Reference No: CMHS0018Pages: 4Published on: 1, January, 2001
Abstract: This case deals with the problems faced by a large hospital in developing a Hospital Information System. The case looks at the overall working of the hospital, the existing nature of computer applications, future plans for computerization and the hospital's willingness and preparedness to design and develop a comprehensive information ... More
Reference No: MAR0341(A)Pages: 21Published on: 14, December, 2000
Abstract: This case describes the process of international market selection. Two frameworks - Kotler's Market Attractiveness Framework plus Jennet and Henesseys Framework -- to assess opportunity for choice of markets, are used. Recommendations made to the board, on international marketing strategy that Core should adopt, are given. Vice President, International Division, ... More
Reference No: MAR0341(B)Pages: 2Published on: 14, December, 2000
Abstract: This case describes the comments of the Vice President, International Division, on the process and proposed recommendations on international marketing strategy for Core Healthcare Limited. ... More
Reference No: F&A0461Pages: 5Published on: 24, May, 2000
Abstract: The case deals with strategy for generation of resources and accounting for those resources in a non-profit setting. It deals with a situation where corpus fund has to be effectively managed to guard against inflation and at the same time provide enough leeway to carry out the basic objectives of ... More
Reference No: F&A0452Pages: 10 Published on: 26, April, 2000
Abstract: Set in the backdrop of the 1997 economic crisis, the case deals with the problem faced by a leading finance company of Thailand, Phatra Thanakit. The company finds its very existence threatened under the onslaught of the crisis, and faces a number of agonizing choices. Should it become an integrated bank? ... More
Reference No: MAR0336TECPages: 5Published on: 14, March, 2000
Abstract: This case describes logit analysis in an applied framework. It is specifically designed for a session in marketing research and information systems module. The note also compares the use of logistic regression/MNL vis-?-vis discriminant analysis. ... More
Reference No: CMA0779TECPages: 9Published on: 1, January, 2000
Abstract: Brand and generic advertising is increasingly being used to promote food products. An important question is whether such generic and band advertising leads to increase in aggregate demand or simply brand substitution. Using error correction model, this note addresses the issue by estimating for long-run and short-run advertising sensitivity of ... More
Reference No: CMA0799EXPages: 4Published on: 1, January, 2000
Abstract: Financing procurement needs advance budgeting which involves procurement price. Though price caries from day to day in a season, one needs some average price for budgeting exercise. This case on basmati paddy procurement gives information on average costs at farm, in mandi, and at processing plant and poses a problem ... More
Reference No: MAR0325(D)Pages: 12Published on: 1, January, 2000
Abstract: The case focuses on the need for an effective Management Information System, especially for monitoring store performance in a retail chain. The key issues are: 1) Identifying key performance and decision areas, 2) Understanding the role and criticality of information processing, 3) Identifying performance indicators and 4) Specifying the systems required for the information ... More
Reference No: CMA0795TECPages: 5Published on: 1, January, 2000
Abstract: This note describes agribusiness and channels through which the produce reaches the consumers. It then discusses the procurement function undertaken by various agribusiness entities. The procurement options available and advantages and disadvantages of direct buying and purchases from secondary market are also given. It also covers fixing of price and ... More
Reference No: CMA0792Pages: 7Published on: 1, January, 2000
Abstract: The case presents a situation where general manager of a trading firm feels the inadequacy of information generated through internal reporting. He urges to change the system such that relevant information for planning and implementation for making decision on inventory management, sales, and recovery would also be important. The case ... More
Reference No: CMA0783EXPages: 9Published on: 1, January, 2000
Abstract: This case, based on published literature and field visits, poses some questions as to whether SHGs can be a substitute for the existing "mode" or "strategy" of RFIs in reaching the unreached, which of three models of linkage of SHGs with banks may be chosen, in what manner saving and ... More
Reference No: CMA0800EXPages: 4Published on: 1, January, 2000
Abstract: The case descries the processes followed in procurement of basmati paddy by a rice mill and current reporting system in the organization. The issue raised is to examine the existing reporting system and suggest modifications to make it yield the desired information for procurement planning in a more objective manner ... More
Reference No: CMA0798EXPages: 5Published on: 1, January, 2000
Abstract: This exercise gives some idea about what quality means and how quality can deteriorate in an agribusiness. The primary issue is to ensure procurement of quality basmati paddy for the producers and maintain its quality and produce quality products in an agro-processing enterprise. ... More
Reference No: CMA0793EXPages: 2Published on: 1, January, 2000
Abstract: The case gives some reasons for quality deterioration of soy-meal at various stages from processing to final destination. It raises the issue of why quality is needed and how could it be achieved. The focus is to improve the bottom line through quality monitoring by the soybean processing enterprise. ... More
