Reference No: ECO0164TECPages: 22Published on: 1, January, 1974
Abstract: The note describes all the major changes that have taken place in the structure of the Indian economy since planning beginning, and gives an introduction to the elements of input output analysis. ... More
Reference No: MAR0124TECPages: 16 Published on: 1, January, 1974
Abstract: The note describes the marketing research scene in India, based on data provided by a few good marketing research agencies. It describes the kind of marketing research studies that are carried out by selected research agencies in India, and also gives relevant information about a few reputed agencies. It attempts ... More
Reference No: OB0014TECPages: 57Published on: 1, January, 1974
Abstract: This exercise is to demonstrate the effect of four types of sales orientations (product?centred, company?centred, consumer?centred, self?centred) on the decisional probabilities of four types of consumers (strong need, marginal need, no need, and negative need). This exercise is played in groups of eight. Each exercise contains ... More
Reference No: P&IR0090TECPages: 4Published on: 1, January, 1974
Abstract: Deals with the problems of industrial relations in India, briefly analyses the history of labour management relations in industrial societies, and raises questions for managers on the type of initiative they need to take in dealing with the structure and involvement of industrial relations. ... More
Reference No: PROD0100TECPages: 11Published on: 1, January, 1974
Abstract: In today's rapidly changing world, forecasting is an important part of planning. The future performance of an organization depends on the accuracy of forecasting. This note discusses various forecasting techniques, their applicability and limitations. The utility of a method depends on the situation. The most widely used method is the ... More
Reference No: P&IR0099TECPages: 6Published on: 1, January, 1974
Abstract: This note acts as supportive conceptual material for classroom discussions on various forms of industrial conflict, especially between organized groups of management and workers. It examines the degree and levels of conflict and also discusses some of the positive functions of conflict. It then poses industrial conflict as a result ... More
Reference No: ECO0171TECPages: 13 Published on: 1, January, 1974
Abstract: Various methods of estimating the demand for steel in India, and the difficulties theoretical and practical inherent in such an exercise are discussed. The supplementary note discusses the latest attempt at estimating the demand with the help of the end-use method. ... More
Reference No: OB0069TECPages: 7Published on: 1, January, 1974
Abstract: This note summarizes the main elements of formal organizations such as personality, norms, value, status, role authority and power, and culture; discusses the operational aspects of the structural variables, and brings out the fundamental organizational processes such as institutionalization, socialization, and boundary maintenance; deals with the relation between an organization ... More
Reference No: ECO0203TECPages: 5Published on: 1, January, 1974
Abstract: The note discusses the four alternative hypotheses about the form of the total cost function, and it infers, mathematically, the shape of the average and marginal cost curves, under different values of the coefficients, for each form of the total cost function. ... More
Reference No: OB0141TECPages: 20Published on: 1, January, 1974
Abstract: The concept of OD has been defined. Various Characteristics of OD have been discussed. Several interventions used in OD Programme are mentioned. Some issues in OD Programme are mentioned. Some issue in OD Work in India are also discussed. ... More
Reference No: F&A0229TECPages: 24Published on: 1, January, 1974
Abstract: This note discusses some aspects of the measurement of the benefits from investment and the development of criteria for choosing a project. The focus of the discussion is on how to build uncertainty about the behaviour of several key input factors underlying the projected rate of return explicitly in the ... More
Reference No: P&IR0108TECPages: 3Published on: 1, January, 1974
Abstract: This note describes the major dimension of dealing with human resources in formal organizations in the context of the modern management philosophy and practices and the socio economic realities within which managers and administrators have to function. The note will provide a basis for discussion on the fundamental aspects of ... More
