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Latest published cases

List of Latest Published Cases

  1. Indian Airlines (A)

    Authors: Balakrishnan, K;

    Reference No: BP0076(A) Pages: 12 Published on: 1, January, 1976

    Abstract: Sets out the organizational arrangements in the Indian Airlines prevailing in 196871, and describes: a) the historical evolution of the corporation, b) relevant parts of the Air Corporation Act to indicate the governmental framework within which the organization operates, c) the organizational structure, and d) parts of the personnel policies. ... More

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  2. Pears Toilet Soap

    Authors: Gupta, Subroto Sen; Sethna, Beheruz;

    Reference No: MAR0170 Pages: 9 Published on: 1, January, 1976

    Abstract: In 1969, the marketing executives of Hindustan Lever were discussing the creative strategy to be adopted for Pears with their agency, Lintas. The company, having increased its production, now wished to expand the market for the brand. The case has a detailed look at consumer behavior and past advertising. It also ... More

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  3. XYZ Minerals Company

    Authors: Issac, Akkanad M;

    Reference No: PROD0107 Pages: 18 Published on: 1, January, 1976

    Abstract: This comprehensive case deals with all aspects of materials planning and control in a medium?sized public sector manufacturing organization with an annual sales turnover of over Rs 3 crore. The emphasis is on spare parts management. The case raises the following issues: fixing of targets for investment in inventories; inventory ... More

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  4. Information System at Primary Health Centre Kanhas

    Authors: Murthy, Nirmala;

    Reference No: PSG0028 Pages: 11 Published on: 1, January, 1976

    Abstract: The case describes the kind of information collected by field workers and other officials in Kanhas PHC. The registers and records include target couple registers, stock registers, education register, case register, and daily diary. The ANMs and FPHAs are expected to maintain twelve registers. An interview with the block extension ... More

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  5. Information Processing for Management

    Authors: Kaul, Mohan;

    Reference No: QM0103TEC Pages: 7 Published on: 1, January, 1976

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  6. Long Range Planning in the Public Sector Steel Industry**

    Authors: Kulkarni, G R;

    Reference No: BP0095 Pages: 12 Published on: 1, January, 1976

    Abstract: The public sector steel companies in India represent an overwhelmingly dominant segment of the total steel industry of the country. As such, corporate long range planning assumes dimensions which almost seem to overlap with the task of national log range planni The case provides an introduction to the complexity of ... More

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  7. Sunrise Biscuit & Beverage Company (A)

    Authors: Dholakia, Nikhilesh;

    Reference No: MAR0154(A) Pages: 9 Published on: 1, January, 1976

    Abstract: A large consumer products company, which relies on direct distribution to the retail level, is concerned about the selling skills of its sales force in a competitive environment. Sales training in the form of short refresher courses is being proposed to upgrade selling skills. ... More

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  8. Process Evaluation System for a Family Planning Programme (A)

    Authors: Murthy, Nirmala; Satia, J K;

    Reference No: QM0102(A) Pages: 11 Published on: 1, January, 1976

    Abstract: Has been based on experience in developing information systems in India Population Project (District UP). ... More

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  9. Food Corporation of India (B)

    Authors: Kulkarni, G R;

    Reference No: BP0091(B) Pages: 27 Published on: 1, January, 1976

    Abstract: Gives data about the performance of the FCI between the years 1965 and 1970 which makes it possible to appraise the achievements of the corporation in the context of the "plan" hypothesized at the end of Case Food Corporation of India (A) (BP0091). ... More

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  10. Industrial Market Potential Index

    Authors: Khurana, Rakesh; Jain, Abhinandan K;

    Reference No: MAR0152TEC Pages: 10 Published on: 1, January, 1976

    Abstract: The note underlines the utility of industrial market potential index. Starting from a simple model, a procedure for developing an index of industrial market potential is finally arrived at. Development of the index would require selection of production statistics, and input and output coefficients. For some products the index has ... More

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  11. Hydraulic Oil Inventory at "ABC Company"

    Authors: Kalro, A H; Satia, J K;

    Reference No: QM0086 Pages: 4 Published on: 1, January, 1976

    Abstract: Concerns the establishment of a suitable policy for purchase and stocking of hydraulic oil, a significant item in the company's raw material consumptions. The company has the option of purchasing from a local installation of IOC or from IOC's refinery (taking their blending programme into account) more than five hundred ... More

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