Reference No: PROD0078Pages: 5Published on: 1, January, 1969
Abstract: Presents a situation where there is scope for simplification of work and for relating the simplification to financial implications. Provides an opportunity to students to quantify the benefits of suggested work simplifications and their effects on the workload of employees. In a sense it makes the students challenge the conventional ... More
Reference No: MAR0083Pages: 3Published on: 1, January, 1969
Abstract: The case presents a research problem and expects the student to formulate a questionnaire for use by field investigators in a survey. Three different groups of respondents are expected to be covered: 1) recent first time purchasers, 2) repeat purchasers, and 3) purchasers who had bought insurance but have now discontinued for various ... More
Reference No: P&IR0078(D)Pages: 5 Published on: 1, January, 1969
Abstract: Case (C) P&IR0078(C) describes the union strategy of pressurizing the management, and the management's counter strategy to eliminate the union's influence upon the workers. The workers ultimately change their loyalty in favour of the management. Case (D) describes how the management concludes an agreement with the workers' representatives, ... More
Reference No: F&A0149Pages: 17Published on: 1, January, 1969
Abstract: Brings out the initial problems in establishing a factory; helps in analyzing the technical feasibility and other aspects relating to establishing a business; and provides an opportunity to discuss the importance of strategic planning and its implementation. ... More
Reference No: PROD0014Pages: 14Published on: 1, January, 1969
Abstract: A layout exercise in which the student is asked to establish the layout for a new plant which will be manufacturing two distinct product lines, one of high volume and the other of low. ... More
Reference No: P&IR0025(A)Pages: 12 Published on: 1, January, 1969
Abstract: A promotion policy for the technical supervisory staff was not implemented by the chief engineer because of a reorganization scheme which he wanted to introduce. The staff then demanded implementation of the promotion policy. The class analyses the promotion policy, reorganization scheme and the personnel problems arising out of it. ... More
Reference No: BP0040(A)Pages: 22Published on: 1, January, 1969
Abstract: The case describes the history of the company since its incorporation (in 1960) to 1968. It focuses on the major proxy fight between the Firestone Rubber and Tyre Company and the Kilachand interests which arose over the issue of the appointment of a firm in which the Kilachands were interested as the ... More
Reference No: MAR0081Pages: 16Published on: 1, January, 1969
Abstract: This case deals with the marketing problems of a company, following its modernization and expansion programme. Students are expected to discuss the problems of product policy and the nature of changes that need to be made in the sales organization to cope with the expansion programme. ... More
Reference No: P&IR0077(B)Pages: 3Published on: 1, January, 1969
Abstract: Case (A) P&IR0077(A) is about the emergence and behaviour of two unions socialist and communist in an American firm of architects and engineers. It raises discussions on several industrial relations, issues, such as union recognition, inter union rivalry, union pressures, management response, etc. The class is expected to ... More
Reference No: QM0035(A)Pages: 6 Published on: 1, January, 1969
Abstract: The case deals with the suitability of a costing system for a small manufacturer who needs costing information on practically all types of business decisions. However, an elaborate costing system is expensive and involves a lot of record-keeping. The case facilitates discussion on installing the costing system. ... More
Reference No: CMA0165Pages: 11Published on: 21, January, 1969
Abstract: The case is about the characteristics of tractor buyers and the process of buying decisions of a farmer going in for a tractor in Indian conditions in general and Gujarat conditions in particular. The case leads to information on consumer behaviour and mode of communication to such consumers, besides giving ... More