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Latest published cases

List of Latest Published Cases

  1. Hindustan Oil Mills Limited (A)**

    Authors: Karim, A A;

    Reference No: MAR0002 Pages: 10 Published on: 1, January, 1964

    Abstract: The case deals with the various procedures adopted in the development of the new "Daisy" soap that was to replace the "Daisy" soap that had lost market shares. ... More

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  2. Western India Pharmaceutical Company (A)

    Authors: Vora, M N;

    Reference No: MAR0015(A) Pages: 5 Published on: 1, January, 1964

    Abstract: Deals with the pricing strategy of a new product by a small manufacturer in an industry dominated by giant multinationals. The case examines how a small unit can enter and expand into the market. The issues related to relative role of price and non-price competition, use of brand names, expectations ... More

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  3. All-India Research and Training Centre (AIRTC)-(A)

    Authors: Cohen, A R;

    Reference No: OB0003(A) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the clerical staff of AIRTC job requirements, administrative setup, seating arrangements, and status factors. Students are to predict the emergent behaviour. ... More

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  4. Bright Engineering Company (G)

    Authors: Vora, M N;

    Reference No: MAR0013(G) Pages: 8 Published on: 1, January, 1964

    Abstract: Bright Engineering had been forced to reduce its price by 50% for its major product because of fierce competition from a bigger firm. The management desired to drop this item and was looking for new product lines to utilize its excess production capacity. The case involves assessing the marketing potential for ... More

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  5. The Amit Products Limited

    Authors: Pruthi, S P S;

    Reference No: ECO0038 Pages: 9 Published on: 1, January, 1964

    Abstract: The case deals with the economic and legal implication of mergers of companies ... More

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  6. Urmi Pharmaceutical Company (B)

    Authors: Vora, M N;

    Reference No: MAR0285(B) Pages: 7 Published on: 1, January, 1964

    Abstract: The case deals with the decision problem of discontinuing some items from the product line of the company. Arguments in favour and against continuing two specific products are given. In case these products are withdrawn, implications on company's costs, revenues and profits are described. ... More

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  7. Air-India (E)

    Authors: Haynes, Warren W;

    Reference No: ECO0001(E) Pages: 11 Published on: 1, January, 1964

    Abstract: The case involves the considerations for the purchase of Boeing 707s in order to remain in business in competition with other carriers. ... More

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  8. Apoorva Products Limited**

    Authors: Vora, M N;

    Reference No: MAR0004 Pages: 6 Published on: 1, January, 1964

    Abstract: The case deals with issues relating to the impact of sales tax on marketing practices. Because of differential sales tax rates among the states, the company distributors from one state started selling goods to retailers and subdealers of other states even though the company had demarcated the areas. This ... More

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  9. Lyons Industrials Limited **

    Authors: Seshan, Suresh A; Ramanathan, K V;

    Reference No: F&A0125 Pages: 3 Published on: 1, January, 1964

    Abstract: The company has adopted a profit-sharing scheme for its top management executives. The case discusses the accounting policy and procedures to be adopted for incorporating the results of this scheme in the financial statements. ... More

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  10. Punjab Machinery Company (B)

    Authors: Hegde, B K;

    Reference No: PROD0006(B) Pages: 18 Published on: 1, January, 1965

    Abstract: This is an exercise in establishing a factory organization. Existing organization, duties and responsibilities assigned to supervisors, their past experience, education, salary levels, etc, are given in the case. Students are required to identify defects, suggest improvements, and recommend a suitable organization structure to achieve the targeted production programme. ... More

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  11. Morgan & Smith Limited (A)**

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0036(A) Pages: 5 Published on: 1, January, 1965

    Abstract: The case deals with purchase of imported items by an authorized agent and the implications of government policy on the planning of the company. ... More

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  12. The Atul Products Limited(B)

    Authors: Pruthi, S P S;

    Reference No: ECO0028(B) Pages: 12 Published on: 1, January, 1965

    Abstract: The case deals with a discussion of the classification of a dam as a plant for the purpose of depreciation allowance. ... More

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  13. Lilac Flour Mills

    Authors: Seshan, Suresh A; Ramanathan, K V;

    Reference No: F&A0067 Pages: 5 Published on: 1, January, 1965

    Abstract: This case is concerned with the problem of inventory valuation and pricing in a joint and byproducts situation. Students are required to decide the minimum selling price for each of the four products and the basis for inventory valuation. ... More

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  14. Urvashi Textile Mills**

    Authors: Vora, M N;

    Reference No: MAR0005 Pages: 7 Published on: 1, January, 1965

    Abstract: Dissatisfied with the present wholesaling system, the mill wants to change its distribution channels policy. It plans to bypass the wholesalers and go to upcountry semiwholesalers directly. The case includes the recommendations of a consultant as to why, how and what should be done with respect to the company's ... More

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  15. Punjab Machinery Company (A)

    Authors: Hegde, B K;

    Reference No: PROD0006(A) Pages: 18 Published on: 1, January, 1965

    Abstract: A trading organization starts manufacturing some of the machine tools it was selling, and finds difficulty in meeting the delivery schedules. The case highlights the need for inventory control, raw material standardization, establishment of operation standards, reorganization of functions, and other systems and procedures. A good deal of data on ... More

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