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Search results for 'communications for ma'

Related Searches: communications for mana, communications for managemen, communications for management

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  1. Nestle entangled! Braving the Maggi Noodle Crisis in India

    Authors: Kaul, Asha; Chaudhri, Vidhi;

    Reference No: COMM0013(A) Pages: 16 Published on: 15, June, 2016

    Abstract: The case describes the Maggi debacle faced by Nestle in India. On May 21, 2015, the Food and Drug Administration (FDA) ordered Nestle India to recall Maggi after confirming presence of high levels of lead and Mono Sodium Glutamate (MSG) in the product. The case traces the events in the Maggi crisis ... More

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  2. WMS(B): Restructuring Post Unitor Acqusition

    Authors: Sahay, Arvind; Bhatnagar, Deepti; Raghuram, G; Sharma, Yashoverman;

    Reference No: OB0204(B) Pages: 37 Published on: 19, August, 2008

    Abstract: In May 2005, the Wilh Wilhelmsen (WW) group took the decision of acquiring Unitor. The price was settled at 73.5 NOK. Despite obvious complementarity, it wasn't an easy decision. The acquisition had posed major challenges due to diversity in geographies, systems, products and markets. It was anticipated that this move would, mainly, ... More

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  3. Arjun Mills

    Authors: Bolar, Malathi;

    Reference No: P&IR0019 Pages: 26 Published on: 1, January, 1965

    Abstract: The case provides insights into the various issues related to management training, both in terms of selection, training and evaluation of trainees, and also in terms of the responsibility for training and communication between the various parties involved. It has also lent itself to the discussion of individual behaviour. ... More

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  4. Edelweiss (A): Building and Managing Corporate Reputation

    Authors: Sahay, Arvind; Sharma, Nivedita;

    Reference No: MAR0416(A) Pages: 28 Published on: 21, September, 2010

    Abstract: The case tries to capture the dynamics of growth of a diversifying financial services company in the Indian context through the years 1996 to2009. The company moved through four phases expanding its products and services., It studies and evaluates how the firm used various forms of communication and internal procedures; and ... More

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  5. Zenithon: Lost in Transition

    Authors: Iyer, Lakshmi Shankar; Arun Kumar, Arti; Singh, Manjari; ;

    Reference No: HRM0266 Pages: 11 Published on: 29, January, 2026

    Abstract: This case underscores the significance of knowledge transfer within a consulting organisation. Jayesh, a young executive at Zenithon Consulting, was burdened with the workload of three employees, working 14–16 hours daily without adequate support. The absence of his manager, Ron, who was on medical leave, revealed critical gaps in knowledge documentation ... More

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  6. NICM Cultural Committee **

    Authors: Joshi, N U;

    Reference No: ECO0160 Pages: 8 Published on: 1, January, 1973

    Abstract: Discusses the problem of improving the pricing system for movies to be tackled by the cultural committee of the National Institute of communication Mahmedabad, The committee's basic objective in to provide best possible programmers to the institute's community. Therefore, the pricing system is to be decided from different alternatives in ... More

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  7. Impressions on Job Interviews

    Authors: Rao, Sreenivas S; Saiyadain, M S;

    Reference No: BP0163TEC Pages: 4 Published on: 1, January, 1980

    Abstract: This note gives the authors' observations, based on their experience of simulated job interviews of forty IIMA students of the Managerial Oral Communication course in the academic year 1979-80. It provides information on how the interviews were structured, the theme of the interviews, preparation made by the students for the ... More

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  8. Reliance Infocomm - Reliance India Mobile (RIM)

    Authors: Vyas, Preeta H; Mehta, Bijal;

    Reference No: MAR0357 Pages: 13 Published on: 7, January, 2004

    Abstract: The case focuses on the challenge faced by Reliance Infocomm, a part of the Reliance Group on how best to promote its Reliance India Mobile brand of telecom service to the Indian consumer. With competition from other telecom companies that utilize either GSM or CDMA technology, Reliance Infocomm must decide ... More

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  9. Gujarat Narmada Valley Fertilizers & Chemicals Limited: Rerouting water supply pipeline from Gadkhol to Bharuch

    Authors: Ravichandran, N;

    Reference No: O&DS0002 Pages: 16 Published on: 16, October, 2023

    Abstract: Gujarat Narmada Valley Fertilizers and Chemicals Limited (GNFC) received a communication in October 2021 from Western Railways (WR) directing GNFC to remove the pipeline adjacent to railway bridge no. 502 near Bharuch, which was used pump water to GNFC plant reservoir from Gadkhol water storage. This storage is located 11 km south of ... More

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  10. Advertising Process

    Authors: Mohan, Manendra;

    Reference No: MAR0231TEC Pages: 4 Published on: 1, January, 1979

    Abstract: Advertising is effective mass communication between producers and consumers. There are different models that explain the way advertising works. According to the stimulus response model, the receiver of the advertising message is stimulated to react according to the advertiser's intentions. Certain other models explain that advertising may help in changing ... More

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  11. Expert Advertising Agency

    Authors: Nathan, S V; Bhandari, Labdhi R;

    Reference No: MAR0291 Pages: 32 Published on: 1, January, 1986

    Abstract: Expert Advertising Agency was a mediumsized advertising agency which wished to increase its billing to a level comparable with that of the top few in the industry, and to acquire the stature of a market leader. expert wished to formulate a marketing strategy in order to achieve this growth. ... More

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  12. Parle Agro (India): Vision Realisation

    Authors: Kaul, Asha;

    Reference No: COMM0028 Pages: 18 Published on: 28, December, 2021

    Abstract: Nadia Chauhan, Chief Marketing Officer at Parle Agro set her vision in 2017 to become the dominant player in the beverages segment and to double the turnover to INR 10,000 Cr. by 2022. She had been prompted by the success of the company over the last five years when Parle Agro had doubled ... More

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  13. Metaverbal Messages in Personal Interactions

    Authors: Misra, Sasi B; Arul, M J;

    Reference No: OB0090TEC Pages: 6 Published on: 1, January, 1975

    Abstract: Man communicates both verbally and through cues that are not verbal (e.g. the body, space, time and things). Although words are a powerful medium of communication with regard to external facts and events, they are nowhere near the nonverbal medium in communicating inner feelings, emotions and interpersonal attitudes. An ... More

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