Asian Toys

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Abstract

Asian Toys faces the unfortunate situation of closing down its operations owing to injuries caused by the use of its products, by children, and the resultant adverse publicity. However, the key issues are product recall, compensation to victims, and the extent of information to be released to Public. Asian Toys Exercise can be used for analysis of leadership during crisis, public relations and communication.

Additional Information

Product Type Exercise
Reference No. IMG0015EX
Title Asian Toys
Pages 7
Published on Jul 31, 1998
Authors Singh, J P;
Area International Management Group (IMG)
Discipline Organizational Behaviour, Public Policy and Law, Strategic Management
Sector Manufacturing
Keywords Media Relations Management, Damage Control, Organizational Growth Pitfalls, Child Safety
Country Global

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