Reference No: CMA0582(A)Pages: 13Published on: 1, January, 1983
Abstract: Deals with the functioning of integrated cooperative structure in a geographical area, and explores the possibility of replicability of the experiences in another area under the cooperative framework. The case also examines the role that Samakya, a rural development agency, can play in promoting vertical integration in paddy processing and ... More
Reference No: PROD0176TECPages: 14 Published on: 1, January, 1983
Abstract: The note deals with materials requirement planning (MRP)??its significance, principal assumptions and prerequisites of the MRP system, and lot sizing techniques and advantages. Product structuring and other important aspects of the MRP are also considered. ... More
Reference No: QM0186TECPages: 6Published on: 1, January, 1983
Abstract: This is a general note on purchasing, dealing with the role of purchasing, different types of purchasing, and different stages in purchasing. The aim of the note is to introduce the purchasing function to students. ... More
Reference No: BP0144(G)Pages: 28Published on: 1, January, 1983
Abstract: Starting with the history of industrial relations and unionism, attention is directed to key areas which off and on have accounted for the industrial relations problems in Voltas. These areas are: amalgamation of associated companies, EDP, emergence of VOLSA, contract labour, and agitation by instalment. The stands taken by the ... More
Reference No: P&IR0158TECPages: 23Published on: 1, January, 1983
Abstract: Data relating to Section 217(2A) of the Companies Act was analyzed to identify the importance attached to the personnel function relative to other functions. This analysis was done sectorally public, private and classified industry-wise following NIC classification. The educational profile of personnel officers was also examined. Data indicates that the ... More
Reference No: MAR0281Pages: 14Published on: 1, January, 1983
Abstract: Reviews an advertising campaign prepared by a new advertising agency for Cali Ber Suitings that were relatively new in the market. A relatively unconventional approach was used in the campaign. A detailed post test of the campaign was undertaken; the case is concerned with the evaluation of this research and ... More
Reference No: CMA0579TECPages: 4Published on: 1, January, 1983
Abstract: Starting with the emphasis on the need for aggregation of farm level relations this note identifies the groups of people who might need them. It is followed by the discussion on approaches to aggregation. Towards the end it recognizes the risk of aggregation bias in case of shortcuts to aggregation ... More
Reference No: BP0144(E)Pages: 30Published on: 1, January, 1983
Abstract: Traces the evolution of the marketing function in Voltas, and outlines the current marketing organization. The Case explores the implications of the million dollar question faced by the management: What did it mean to have the diverse marketing activities under one umbrella--Voltas? ... More
Reference No: F&A0363TECPages: 8Published on: 1, January, 1983
Abstract: The note adopts an analytical approach for describing the various dimensions of the credit policy. It specifically focuses on issues such as credit standard, collection policy and discounts, and bad debt losses. ... More
Reference No: P&IR0156(B)Pages: 7Published on: 1, January, 1983
Abstract: This exercise deals with the issue of salary revision due to inflationary trends and resultant disparities between the salaried staff and the wage earners. Part A provides the data, while Part B describes the methodology for decision making. The case may be used as skill- building tool. ... More
Reference No: MAR0275(D)Pages: 9Published on: 1, January, 1983
Abstract: The case is concerned with the vital issue of creative execution. The various stages in the development of the campaign and interaction between the advertiser and the advertising agency are brought out with the help of the material prepared by the agency for providing alternatives for consideration to the client. ... More
Reference No: CMA0577TECPages: 6Published on: 1, January, 1983
Abstract: Emphasizes a few points dealing with the importance of and problems in collecting secondary and primary data for project formulation. Some suggestions for cost effectiveness in data collection have been made and some issues raised. Data requirements for formulating forestry projects have been listed. ... More
Reference No: F&A0361TECPages: 7Published on: 1, January, 1983
Abstract: This note compares the conventional and the Arditti- Levy methods of measuring cash flows and discount rate. It proves that the conventional method is consistent with the wealth maximizing principle. ... More
Reference No: OB0165(Part I & II)Pages: 9, 5Published on: 1, January, 1983
Abstract: This case describes the organizational structure of an advertising company set up in 1982 in Andhra Pradesh. It has two parts. The first part presents the organizational structure in the early stages of the company and the problems faced by the company. The second part presents the revised organizational structure and ... More
