Reference No: BP0248Pages: 5Published on: 4, February, 1998
Abstract: Novelty Bread narrates the success story of a bread manufacturing company belonging to a diversified group of medium sized family business. It can be used to illustrate the role of innovation in various aspects of business. The choice of the product mix itself is innovative. While the market leader, Modern ... More
Reference No: CMHS0015Pages: 8Published on: 1, January, 1998
Abstract: This case addresses the concerns of a hospital in providing medical care to its patients - both inpatients and outpatients. These concerns have become very serious of late, since the costs for providing quality health care has been increasing in recent few years. Critical success factors for the hospital's performance ... More
Reference No: CMA0768Pages: 11Published on: 1, January, 1998
Abstract: This case deals with the methodology for estimating agricultural input distribution credit requirement. It also aims at examining the consistency of the existing credit portfolio for input distribution business and seeks to evolve alternative criterian for existing banking practices particularly in backward areas where PACS are defunct. It further seeks ... More
Reference No: CISG0044Pages: 22Published on: 9, October, 1997
Abstract: This case describes how computerization helped in solving the problems and complexities of the manual systems of the Times of India organization. It discusses a major effort by the centralized IT department to develop and implement an application portfolio to support the new strategic thrust. How this supported the advertisement ... More
Reference No: MAR0311Pages: 23Published on: 7, October, 1997
Abstract: The case can be used for assessing the international efforts of the Maruti Udyog in general and introduction of the Maruti car in Europe and Italy in particular. This can also be used for preparing the international marketing plan for the company. The case describes the company background, genesis of ... More
Reference No: BP0247Pages: 37Published on: 1, August, 1997
Abstract: Great Eastern Shipping Company (GESCO) was the second largest Indian shipping company, operating 48 ships. During 1994-95, GESCO had a turnover of Rs. 824.67 crore. The company had more than tripled its turnover over the previous five years. With the changing economic environment and increasing competition, the company was considering strategies for ... More
Reference No: PSG0073Pages: 15Published on: 20, May, 1997
Abstract: This case focuses on the expansion decision of a Singapore based
shipyard, Jurong Shipyard Limited (JSL). While exploring the options
of expansion of facilities, JSL found three choices emerging.
Firstly, the company could construct a new graving dockyard. Secondly,
it could opt for building a new floating dockyard. Thirdly,
it ... More
Reference No: CMA0776Pages: 12Published on: 1, January, 1997
Abstract: This case is on formulation and implementation of an area based project. It discusses the problems of the area, strategy, and organization of the project, investment components and financing, and benefits of the project. The case raises questions for discussion on a) concepts of watershed and technical change for the ... More
Reference No: CMA0761Pages: 5Published on: 1, January, 1997
Abstract: This case highlights the failure of top-down approach as well as the product not matching the actual needs of the farmer-borrower. Rigid and centralized decision-making process, developing product alien to farmers, etc. are some of the issues discussed in the case. ... More
Reference No: CMA0759Pages: 25Published on: 1, January, 1997
Abstract: This case deals with the anatomy of turn around and how it was achieved by MPGB through changes in macro policies and organizational arrangements within a bank. It moreover provides data to analyse questions that are raised on organizational principles of rural banking and their extension in addition to studying ... More
Reference No: CMA0760Pages: 5Published on: 1, January, 1997
Abstract: This case discusses a change in organizational structure of the Agricultural Finance Department of ABC Bank to highlight how it has helped in streamlining the operations. Issues such as more autonomy and decentralization, thrust, on new product development by the officials, etc. are emphasized. ... More
