Reference No: F&A0186Pages: 8 Published on: 1, January, 1974
Abstract: The case describes the planning process in a company in the electricity supply business. It serves to highlight the nature of the strategic choices open to a company that is closely regulated. ... More
Reference No: OB0158TECPages: 12Published on: 1, January, 1974
Abstract: The note discusses the concept, theories and practice of collective bargaining in India. The concept of bargaining involves to sides in the industry-management and unions. It concerns not only the distributive aspects of industrial situation but also the integrative view about the problems facing the industry. The not reviews the ... More
Reference No: MAR0130(A)Pages: 11Published on: 1, January, 1974
Abstract: Case (A) deals with the problem of deciding how much emphasis to put on dealer network vis-a-vis company's own salesmen. It also describes the commission structure of salesmen and related problems. ... More
Reference No: CMA0249TECPages: 4Published on: 7, February, 1973
Abstract: Discusses the concept of reference groups and its application in marketing programmes. It also brings out the relevance of understanding group dynamics for organizational development. ... More
Reference No: CMA0246Pages: 11Published on: 7, February, 1973
Abstract: The case discusses distribution channels for fertilizer distribution in a cooperative organization. It tries to bring out factors relevant to building a distribution network. It specifically outlines functions expected from each level of the network. ... More
Reference No: F&A0193(B)Pages: 19 Published on: 1, January, 1973
Abstract: The case focuses on the administration of management control systems. The impact of a variety of factors, such as organizational structure, top management commitment, individual personalities, interpersonal relationships, plus the role and organizational location of the controller are highlighted. ... More
Reference No: F&A0184(A)Pages: 8 Published on: 1, January, 1973
Abstract: Traces the development of a company that has become one of the leading engineering industries in India. The various strategies adopted in the past by the company have been reviewed. Facilitates discussion of the evaluation policies and strategies pursued by the company. ... More
Reference No: MAR0102Pages: 7Published on: 1, January, 1973
Abstract: The case deals with the introduction of an oral analgesic that has a considerable product differentiation and unique selling proposition. Introductory marketing effort of the company is described and a plan for a full launch of the product has to be worked out. ... More
Reference No: F&A0189Pages: 29 Published on: 1, January, 1973
Abstract: The case is based on an econometric study conducted by ATIRA, an industry research association, for projecting the demand for cotton textiles during the next ten years. The managing director's anxiety to use the ATIRA report in developing a strategic longrange system for the company is described. ... More
Reference No: F&A0201Pages: 3 Published on: 1, January, 1973
Abstract: An owner-manager of a small business wants financial statements prepared as his firm grows from an auto service and repair workshop into a dealership. The case focuses on the information required to prepare financial statements. ... More
Reference No: MAR0107(B)Pages: 2Published on: 1, January, 1973
Abstract: Case (A) describes the problem faced by the company with respect to price revision in a situation where there are two manufacturers of a basic chemical. The "decision tree" approach could be applied to structuring the problem and for getting the action and event sequence laid out in a logical ... More
Reference No: F&A0232Pages: 18Published on: 1, January, 1973
Abstract: Mr. Krishnan, a technician entrepreneur, started Sharma Founders and Engineers to manufacture iron cylpebs on a job order basis. When the manufacture of cylpebs proved uneconomical, he took to production of ferrous ground castings by cupola and pitfurnace processes. The case describes how the unit is faced with a ... More