Search results for 'project ma'

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  1. ABC Films: Marketing Research on Product Placement (A)

    Authors: Jaiswal, Anand Kumar; Sunku, Varun ;

    Reference No: MAR0483(A) Pages: 3 Published on: 31, March, 2016

    Abstract: This case is a part of series of cases which deal with entire process of doing marketing research. Each case in the series describes sequentially different stages in a typical marketing research project. Case (A) is on problem definition which is a first stage in marketing research project. A group ... More

  2. ABC Films: Marketing Research on Product Placement (B)

    Authors: Jaiswal, Anand Kumar; Sunku, Varun;

    Reference No: MAR0483(B) Pages: 4 Published on: 31, March, 2016

    Abstract: This case is second case of a series of cases which deal with entire process of doing marketing research. Each case in the series describes sequentially different stages in a typical marketing research project. Case (B) is on selection of research design which is a typically second stage in marketing ... More

  3. Jindal Vijayanagar Steel Limited (B): Installation of Corex-I and II

    Authors: Dutta, Goutam;

    Reference No: QM0279(B) Pages: 10 Published on: 29, March, 2019

    Abstract: COREX, a new technology brought by Mr. Jindal, froze before going into live operations resulting in 10 month delay. This case discusses the project management monitoring methods used by them. Their use of Microsoft Project in place of Primavera is interesting. Before this, India did not have expertise in COREX. The ... More

  4. A Note on Project Approach in Agricultural Finance in India

    Authors: Desai, Bhupat M;

    Reference No: CMA0608TEC Pages: 6 Published on: 1, January, 1985

    Abstract: Discusses the condition in which scattered individual and project approaches of lending are used for the agricultural sector. It also discusses reasons why the latter approach came to be adopted by the institutional financing agencies in India. A perspective of both of these aspects is essential to appreciate constructively the ... More

  5. Smt. Sulochana Devi Singhania School, Thane Mumbai

    Authors: Dixit, M R; Sharma, Rajeev;

    Reference No: RJMC0018 Pages: 32 Published on: 4, November, 2011

    Abstract: The case describes the evolution and progress of the project based method (PBM) of teaching at Smt. Sulochana Devi Singhania School, an Indian Council for Secondary Education School, in grades I to IV over a 15 year period. It delineates the roles played by Mr. Rasikbhai, educational advisor to the school, ... More

  6. Marico Limited: Warehouse Automation and Technology Selection

    Authors: Roy, Debjit; Yadu, Bipin ;

    Reference No: CTL0005 Pages: 22 Published on: 27, December, 2024

    Abstract: The case demonstrates how warehousing automation projects are pitched, initiated and executed when the management is sceptical of the success of new technologies. In FY 2020–2021, Marico achieved a record-high turnover of USD 1.3 billion. The company’s future looked bright, and sales were expected to increase. The situation on the shop ... More

  7. Govind's Project on Rabbit Breeding and Shawl Making

    Authors: Gupta, G S;

    Reference No: ECO0329 Pages: 10 Published on: 1, January, 1992

    Abstract: The case is based on a project report prepared for the development of the Bhotia tribals (ST) of a rural place in Almora district, U.P. The project involves setting up of a unit, which will procure Rabbits and breed them for wool and make shawls for selling. The principle ... More

  8. Rural Piped Water Supply Scheme at Village Nirmalpura, Nalanda in Bihar (C)

    Authors: Dutta, Goutam;

    Reference No: PROD0327(C) Pages: 19 Published on: 22, March, 2021

    Abstract: This case deals with the project on establishing a rural piped water supply scheme in a village of Bihar. The Chief Engineer, Public Health Division, Patna, Bihar called his team members to have the fourth and final meeting to discuss the resource scheduling, materials management and the man-power requirements in ... More

  9. Greenko Plc

    Authors: Sinha, Sidharth;

    Reference No: F&A0527 Pages: 38 Published on: 18, January, 2016

    Abstract: Greenko is a renewable power generating company investing in biomass, small and medium hydro power and wind power projects. It was projected to achieve 1GW (Giga Watt=1000 Mega Watt) of installed capacity by March 2015. The company has been financing its projects with debt from Indian banks and financial institutions on ... More

  10. Rural Health Project Jamkhed

    Authors: Subramanian, Ashok;

    Reference No: PSG0045 Pages: 16 Published on: 1, January, 1982

    Abstract: The case traces the evolution of a rural health project in a backward district. It describes the reasons for the project team's work in this field and identifies its activities and their interrelationships. Managerial responses in terms of charges that have taken place in the project over time are presented. ... More

  11. Project Cycle and Project Financing

    Authors: Singh, Gurudev;

    Reference No: CMA0612TEC Pages: 11 Published on: 1, January, 1985

    Abstract: Shows the importance of the project approach for development activities, and gives an introduction to the project cycle and a description of its stages. Feasibility criteria for judging the desirability of a project in an area are also given. The note also enumerates the desirable features of a good project ... More

  12. MakeMyTrip: 2013(C): Redesigning the Home Page

    Authors: Jain, Abhinandan K;

    Reference No: MAR0493(C) Pages: 19 Published on: 13, October, 2017

    Abstract: Chief executive and CEO along with the website redesign team of MMT Group was to discuss the results of the research conducted by the team and decide the best option for new home page of MMT. The case provides a brief history of MMT, its performance over the last few ... More

  13. The Sarangpur Project ICD/I **

    Authors: Gupta V.K; Narayanan, A V S;

    Reference No: CMA0151 Pages: 16 Published on: 6, November, 1968

    Abstract: This is a general introduction to the Sarangpur Project. The case shows that while there is considerable increase in the animal husbry activities, there is no commensurate increase in funds other resources. It further shows that little is being done to devise a system of appraisal control which would enable ... More

  14. Kerala Agricultural Development Project (C): Rubber Processing factory

    Authors: Desai, D K;

    Reference No: CMA0538(C) Pages: 39 Published on: 1, January, 1981

    Abstract: This case deals with the sub-project of establishing rubber processing factories in the cooperative sector in Kerala to improve the economic conditions of small farmers. It shows how project management becomes helpless as action is delayed by authorities which have entered into an agreement with the World Bank. It also ... More

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