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Search results for 'business'

Related Searches: business strategy, Business strategy and, Business strategy a, Business strategy and c, Business strategy and co

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  1. Zerodha - A Success Story(B)

    Authors: Garg, Archit; Gupta, Aashish; Maheshwari, Garima; Sinha, Ankur; Sugathan, Anish;

    Reference No: PROD0319(B) Pages: 4 Published on: 19, December, 2018

    Abstract: The transparency and consistency of Zerodha provided them mileage and the business model certainly disrupted the Indian brokerage industry. The zero-commission model was successful in attracting consumers and provided tough competition to other brokers. However, competitive advantage coming solely from low pricing may not always be sustainable in the long ... More

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  2. Mysore Saree Udyog: Establishing a culture of professionalism in family business

    Authors: Kumar, Manoj;

    Reference No: ADCLOD0002 Pages: 21 Published on: 7, November, 2022

    Abstract: Mysore Saree Udyog is an iconic, family-run retail store in Bangalore for sarees, fabric and other Indian traditional wear. The success of the store rests on the family’s merchandising skills and the delivery of a personalised in-store experience, both of which are difficult to replicate. The next generation of ... More

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  3. Creating Synergies for Business Transformation: Brigade Enterprises Limited

    Authors: Khanna, Varun; Kaul, Asha;

    Reference No: COMM0010 Pages: 17 Published on: 16, January, 2013

    Abstract: In 2009 Brigade Enterprises Limited (BEL), with operations in the real estate sector and construction in South India, prepared a blueprint for implementing Total Transformation in the organization.  A central communication channel was identified as a “must” area for improvement. Active and passive measures were adopted to make the internal communication ... More

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  4. ePuja: Seek, Discover, Get Blessed

    Authors: Patel, Malay R.; Karna, Amit;

    Reference No: CIIE0006 Pages: 17 Published on: 12, July, 2017

    Abstract: The case is about an online venture that enables believers to pursue their faith in the several Hindu gods and goddesses in India. The beliefs of the around 1.2 billion population of India in the divine, serve as a lucrative market for religious and spiritual services. Further, India is an ideal ... More

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  5. Managing Employees Effectively in a Small Enterprise

    Authors: Singh, Manjari; Vohra, Neharika;

    Reference No: P&IR0193 Pages: 5 Published on: 29, April, 2005

    Abstract: This case study is about a small enterprise in the manufacturing sector that has aligned its human resource management practices with its business strategy. The case explores how three parameters namely; customer satisfaction through assured quality, networking with local industries and employee management are key to the success of this ... More

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  6. Madura Accessories

    Authors: Raghuram, G; Nilakantan, S;

    Reference No: PROD0238 Pages: 12 Published on: 3, July, 1997

    Abstract: Madura Accessories (MA), a division of Coats Viyella India Limited, was in the tailoring accessories business. MA had sales of Rs 75 crore with a profit before interest and tax of Rs 9 crore. MA supplies interlinings, zips, needles, etc. This case focuses on the supply chain management of the interline business ... More

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  7. Total Transformation: The Brigade Way

    Authors: Kaul, Asha;

    Reference No: COMM0007 Pages: 20 Published on: 9, September, 2011

    Abstract: The case discusses the initiation of Sampoorna Parivartan (Total Transformation) at Brigade Enterprises Limited (BEL) which operates in the real estate and construction sector in south India. In 14 years, BEL had grown to become a conglomerate of five companies generating business worth Rs. 500 crore in 2010. Given the growth in business ... More

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  8. Dice Toy Labs: How to get a six in every roll?

    Authors: Roy, Subhadip; Sharma, Pretty;

    Reference No: MAR0529 Pages: 12 Published on: 18, January, 2023

    Abstract: The case describes the dilemma faced by Phalgun in Dice Toy Labs, where he has to make a decision about his future marketing strategy, i.e., whether to stick to his original marketing strategy of retail consumers or shift to business markets in the given market conditions. This company found ... More

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  9. Zenithon: Lost in Transition

    Authors: Iyer, Lakshmi Shankar; Arun Kumar, Arti; Singh, Manjari; ;

    Reference No: HRM0266 Pages: 11 Published on: 29, January, 2026

    Abstract: This case underscores the significance of knowledge transfer within a consulting organisation. Jayesh, a young executive at Zenithon Consulting, was burdened with the workload of three employees, working 14–16 hours daily without adequate support. The absence of his manager, Ron, who was on medical leave, revealed critical gaps in knowledge documentation ... More

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  10. Zerodha - A Success Story(A)

    Authors: Garg, Archit; Gupta, Aashish; Maheshwari, Garima; Sinha, Ankur; Sugathan, Anish;

    Reference No: PROD0319(A) Pages: 11 Published on: 29, November, 2018

    Abstract: Technology has come a long way in the financial industry since the days of hard share certificates. The industry has been evolving at a very fast pace and today almost everything is online. Back in 2010, Nithin Kamath decided to set up an online brokerage platform that was capable of meeting ... More

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  11. Universal Finance (C), Challenges of off shoring High End Processes: Firming Up

    Authors: Banerjee, Arindam;

    Reference No: IMG0017(C) Pages: 14 Published on: 14, July, 2008

    Abstract: Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, skill set differences across offices. ... More

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  12. Universal Finance (A), Challenges of off shoring High End Processes: Incorporation

    Authors: Banerjee, Arindam;

    Reference No: IMG0017(A) Pages: 6 Published on: 14, July, 2008

    Abstract: Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, skill set differences across offices. ... More

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  13. Azooka Life Sciences 2024

    Authors: Jacob, Joshy; Varma, Jayanth R;

    Reference No: F&A0580 Pages: 12 Published on: 7, February, 2025

    Abstract: Azooka, a biotech company, had achieved a fair degree of success by relying solelyon seed funding and grants. But as the company contemplated its future growth trajectory, it had to review its financing options. The case outlines three strategies that Azooka could adopt over the next 3-5 years. First, it ... More

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