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Latest published cases

List of Latest Published Cases

  1. Spencer Chemical Company**

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0045 Pages: 5 Published on: 1, January, 1964

    Abstract: Discusses procurement of imported raw material from Russia, and problems of source of supply. ... More

  2. Ganesh Mills (B) **

    Authors: Cohen, A R;

    Reference No: OB0017(B) Pages: 10 Published on: 1, January, 1964

    Abstract: Describes how the new general manager tries to change his executives' behaviour, and his attempts to win the executives' and workers' confidence; and its effect on some of the executives who believe in stricter methods. ... More

  3. Bright Engineering Company (A) **

    Authors: Copen, M R;

    Reference No: PROD0013(A) Pages: 6 Published on: 1, January, 1964

    Abstract: Capacity planning is the step subsequent to forecasting the future sales pattern. The note discusses how to find out the plant sizes and their time phasing so that the demand is satisfied at minimum cost. The total cost is discounted to first period. ... More

  4. Western India Pharmaceuticals

    Authors: Mote, V L;

    Reference No: QM0002 Pages: 5 Published on: 1, January, 1964

    Abstract: The case revolves around the issue of pricing in an oligopolistic market. It discusses issues like use of price cutting for introducing a new product, ability of the firm to withstand retaliation from competitors, and the benefit the society receives from the price fall. The other minor issues raised are ... More

  5. Metal Company of India (MECO) (C2) **

    Authors: Cohen, A R;

    Reference No: OB0024(C2) Pages: 11 Published on: 1, January, 1964

    Abstract: A report on the interrelationship of rolled products sales and production with the export department. Students analyze the transcript of a joint meeting in light of the nature of the task to be done. ... More

  6. Shah Mills (A) **

    Authors: Cohen, A R;

    Reference No: OB0049(A) Pages: 6 Published on: 1, January, 1964

    Abstract: The managing director wants to give more decision?making responsibility to his subordinates, but, having been autocratic in the past, he is not sure how to start. ... More

  7. Urmi Pharmaceutical Company (A)

    Authors: Vora, M N;

    Reference No: MAR0285(A) Pages: 3 Published on: 1, January, 1964

    Abstract: This caselet has been prepared for the first session for beginners in the study of marketing management. The concept of selective marketing is highlighted. The idea of matching marketing effort to the marketing opportunity available is highlighted. ... More

  8. Urmi Pharmaceutical Company (B)

    Authors: Vora, M N;

    Reference No: MAR0285(B) Pages: 7 Published on: 1, January, 1964

    Abstract: The case deals with the decision problem of discontinuing some items from the product line of the company. Arguments in favour and against continuing two specific products are given. In case these products are withdrawn, implications on company's costs, revenues and profits are described. ... More

  9. Arjun Manufacturing Company (ARMCO)

    Authors: Cohen, A R;

    Reference No: P&IR0018 Pages: 5 Published on: 1, January, 1964

    Abstract: A distant cousin of several executives in Arjun Manufacturing writes to the brother of the Vice President asking him to help "one of his own" to get promotion and an increase in salary. The letter is forwarded to the Vice President, who obtains the comments of Arjun's personnel manager and ... More

  10. Bright Engineering Company (M) **

    Authors: Cohen, A R;

    Reference No: OB0010(M) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the assembly department workers, supervisors, history and present practices. A simple introductory case to small group behaviour, in which the students try to predict productivity and worker satisfaction from the given data. ... More

  11. Naroda Mills (C) **

    Authors: Cohen, A R;

    Reference No: OB0034(C) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of several incidents that occurred during the researcher's visits to the chief engineer. Students analyze the behaviour observed and decide how to improve the situation. ... More

  12. Excelsior Rolling and Refining Company**

    Authors: Dalal, B C;

    Reference No: MAR0028 Pages: 7 Published on: 1, January, 1964

    Abstract: Procurement of a controlled item which is sold in the open market and the implications of this procurement policy on company planning are discussed. ... More

  13. Metal Company of India (MECO) (B) **

    Authors: Cohen, A R;

    Reference No: OB0024(B) Pages: 19 Published on: 1, January, 1964

    Abstract: A description of the changes in the external environment that have affected relationships in the group described in Case (A). ... More

  14. Apoorva Products Limited**

    Authors: Vora, M N;

    Reference No: MAR0004 Pages: 6 Published on: 1, January, 1964

    Abstract: The case deals with issues relating to the impact of sales tax on marketing practices. Because of differential sales tax rates among the states, the company distributors from one state started selling goods to retailers and subdealers of other states even though the company had demarcated the areas. This ... More

  15. National Leather Works

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0039 Pages: 4 Published on: 1, January, 1964

    Abstract: The case deals with the problem faced by the sales management in deciding whether to drop a retail and wholesale agency. ... More

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