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Most Popular cases

List of Most Popular Cases

  1. Rattangarh Gramodhyog Mandal

    Authors: Moulik, T K;

    Reference No: CMA0451 Pages: 6 Published on: 4, November, 1977

    Abstract: This case is based on field observations about marketing of wool by the growers to an organized sector run by the Khadi and Gramodhyog. It brings out the problems of price negotiations, quality control, and related marketing problems which need to be solved for efficient management. ... More

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  2. Jounti Farmers **

    Authors: Moulik, T K;

    Reference No: CMA0452 Pages: 5 Published on: 4, November, 1977

    Abstract: Relates to the selling of HYV wheat seed by the growers of a village. It highlights problems of price fixation, quality control, and other marketing problems in general. ... More

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  3. Surendra Mohan, The Pesticides Salesman

    Authors: Sambrani, Shreekant;

    Reference No: CMA0460 Pages: 8 Published on: 14, February, 1978

    Abstract: Discusses problems in managing the government/enterprise interface in the marketing of pesticides. Changes in government policies regarding credit, distribution channels, subsidy and other factors, and their impact on the pesticides market in general and that of the company in particular have been highlighted. ... More

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  4. Terraces at Darengiri

    Authors: Gupta, Tirath;

    Reference No: CMA0463 Pages: 4 Published on: 11, December, 1978

    Abstract: Terraced cultivation has been conceived of as an alternative to shifting cultivation in the hills. The case deals with one such experience in Meghalaya. Facts collected by an independent research agency have been summarized to provide a basis for discussion-whether the effort is in the economic interests of the jhumias ... More

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  5. The Kathiawadis in Maharashtra **

    Authors: Gupta, Tirath; Maslekar, A R;

    Reference No: CMA0494 Pages: 7 Published on: 1, January, 1979

    Abstract: Grazing in forest land is an important service provided by the Indian forests to the local population. The increasing number of cattle and receding forest areas have created problems. Professional Kathiawadi graziers from Gujarat have migrated to some parts of Maharashtra where they have found new and profitable pastures in ... More

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  6. Mr.M Fisherman's Bottlenecks

    Authors: Singh, Amarjeet; Gupta, V K;

    Reference No: CMA0481 Pages: 15 Published on: 1, January, 1979

    Abstract: Provides an overview of marine fisheries in India. Detailed analysis of inter-state disparity, efficiency of catch infrastructure and utilization of marine fish resources has been made. A general picture of export product-mix changes have been given. It also depicts the present marketing of marine fisheries at the primary level. ... More

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  7. Project for Coffee and Rubber Plantations in Kalyan State: India

    Authors: Gupta, Tirath;

    Reference No: CMA0489 Pages: 12 Published on: 1, January, 1979

    Abstract: The case is based on an on-going project for raising coffee and rubber plantations over 8,000 hectares in one of the states in North-Eastern India. Besides others, the major objective of the project is to wean the shifting cultivators away from their age old profession which is considered to be socially ... More

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  8. Gemini Forest Development Corporation: Marketing of Timru Leaves

    Authors: Mehta, S C; Thomas, Philip S; Maslekar, A R;

    Reference No: CMA0508 Pages: 17 Published on: 1, January, 1979

    Abstract: The new managing director of a recently formed state government undertaking is interested in developing a suitable marketing strategy for the disposal of timru leaves, a product widely used as the wrapper for beedis. Problems encountered include poor leaf quality, lack of market information, inadequate warehouse facilities, etc. A tentative ... More

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  9. Vadamalai Fruit Processing Factory **

    Authors: Seetharaman, S P;

    Reference No: CMA0505 Pages: 13 Published on: 1, January, 1979

    Abstract: The case is presented in five parts. Part one covers the launching of a fruit processing unit by a district cooperative supply and marketing society. Part two narrates in brief the problems faced by the unit in marketing its produce, leading to its closure. Part three brings out the measures ... More

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  10. Relative Roles of Direct and Indirect Rural Credit in Promoting Fertilizer Use

    Authors: Desai, Bhupat M; Patel, M S;

    Reference No: CMA0483 Pages: 3 Published on: 1, January, 1979

    Abstract: The case raises several questions about how to prioritize the relative importance of credit and non-credit factors in promoting fertilizer use. It also discusses the relative importance of two types of short-term agricultural credit - direct and indirect. These questions are posed with a view to understanding the contribution of ... More

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