Reference No: CMA0538(B)Pages: 62Published on: 1, January, 1981
Abstract: The case deals with the sub-project on small farm development with special reference to tree crop development (coconut and pepper). It goes into the details of the cost-benefit analysis of the sub-project and raises questions as to what impact the delay in the implementation of the project and changes in ... More
Reference No: MAR0265(D)TECPages: 6Published on: 1, January, 1981
Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More
Reference No: MAR0276(B)Pages: 6 Published on: 1, January, 1981
Abstract: The case describes preliminary analysis done on the data collected in Phase II of the research described in Case (A) (MAR0276(A)). It can be used for understanding and evaluating the preliminary data analysis. Use of some non parametric statistical techniques could be demonstrated for making inferences about different segments ... More
Reference No: ECO0273TECPages: 35 Published on: 1, January, 1981
Abstract: In this paper we are concerned with the issues related to the instruments used by the government for ensuring that the targets specified in the Five Year Plans are achieved. The instruments used in the agricultural, industrial and foreign trade sectors are considered separately. Price and non-price instruments have been ... More
Reference No: CMA0546(B)Pages: 17Published on: 1, January, 1981
Abstract: Narrates the events which took place from 1975 to 1977. It pertains to decision-making for mid-course corrections in the project having made substantial investment. It has the flavour of decision-making where political relations and bilateral assistance are involved. ... More
Reference No: CMA0559Pages: 11Published on: 1, January, 1981
Abstract: The case deals with milk procurement strategy pursued by the processing plant. The survey method technique was adopted to elicit information from milk producers in the milk shed area of the dairy plant. ... More
Reference No: MAR0270TECPages: 20Published on: 1, January, 1981
Abstract: The note deals with 1) nature of "information" in marketing research, 2) sources of information, 3) description of various data collection approaches, and 4) criteria for selection of the data collection approach. Various methods described are: a) content analysis, b) observational methods, c) question-response method, and other less-used methods of data collection. ... More
Reference No: P&IR0148Pages: 16Published on: 1, January, 1981
Abstract: Grindlays Bank has a strike for nearly ninety days. Several issues arise as a result of the bank bringing out advertisements favouring its position. Newspaper reports and critical comments are also included in the case. The case can be used as a basis for discussing the role of management, union ... More
Reference No: CMA0536Pages: 14Published on: 1, January, 1981
Abstract: Ambur Cooperative Sugar Factory was started with share capital assistance from the government. Over the years the cooperative generated sufficient capital and managed to repay of the government's share. In fact it was in a position to repay the entire government's share, but this was not done as the government ... More
Reference No: CMA0553Pages: 8Published on: 1, January, 1981
Abstract: This case deals with the issues arising out of circumstances in which the farmers make decisions about the management of capital flows on their farms. It primarily concerns the financial environment existing in the rural areas. The objective is to identify the areas of intervention in the flow process for ... More
Reference No: MAR0265(B)TECPages: 4Published on: 1, January, 1981
Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More
Reference No: ECO0271TECPages: 13Published on: 1, January, 1981
Abstract: This paper suggests a method of estimation, that is, the least squares estimator in the general situation, when observations are interdependent or independent. The method is designated as Perfect Least Squares (PLS) because there is no other method, known so far, that provides lower magnitude of the optimality criterion. The ... More
