Reference No: OB0105TECPages: 16Published on: 1, January, 1976
Abstract: The concept of leadership is the relationship between an individual and a group. The note discusses the three significant styles of leadership and the emergent behaviour of the group: a) the authoritarian leadership, b) the democratic leadership, and c) the Laissez?faire leadership. Depending upon the individuals, tasks and situations, ... More
Reference No: QM0077TECPages: 8Published on: 1, January, 1976
Abstract: Provides a general introduction to a) linear and binary search techniques, and b) selection, exchange, shell, insertion, radix and merge sorting techniques. ... More
Reference No: ECO0220Pages: 14Published on: 1, January, 1976
Abstract: The note discusses the approach to Fifth Plan and the extent to which it represents a departure from the approach to the year for plans, and raises some fundamental questions pertaining to the Fifth Plan with special reference to the objectives and specific targets of the plan.
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Reference No: F&A0282Pages: 30Published on: 1, January, 1976
Abstract: Building Products Limited (a company with 65% foreign ownership of equity) is a major producer of asbestos-based products in the country. The product is currently very profitable, but viewed as "mature" by the new managing director. The company has accumulated large liquid funds out of its past profits. It has ... More
Reference No: MAR0145TECPages: 8Published on: 1, January, 1976
Abstract: This note, based on a lecture by the marketing manager of IPCL, describes the product mix and customer mix of IPCL. The strategic thinking with regard to different product groups is briefly described. Implications for organizational design are discussed. ... More
Reference No: MAR0152TECPages: 10 Published on: 1, January, 1976
Abstract: The note underlines the utility of industrial market potential index. Starting from a simple model, a procedure for developing an index of industrial market potential is finally arrived at. Development of the index would require selection of production statistics, and input and output coefficients. For some products the index has ... More
Reference No: MAR0170Pages: 9 Published on: 1, January, 1976
Abstract: In 1969, the marketing executives of Hindustan Lever were discussing the creative strategy to be adopted for Pears with their agency, Lintas. The company, having increased its production, now wished to expand the market for the brand. The case has a detailed look at consumer behavior and past advertising. It also ... More
Reference No: PSG0028Pages: 11 Published on: 1, January, 1976
Abstract: The case describes the kind of information collected by field workers and other officials in Kanhas PHC. The registers and records include target couple registers, stock registers, education register, case register, and daily diary. The ANMs and FPHAs are expected to maintain twelve registers. An interview with the block extension ... More
Reference No: BP0081(C)Pages: 5Published on: 1, January, 1976
Abstract: A sequel to the Punjab National Bank (B) (BP0082) case. It describes the bank officials reactions to the changes introduced by Mr Prakash Tandon [described in Case (B)]. It highlights the perceptions about the change agent and the problems created by the changes. ... More