Filter By
Search results for 'pricing of'
My Cart
You have no items
in your shopping cart.
Related Searches: Pricing of SP or, Pricing of SP, Pricing of SP or or, Pricing of services, Pricing of (A)
Authors: Vaidya, Deepak; Modi, Gopesh;
Reference No: PSG0107 Pages: 13 Published on: 1, January, 2009
Abstract: The top management of MPSEZ met to decide on the final price band of its public issue, which was the first of its kind in India. While the lead underwriter had suggested a price band of Rs. 400-440, the company officials were not very sure about the same. It was ... More
Authors: Chhokar, Jagdeep S; Jain, Abhinandan K;
Reference No: MAR0307(B) Pages: 18 Published on: 1, January, 1996
Abstract: The case describes the situation of an Indian company that has successfully supplied chlorine containers, manufactured according to British specifications, to a buyer in Malaysia. The same buyer has a requirement for ammonia containers and has been using ammonia containers manufactured according to Japanese specifications. The company has to decide ... More
Authors: Das, Prashant K.; Yadav, Deepika;
Reference No: CMA0830EX Pages: 10 Published on: 25, August, 2026
Abstract: Farmland is rarely valued only for its soil. In many agrarian economies, it is valued for the rights that travel with it: rights that are often unwritten, informal, and unevenly distributed. Set in Punjab, India, this case examines a tenant farmer’s decision between two seemingly identical farmland parcels. While ... More
Authors: Jain, Abhinandan K;
Reference No: MAR0097 Pages: 33 Published on: 1, January, 1974
Abstract: This is a case on marketing planning for a new scooter manufacturing company. Marketing decisions relate to product mix, distribution channels, promotion and pricing for the scooter being manufactured by the company. Strategic decisions like which segments of the market should be attacked at what point of time are extremely ... More
Authors: Vora, M N;
Reference No: MAR0285(B) Pages: 7 Published on: 1, January, 1964
Abstract: The case deals with the decision problem of discontinuing some items from the product line of the company. Arguments in favour and against continuing two specific products are given. In case these products are withdrawn, implications on company's costs, revenues and profits are described. ... More
Authors: Roy Dholakia, Ruby;
Reference No: MAR0223 Pages: 6 Published on: 1, January, 1979
Abstract: A new marketing director of a mediumsized company producing a line of consumer products is faced with the task of reorganizing the company's marketing goals and activities. The question of pricing policy comes up and research assistance is sought. The case deals with the selection of research approaches to ... More
Authors: Garg, Archit; Gupta, Aashish; Maheshwari, Garima; Sinha, Ankur; Sugathan, Anish;
Reference No: PROD0319(B) Pages: 4 Published on: 19, December, 2018
Abstract: The transparency and consistency of Zerodha provided them mileage and the business model certainly disrupted the Indian brokerage industry. The zero-commission model was successful in attracting consumers and provided tough competition to other brokers. However, competitive advantage coming solely from low pricing may not always be sustainable in the long ... More
Authors: Dholakia, Nikhilesh; Mukhopadhyay, Sipra;
Reference No: MAR0162 Pages: 11 Published on: 1, January, 1977
Abstract: The last quarter of 1976 saw a price war breaking out in the electronic calculator industry. The case focuses on the pricing decisions faced by a new fictitious firm planning to enter the electronic calculator market. ... More
Authors: Ravichandran, N;
Reference No: BP0300 Pages: 23 Published on: 26, August, 2005
Abstract: SMF is secondary care medical facility created to provide quality health care at an affordable price (or value for money) to the middle class Indian population. This facility is a realization of the passion of the founder to provide quality health care at affordable price to the middle income group ... More
Authors: Sahay, Arvind; Tiwari, Tara;
Reference No: MAR0519 Pages: 26 Published on: 23, October, 2020
Abstract: Sterlite Technologies Limited (STL) is a leading company in developing digital infrastructure. It has recently transitioned to become an end-to-end service provider from a manufacturing-focussed company. It has a 6-7% market share globally; however, it aimed to achieve a 10% global fiber market share by June 2020. COVID 19, a global pandemic, has ... More
Authors: George, P S;
Reference No: CMA0185(C) Pages: 3 Published on: 20, January, 1970
Abstract: Dudhudyog Dairy (C) is the continuation of Dudhudyog Dairy (B) . After receiving the market survey report, the Sales Manager tries to find the answers to the following questions: 1) Whom should the Dairy serve? 2) What should be the product price policies of the Dairy? 3) What should be the distribution target? 4) What ... More
Authors: Nambudiri, C N S; Raman, K S;
Reference No: BP0055 Pages: 48 Published on: 1, January, 1974
Abstract: Discusses the operational problems faced by the first company set up to manufacture complete bicycles in India; illustrates how the pricing policy (to fight competition from imported cycles) and higher wage structure became detrimental to the survival of the company; and brings out the policy of tariff protection and other ... More
Authors: Raghuram, G;
Reference No: QM0225 Pages: 7 Published on: 1, January, 1992
Abstract: This case enumerates the various forms of concessions given to students. The aim of the case is to develop a methodology to calculate the subsidy payment due to Vidyarthi Transport Corporation from the government. The use of a spreadsheet like LOTUS 1-2-3 can be demonstrated in this case. ... More
Authors: Desai, D K; Mathur, D P;
Reference No: CMA0147 Pages: 13 Published on: 6, November, 1968
Abstract: The study gives the background structural details of a cold storage unit. It deals with the patterns of utilization of the capacity of the cold storage plant and total expenditure incurred for storing the commodities. It raises the problems as to how to increase the volume of business and make ... More
You have no items
in your shopping cart.