Reference No: BP0060Pages: 36Published on: 1, January, 1974
Abstract: The history of DCMs growth and expansion is given to enable the students identify the strategy of this large Indian company which has diversified into various businesses under one setup. ... More
Reference No: F&A0269Pages: 32 Published on: 1, January, 1974
Abstract: Describes in detail the corporate plan introduced by a new management team in a large public sector undertaking after there has been considerable criticism of the inability of indigenous suppliers of power equipment to deliver the promised supply. The corporate plan is described in detail and adequate data relating to ... More
Reference No: OB0014TECPages: 57Published on: 1, January, 1974
Abstract: This exercise is to demonstrate the effect of four types of sales orientations (product?centred, company?centred, consumer?centred, self?centred) on the decisional probabilities of four types of consumers (strong need, marginal need, no need, and negative need). This exercise is played in groups of eight. Each exercise contains ... More
Reference No: BP0058Pages: 20Published on: 1, January, 1974
Abstract: Focuses on a pioneer garment-manufacturing companys failure to consolidate its position due to its inability to take advantage of an early entry into the industry. Failure to evolve a clear product-market strategy and to follow up on a national distribution system developed earlier; organizational problems of family enterprise management; and ... More
Reference No: PSG0026Pages: 15 Published on: 1, January, 1974
Abstract: The case discusses how a medical officer of a PHC would attempt to utilize the concepts he has learned from a management course to improve the working of his PHC. It describes the steps he would take to achieve this objective (in the context of family planning activities of a ... More
Reference No: F&A0217Pages: 10Published on: 1, January, 1974
Abstract: The case deals with 1) relevance of convertible securities for raising long term funds in the Indian environment, 2) choice between short term borrowing and medium term bonds, which are convertible into equity at the option of holders, and 3) comparative merits of loan converted into equity by lending institutions, and convertible bonds ... More
Reference No: MAR0158TECPages: 9Published on: 1, January, 1974
Abstract: This note is intended to provide a broad overview of the distribution system followed by one company each in machinery (industrial), textiles (consumer durables) and tea (consumer non durables) industry in India. It also describes the importance of distribution systems in India and broad characteristics of existing distribution systems in ... More
Reference No: F&A0239Pages: 13 Published on: 1, January, 1974
Abstract: The company changes its structure from a functional setup to a profit responsible product group setup so that top management can devote more time to future company policies. The case brings up issues relating to design considerations in structural reorganization in the context of the organization's variables and environmental factors. ... More
Reference No: BP0054Pages: 25Published on: 1, January, 1974
Abstract: The history of the largest cable company in India is presented in the background of the growth of the power generation industry. Illustrates the limitations of the strategies of companies in industries with close linkage to national plans, competition with different sectors of the industry, and its rapid adaptation of ... More
Reference No: MAR0111Pages: 16Published on: 1, January, 1974
Abstract: The case is based on a survey report of blade users. Perceptions of various segments of users of razor blades are assessed in this survey. ... More
Reference No: CMA0308(B)Pages: 4Published on: 21, January, 1974
Abstract: The case deals with the findings of the expert committee set up by Sri Lanka Paddy Marketing Board to suggest changes in the organizational structure of the Board. The attempt is to find out the feasibility of adoption of the suggested changes by the expert committee in the existing organizational ... More
Reference No: CMA0308(A)Pages: 10Published on: 21, January, 1974
Abstract: The case focuses on the problems the Paddy Marketing Board of Sri Lanka faces in the procurement of rice paddy, maintenance of quality control measures and high cost of procurement. A suitable organizational strategy has to be evolved under the existing system in order to achieve maximum efficiency. ... More
Reference No: CMA0266(D)Pages: 20Published on: 20, February, 1974
Abstract: This is an integrated case which deals with the storage and processing systems in the rice industry in Sri Lanka. Deals with the policy problems of modernization of paddy-rice system and also investment decisions. It can be used for showing how the capital budgeting technique can be used for such ... More
