Reference No: CISG0044Pages: 22Published on: 9, October, 1997
Abstract: This case describes how computerization helped in solving the problems and complexities of the manual systems of the Times of India organization. It discusses a major effort by the centralized IT department to develop and implement an application portfolio to support the new strategic thrust. How this supported the advertisement ... More
Reference No: CMA0768Pages: 11Published on: 1, January, 1998
Abstract: This case deals with the methodology for estimating agricultural input distribution credit requirement. It also aims at examining the consistency of the existing credit portfolio for input distribution business and seeks to evolve alternative criterian for existing banking practices particularly in backward areas where PACS are defunct. It further seeks ... More
Reference No: CMA0769EXPages: 7Published on: 1, January, 1998
Abstract: This case seeks to evolve guidelines for prioritizing banks assistance for three food processing industries based on lending criterion of security and efficiency in their business. The three food-processing industries are grains and pulses, edible oils, and sugar mills. ... More
Reference No: CMHS0015Pages: 8Published on: 1, January, 1998
Abstract: This case addresses the concerns of a hospital in providing medical care to its patients - both inpatients and outpatients. These concerns have become very serious of late, since the costs for providing quality health care has been increasing in recent few years. Critical success factors for the hospital's performance ... More
Reference No: CMA0774EXPages: 5Published on: 1, January, 1998
Abstract: This case discusses the existing norms of commercial banks' input distribution credit to private dealers. Based on the profile of two private dealers the case seeks to examine the desirability of formulating alternative loan appraisal and monitoring criterion based on business performance and ability to meet short-term and long-term debt ... More
Reference No: BP0248Pages: 5Published on: 4, February, 1998
Abstract: Novelty Bread narrates the success story of a bread manufacturing company belonging to a diversified group of medium sized family business. It can be used to illustrate the role of innovation in various aspects of business. The choice of the product mix itself is innovative. While the market leader, Modern ... More
Reference No: BP0249TECPages: 32Published on: 4, March, 1998
Abstract: The objective of the note is to give an idea of structural features of the air express industry in India. It describes the distinctive characteristics of the express industry and presents the origins and evolution of the industry abroad and in India. It then introduces the reader to the nature ... More
Reference No: PSG0075EX(A)Pages: 19Published on: 27, May, 1998
Abstract: Faced with a huge and growing unmet demand, the government
decided to open the telecom sector for private participation in
the mid 1980s. Tenders were invited, in 1992 from Indian companies
to bid for franchises of cellular mobile services in the metropolitan
cities. This case focuses on the issue that Hutchison ... More
Reference No: MAR0316Pages: 13Published on: 25, June, 1998
Abstract: This case supplements the case "Security Belt Limited" (MAR0315). It highlights one decision area, namely communication, to be targeted at organizations segmented by attitude and usage behaviour. ... More
Reference No: MAR0315Pages: 23Published on: 25, June, 1998
Abstract: The case relates to the problem of a small entrepreneur who wants to capture and exploit a large latent market of safety devices for fall protection. The acceptability of these products has been confined to a few organizations with a positive orientation towards safety. The problems facing the company are ... More
Reference No: IMG0015EXPages: 7Published on: 31, July, 1998
Abstract: Asian Toys faces the unfortunate situation of closing down its operations owing to injuries caused by the use of its products, by children, and the resultant adverse publicity. However, the key issues are product recall, compensation to victims, and the extent of information to be released to Public. Asian Toys ... More
Reference No: MAR0312(B)Pages: 13Published on: 5, August, 1998
Abstract: With complete liberalization of imports, blending, and pricing in the lubricants sector announced by the Government of India in the early 1990s, Lubol Petroleum Inc, (USA) (LPL) was one of numerous multinational companies who flocked to India. LPL entered into a 50-50 partnership with NOC, a leading public sector petroleum ... More
Reference No: MAR0312(A)Pages: 9Published on: 5, August, 1998
Abstract: With complete liberalization of imports, blending, and pricing in the lubricants sector, announced by the government of India in the early 1990s, Lubol Petroleum Inc (USA) (LPI) was one of numerous multinational companies, which flocked to India. They entered into a 50-50 partnership with NOC, a leading public sector petroleum ... More
Reference No: MAR0317(B)Pages: 13Published on: 18, August, 1998
Abstract: The Marketing manager of A-One was faced with the task of developing a marketing plan for Gluco-One for the next and subsequent years based on the information provided in the case. A-One Starch Products Limited, established in the 1930s, was a leading manufacturer of starch and its derivatives in India. ... More
