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Latest published cases

List of Latest Published Cases

  1. Indian Railways **

    Authors: Agarwal, Rakesh; Jayaraman, N; Rao, D S H; Thomas, K S; Bhattacharyya, S K;

    Reference No: F&A0261TEC Pages: 30 Published on: 1, January, 1975

    Abstract: The note highlights the operational characteristics of the Indian Railways. It should be used jointly with the case Corporate Planning at Indian Railways: An Initial Version (F&A0262). ... More

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  2. Advertisers India Limited

    Authors: Jain, Abhinandan K;

    Reference No: MAR0113 Pages: 13 Published on: 1, January, 1975

    Abstract: The case describes a quantitative model for selecting the minimum cost media plan in order to achieve a desired level of reach and frequency in several target audience groups. The decision problem relates to adoption of the model for drawing up a national press media plan on the basis of ... More

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  3. Board Makers Private Limited

    Authors: Mampilly, Paul;

    Reference No: F&A0274 Pages: 9 Published on: 1, January, 1975

    Abstract: The company had to face a series of setbacks due to improper tie-ups with financiers in the unorganized sector. The case provides rich material for an exercise in planning for financial rehabilitation. It can also be used to stress the point that loans from financial institutions for liquidating existing debts ... More

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  4. The Hindu (B)

    Authors: Murthy, K R S;

    Reference No: BP0061(B) Pages: 5 Published on: 1, January, 1975

    Abstract: This is a follow-up of the caseThe Hindu (AR) (BP0061). Case (B) may be given during class discussion on The Hindu (AR), say after thirty or forty minutes. The class discussion on Case (B) could focus on the evaluation of strategy of The Hindu. ... More

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  5. Problem of Quality Control in Rice Industry in Ceylon

    Authors: Sharan, Girja;

    Reference No: CMA0281 Pages: 6 Published on: 6, January, 1975

    Abstract: This case discusses the problem of quality control and handling of paddy and suggests ways and means of improving these so as to increase production in rice industry. ... More

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  6. Agricultural Sector in Indian Economy

    Authors: Desai, G M; Singh, Gurudev;

    Reference No: CMA0298TEC Pages: 11 Published on: 25, January, 1975

    Abstract: The main objective of this note is to present an overview of the agricultural sector in India during the first half of the present century. It covers three aspects: 1) place of the agricultural sector in the Indian economy (Section I), 2) agricultural production trends (Section II), 3) major features of the agricultural ... More

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  7. A Note on the Theory of Production and Production Functions

    Authors: Sambrani, Shreekant;

    Reference No: CMA0348TEC Pages: 8 Published on: 21, May, 1975

    Abstract: The note reviews the basic economic concepts related to the analysis of production decisions. It introduces the reader to production functions and their analytical uses. ... More

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  8. A Note on the Micro-Economic Environment

    Authors: Srivastava, U K;

    Reference No: CMA0339TEC Pages: 8 Published on: 26, July, 1975

    Abstract: The note deals with the experience of various rural development programmes in India. It gives the background of the emergence of target group specific area specific rural development during the Fifth Five Year Plan. ... More

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  9. Small Farmers Development Agency, Cannanore **

    Authors: George, P S;

    Reference No: CMA0338 Pages: 15 Published on: 8, August, 1975

    Abstract: Describes the plans developed by the Small Farmers Development Agency, Cannanore. The case can be used to illustrate the relationship between objectives the activities included in the plan. It can also be used to highlight the importance of quantitative targets for any evaluation process. ... More

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  10. Fixing Procurement Price for Paddy **

    Authors: George, P S;

    Reference No: CMA0333 Pages: 5 Published on: 8, August, 1975

    Abstract: This case is based on a situation in Sri Lanka during 1973 where the government wanted to increase the procurement price of paddy from Rs?18 to Rs?25 per bushel. The questions raised are: 1) Could the increased procurement prices of paddy increase the supply? 2) What would be the impact of the increased ... More

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  11. Vypeen Regional Fish Marketing Cooperative Society Limited (B)

    Authors: George, P S;

    Reference No: CMA0324(B) Pages: 10 Published on: 8, August, 1975

    Abstract: This is a continuation of Case (A). The regional society had prepared a plan for solving many of the problems facing the fisherman. The society had plans for introducing fifty mechanized boats and the linkage of production with storage, processing, and marketing. The plan had also envisaged export of prawns, ... More

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  12. Organizational of ICAR (A) **

    Authors: Gaikwad, V R; Chowdhry, Kamla; Bhattacharyya, S K;

    Reference No: CMA0291(A) Pages: 10 Published on: 29, August, 1975

    Abstract: Gives the historical development of ICAR, its organizational problems and the organizational structure. ... More

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  13. Classification of Cooperative Societies: Its Utility for Decision Making

    Authors: Vyas, V S;

    Reference No: CMA0352TEC Pages: 5 Published on: 1, October, 1975

    Abstract: Discusses the rationale behind different systems of classification of cooperative societies, the systems followed by the Reserve Bank of India, some of the states in India. It illustrates the uses of information by the managers of the cooperative societies and the cooperative department officials. ... More

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  14. Raising Level of Use of Agricultural Inputs: Past Growth and Future Needs **

    Authors: Desai, G M; Singh, Gurudev;

    Reference No: CMA0384TEC Pages: 8 Published on: 11, October, 1975

    Abstract: This is a factual note providing information on the growth in the levels of use of some market-purchased inputs. It also provides information which indicates scope for further growth in the use of these inputs. It aims at providing material for discussion on raising the levels of use of agricultural ... More

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  15. Syrup Minadex (A)

    Authors: Gupta, Subroto Sen;

    Reference No: MAR0171(A) Pages: 13 Published on: 1, January, 1976

    Abstract: After many years of "ethical" promotion, Glaxo's syrupbased tonic, Minadex, was going OTC since the company's management felt that this would help increase sales. A purchase proposition was required to build up an advertising campaign around it. Competitive claims were analyzed by the agency and it was decided to ... More

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