Latest published cases

Authors: Manikutty, S;

Reference No: BP0255 Pages: 29 Published on: 5, December, 2000

Abstract: Gujarat Co-operative Milk Marketing Federation Limited (GCMMF) is the sole marketing agency for the products produced by different milk co-operative member unions of the state of Gujarat and for those of other states marketing their products under the brand name of Amul. The product range is mostly milk and milk ... More

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Authors: Jain, Abhinandan K; Chhokar, Jagdeep S; Vyas, Preeta H;

Reference No: MAR0341(A) Pages: 21 Published on: 14, December, 2000

Abstract: This case describes the process of international market selection. Two frameworks - Kotler's Market Attractiveness Framework plus Jennet and Henesseys Framework -- to assess opportunity for choice of markets, are used. Recommendations made to the board, on international marketing strategy that Core should adopt, are given. Vice President, International Division, ... More

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Authors: Jain, Abhinandan K; Chhokar, Jagdeep S; Vyas, Preeta H;

Reference No: MAR0341(B) Pages: 2 Published on: 14, December, 2000

Abstract: This case describes the comments of the Vice President, International Division, on the process and proposed recommendations on international marketing strategy for Core Healthcare Limited. ... More

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Authors: Rao, V Venkata;

Reference No: CISG0063EX Pages: 2 Published on: 22, December, 2000

Abstract: This describes the rules related to a PC based single user Project Monitoring Game. The user is provided with the list of 12 activities, their predecessors and expected durations. The activity durations are uncertain. As the game progresses, at the end of each review period, the player has to revise the ... More

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Authors: Ramani, K V;

Reference No: CMHS0018 Pages: 4 Published on: 1, January, 2001

Abstract: This case deals with the problems faced by a large hospital in developing a Hospital Information System. The case looks at the overall working of the hospital, the existing nature of computer applications, future plans for computerization and the hospital's willingness and preparedness to design and develop a comprehensive information ... More

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Authors: Ramani, K V;

Reference No: CMHS0018-Hindi Pages: 4 Published on: 1, January, 2001

Abstract: इस केस में अस्पताल सूचना प्रणाली विकास में बड़े अस्पताल जिन समस्याओं का सामना कर रहे हैं उन समस्याओं के बारे में बात कही गई है। इस केस में अस्पताल के समग्र कार्यवहन पर प्रकाश डाला गया है, कम्प्यूटर अनुप्रयोगों, कम्प्यूटरीकरण की भावि योजनाओं और एक व्यापक सूचना प्रणाली के डिजाइन व विकास करने के लिए अस्पताल की इच्छा और तैयारी पर भी प्रकाश डाला गया है। इस केस में अस्पताल के कार्यप्रदर्शन के संकेतकों, उनके अनुमानों और रिपॉर्टों की डिजाइन पर ध्यान केन्द्रित किया गया है जिससे अस्पताल के प्रबंधनकर्ता अपनी सेवाएँ सक्षम व प्रभावी रूप से प्रदान करने में सहायता प्राप्त कर सकें। ... More

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Authors: Sarang, Deo; Singh, Sanjay Kumar; Raghuram, G; Choudhari, Sanjay;

Reference No: CMA0802(A) Pages: 14 Published on: 1, January, 2001

Abstract: The total market size for edible oils was estimated to be 13 million tons out of which imports amounted to about 4 million tons. This made India the largest importer of edible oils in the world. Various edible oils are consumed in India depending on the regional tastes and preferences. A differential ... More

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Authors: Deodhar, Satish Y;

Reference No: CMA0803 Pages: 3 Published on: 1, January, 2001

Abstract: The case is prepared to help farmers and agribusiness students understand the business of cultivating tomatoes and how to reap maximum profit from it. The case examines the cultivation of tomatoes by three agriculturalists and the methodologies they use to make their business profitable. The case also discusses the techniques ... More

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Authors: Joseph, Jerome;

Reference No: BP0257 Pages: 4 Published on: 8, January, 2001

Abstract: This case presents the growth and challenges faced by an entrepreneur. The narration is by a young member of the organization. Mr. U.N. Mehta, the founder of Torrent Group, started his career as a medical representative in a Swiss multinational company. He left this job to set-up his own ... More

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Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

Reference No: BP0263(B) Pages: 12 Published on: 8, January, 2001

Abstract: This case describes the efforts of Torrent Gujarat Biotech Limited to mitigate unexpected developments in implementing a backward integration project. The management decided to develop the technology indigenously. It collaborated with a consortium of scientists in Europe and a research laboratory in USA. As of 1995, it was required to evaluate ... More

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Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Koshy, Abraham; Pandey, I M; Rao, Sreenivas S; Rao, V Venkata;

Reference No: BP0262 Pages: 47 Published on: 8, January, 2001

Abstract: The case describes the strategy formulation and implementation issues facing the top management of Torrent Pharmaceuticals Limited. In 1998, the company was among the top five pharmaceuticals companies in India. Significant domestic and international changes in the competitive, regulatory, and technological environment had threatened the sustenance of the performance of the ... More

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Authors: Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

Reference No: BP0260 Pages: 27 Published on: 8, January, 2001

Abstract: This case deals with the issues in sustaining a superior performance in the face of recession. In 1989 the Torrent Group acquired a sick company. The company was turned around by a series of managerial initiatives. A new team of professionals was brought in, formal processes in planning and control were ... More

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Authors: Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

Reference No: BP0258 Pages: 16 Published on: 8, January, 2001

Abstract: The case describes the issues in sustaining the momentum generated by a series of initiatives undertaken by the new management of an acquired company. In 1998, Torrent Group acquired controlling interest in Surat Electricity Company. Under the leadership of Amitab Thakore it initiated series of measures to improve the performance of ... More

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