Reference No: CMA0179Pages: 25Published on: 20, November, 1969
Abstract: This note is the outcome of the students' research project and illustrates how to use a particular kind of methodology to estimate the demand of fertilizers for a particular geographical area. The overall objective is to help the marketing executives to develop their sales strategy. ... More
Reference No: CMA0183Pages: 9Published on: 20, November, 1969
Abstract: This case is prepared from the research project entitled "Management of production distribution of hybrid Bajra seed in Gujarat." This is used to teach the concepts of demand elasticities and also the methodology to conduct surveys for dem estimates. ... More
Reference No: CMA0162(B)Pages: 7Published on: 20, November, 1969
Abstract: This case deals with the government policy on fertilizer distribution and raise issues about the effectiveness of this policy and its implementation. The objective of this case is to acquaint the students with the problems of planning and implementation. ... More
Reference No: CMA0182Pages: 13Published on: 21, November, 1969
Abstract: This paper is prepared to identify the areas of modernization required in rice processing industries and also to show how capital budgeting technique could be useful as a tool for decision making. ... More
Reference No: F&A0137Pages: 18 Published on: 1, January, 1970
Abstract: The case is in two parts. Part A describes the background of union-management relations in a large bank in which a scheme of joint consultation at the head office and regional offices was launched. Part B describes the structure and working of the joint consultative committee at the regional ... More
Reference No: F&A0155(A)Pages: 14Published on: 1, January, 1970
Abstract: Describes a large commercial bank's system of performance appraisal for its branches along five major dimensions: 1) growth in deposits/advances (depending on whether they are deposits-heavy or advance-heavy branches), 2) profits or losses, 3) staff relations, 4) efficiency in internal branch routine, and 5) customer service. In actual practice, however, the management ... More
Reference No: BP0030(A)Pages: 10Published on: 1, January, 1970
Abstract: Gives an account of events in the early stages of a proposal to establish a modern rayon tyre cord factory with foreign collaboration and foreign loans. The company is well established and is already a diversified industrial giant by Indian standards. The issues raised are: diversification into areas requiring sophisticated ... More
Reference No: F&A0173Pages: 12Published on: 1, January, 1970
Abstract: The top management of the bank is disturbed about the low operating efficiency of its branches and the unsuitability of absolute profits as a basis for inter-branch performance evaluation. The chief of the O&M department comes up with a formula that develops an index for measuring inter-branch operating efficiency. ... More
Reference No: F&A0184(B)Pages: 3Published on: 1, January, 1970
Abstract: Mr. Sahney, Vice President (Finance), has been considering what his recommendations to the President should be, regarding the sales manager's proposal, of relaxing the credit terms, to augment the sales of farm machinery, especially since the plant has been operating below capacity. The case brings out the contribution approach to ... More
Reference No: ECO0124Pages: 9Published on: 1, January, 1970
Abstract: The case describes the business activities of the East India Company and its interaction with Indian businessmen. It also describes the business environment prevailing between 1600 and 1858. ... More
Reference No: ECO0144Pages: 14 Published on: 1, January, 1970
Abstract: The case illustrates the aggressiveness and the initiative and determination of an Indian businessman, and his struggle with the British shipping interests. ... More
Reference No: PROD0096Pages: 14Published on: 1, January, 1970
Abstract: The company is on the verge of developing a new organization structure because of increased activities. The case provides adequate information about the nature of the company, the functions that are to be performed, and the personnel required for developing the organization structure. ... More