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Search results for 'Business strategy a'

Related Searches: Business strategy and co, Business strategy and com, Business strategy and comp, Business strategy and c, Business strategy and

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  1. Tanishq: Pricing, Retail Selling and Inventory Management of Jewellery

    Authors: Sahay, Arvind; Tiwari, Tara;

    Reference No: MAR0518 Pages: 20 Published on: 9, November, 2020

    Abstract: The Indian jewellery market is highly fragmented and ruled over by local players. Many unethical practices exist in the jewellery market, like the under caratage of gold, misrepresentation of quality, etc. Tanishq, part of Tata Group, is known for maintaining high ethical standards and delivering value to its customers through ... More

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  2. Shriram Transport Finance Company Ltd: Adoption of Fintech

    Authors: Sahay, Arvind; Tiwari, Tara;

    Reference No: MAR0508 Pages: 19 Published on: 17, October, 2019

    Abstract: Shriram Transport Finance Company Ltd. (STFCL), flagship company of Shriram group, India’s largest player in commercial vehicle finance is trying to transition to Fintech based model from Relationship based model in order to provide end consumers with speed, convenience, choice and savings as digital transactions had reached an all-time ... More

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  3. Ganga Enterprises

    Authors: Kumar, Pushpender;

    Reference No: BP0432 Pages: 6 Published on: 7, June, 2019

    Abstract: Mr. Kewal Balana, Proprietor of Ganga Enterprise at Sri Ganganagar, Rajasthan,India, was worried about the abolishment of 2% commission in May 2018, in ‘Kachi-Aadat’ line of business, due to direct online transfer of money to farmer’s bank account. The firm suffered a net reduction in profit of Rs 1 million, 2% of ... More

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  4. Cosmo Films Limited: Operations at Aurangabad (A)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0286 Pages: 14 Published on: 23, January, 2003

    Abstract: This case describes the tasks faced by Ranabir Mukherjee, recently appointed Vice President (Operations), in comprehending the operations of Cosmo Films, a company in the business of packing films, and developing a strategy and plans for enhancing effectiveness and efficiency. It presents the background of the company, the outcome of ... More

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  5. Tata Sons Limited - 2010

    Authors: Dixit, M R, Bhaskar Bhowmik;

    Reference No: BP0356 Pages: 17 Published on: 18, January, 2013

    Abstract: This case provides an opportunity to develop criteria for the selection of a leader who would lead a well established conglomerate. It provides details about the initiatives of the predecessors, the changing environment of businesses, internal concerns and the challenges before the new leader. A list of the contenders for ... More

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  6. Human Resource Management (A): Planning

    Authors: Maheshwari, Sunil Kumar;

    Reference No: P&IR0198(A)TEC Pages: 5 Published on: 26, June, 2006

    Abstract: Human Resource Planning plays a strategic role in implementing the organizational objectives. This note describes the role of HR planning in an organization and its effect on other organizational processes. It also gives the HR planning choices that could be adopted under different business strategy situations. These strategies can be ... More

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  7. Vodafone Gujarat (B) : Reinforcing Competencies

    Authors: Sehgal, Swati; Mukherjee, Saral; Sharma, Sunil;

    Reference No: STR0455(B) Pages: 11 Published on: 31, March, 2021

    Abstract: The case describes the growth trajectory of Vodafone Gujarat, one of the most successful circles of Vodafone India. Successive leaders of Vodafone Gujarat followed a highly entrepreneurial approach for building a market leadership position in urban and rural markets. The case provides a detailed description of how to execute growth ... More

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  8. The Amara Raja Group (B): Transforming The HR Function for Vision 2025 and Beyond

    Authors: Varkkey, Biju; Shaik, Farheen Fathima;

    Reference No: HRM0241(B) Pages: 20 Published on: 2, February, 2023

    Abstract: This case, Amara Raja Group (B): Vision 2025 is set in 2019 where the HR department has gone through multiple interventions commencing in 2017, including building a business specific recruitment strategy, making HR digital, and development of an employee value proposition. With changes in external environment including increased digitisation, automation, and industry 4.0 along ... More

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  9. Thermax (A)

    Authors: Mathur, Ajeet;

    Reference No: BP0319(A) Pages: 36 Published on: 14, February, 2007

    Abstract: The case highlights how issues of corporate strategy and competitive strategy enmesh during the growth and diversification phases of a professionally managed family business after its first IPO. The underlying dimensions of management problems onion-peeled during strategic transformation show up as conflicts between sustainable growth and shareholder value at different ... More

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  10. Shemaroo:On/Off Where to Draw the Line?

    Authors: Roy, Subhadip;

    Reference No: MAR0523 Pages: 11 Published on: 16, June, 2021

    Abstract: The case delineates the situation faced by Shemaroo Entertainment Limited (Shemaroo) related to the company’s rebranding exercise, product portfolio and future course of action. Shemaroo was founded in 1962 by Buddhichand Maroo as a book circulating library in Mumbai that moved into the Video Home System (VHS) space and went ... More

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  11. Ambush Marketing: Attack and Defense

    Authors: Tripathi, Sanjeev;

    Reference No: MAR0462TEC Pages: 11 Published on: 18, March, 2015

    Abstract: As sponsorship is gaining in importance in the overall communication strategy for firms, so is the practice of ambush marketing. This note discusses strategies that can be used by firms to ambush and also how to prepare for defense from ambush attacks. It also discusses how consumers perceive and react ... More

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  12. Innovassynth Technologies

    Authors: Mathur, Ajeet;

    Reference No: BP0445 Pages: 13 Published on: 23, June, 2020

    Abstract: The case describes the predicament of the CEO of a born-global Indian enterprise in R&D over simultaneously balancing a trine of objectives: maximisation of shareholder value, maintaining a talent-led, process-driven ecosystem for team performance, and customer acquisition and customer satisfaction in contracted research and custom synthesis through knowledge-intensive business ... More

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  13. FoodWorld (A): Market Entry Strategy

    Authors: Koshy, Abraham; Raghuram, G; Banerjee, Bibek;

    Reference No: MAR0325(A) Pages: 21 Published on: 27, September, 1999

    Abstract: RPG Enterprises, one of the top five business houses of India, decided in 1996 to enter organized food retailing by opening a chain of supermarket grocery stores under the name "FoodWorld" in Chennai, Bangalore and Hyderabad, the three major cities in south India. This case describes the background and rationale of ... More

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  14. Thermax (C)

    Authors: Mathur, Ajeet;

    Reference No: BP0319(C) Pages: 29 Published on: 1, December, 2010

    Abstract: The case describes the turnaround of Thermax Limited and risk management after growth stall and an organisational crisis requiring evaluation and restructuring of the business portfolio. The conflicts between sustainable growth and shareholder value are addressed through selective internationalisation, new collaborations for innovations in disruptive technologies and strategic management of ... More

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  15. AfterBoards: Turning Oranges Into Opportunities

    Authors: Singh, Aakarsh; Gupta, Vishal;

    Reference No: CIIE0035 Pages: 19 Published on: 25, November, 2025

    Abstract: What happens when two college students enter India’s crowded ed-tech market with no funding, no faculty, and just a bold idea? This case tells the story of a gamified, student-focused platform that changed traditional test prep using behavioural insights, lean execution, and a straightforward approach. With a unique freemium ... More

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