Search results for 'Business strategy and co'

Authors: Jain, Abhinandan K; Sinha, Piyush Kumar; Bhardwaj, Preshth;

Reference No: MAR0353 Pages: 24 Published on: 25, February, 2004

Abstract: Planet Health case is based on a company (Sagar Group of Industries), planning to enter the retail business of pharmacy and health care products. Based on the feasibility study of proposed retail business concept, company has to chalk out the entry strategy plans. ... More

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Authors: Sahay, Arvind; Tiwari, Tara;

Reference No: MAR0508 Pages: 19 Published on: 17, October, 2019

Abstract: Shriram Transport Finance Company Ltd. (STFCL), flagship company of Shriram group, India’s largest player in commercial vehicle finance is trying to transition to Fintech based model from Relationship based model in order to provide end consumers with speed, convenience, choice and savings as digital transactions had reached an all-time ... More

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Authors: Singh, Aakarsh; Gupta, Vishal;

Reference No: CIIE0035 Pages: 19 Published on: 25, November, 2025

Abstract: What happens when two college students enter India’s crowded ed-tech market with no funding, no faculty, and just a bold idea? This case tells the story of a gamified, student-focused platform that changed traditional test prep using behavioural insights, lean execution, and a straightforward approach. With a unique freemium ... More

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Authors: Wadhva, C D;

Reference No: ECO0243 Pages: 8 Published on: 1, January, 1977

Abstract: This case presents the problems in business policy of a smallscale manufacturer of the hubs for bicycles. The problems faced in export marketing by this unit are treated in the framework of the total market for the product. Special focus is put on the linkages between allocating the output ... More

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Authors: Mukherjee, Saral; Raghuram, G;

Reference No: PROD0265 Pages: 32 Published on: 23, April, 2004

Abstract: Enercon India Limited (EIL) is involved in setting up Wind Energy Converters (WECs) in several states of India. EIL offers customers a hassle free investment opportunity in the wind energy business through its "from concept to commissioning and beyond" strategy. In the backdrop of impressive growth, EIL is facing difficulties ... More

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Authors: Mohan, Manendra;

Reference No: MAR0275(A) Pages: 7 Published on: 1, January, 1982

Abstract: The marketing situation of the company is described; relevant details of the business and economic environment are also given in order to focus on the major business problems of the company. A review is made of the possible marketing strategy in order to assess the potential contribution of various marketing ... More

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Authors: Sinha, Piyush Kumar;

Reference No: CFR0001 Pages: 19 Published on: 2, May, 2007

Abstract: This case discusses the possible entry strategy of Aakash Book Store into the Ahmedabad market. The chain store was operating in the state of Kerala. The owner of the chain, Aakash Shetty was evaluating a possible entry into the city, and he had studied the report presented by a group ... More

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Authors: Roy, Debjit; Maheshwari, Atul;

Reference No: PROD0304 Pages: 34 Published on: 30, December, 2015

Abstract: Kunvarji Group is on its way to transform from a commodity trading business to a service-driven business. To become an integrated service provider in the agri-supply chain, Kunvarji is by participating actively in procurement, trading, and now eyeing options for providing agri-storage services. Their dilemma reeled around the choice of ... More

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Authors: Mathur, Ajeet;

Reference No: BP0313(A) Pages: 4 Published on: 22, May, 2006

Abstract: ITC Limited was the first large Indian transnational firm to undertake significant diversification and restructuring as part of its corporate strategy. The diversification strategy was designed by visionary leaders and professional managers from within. The strategy required to be supported by generating profits from low margin high volume traditional businesses ... More

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Authors: Chaudhuri, Shekhar; Chandra, Pankaj; Dixit, M R; Koshy, Abraham; Pandey, I M; Rao, Sreenivas S; Rao, V Venkata;

Reference No: BP0256 Pages: 29 Published on: 8, January, 2001

Abstract: The case deals with issues faced by the Torrent Group of companies. As of 1998, the group consisted of nine companies in three different businesses, namely health care, energy, and financial services. With the liberalization of the Indian Economy, the business environment of the group as a whole and that of ... More

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Authors: Roy, Subhadip;

Reference No: MAR0523 Pages: 11 Published on: 16, June, 2021

Abstract: The case delineates the situation faced by Shemaroo Entertainment Limited (Shemaroo) related to the company’s rebranding exercise, product portfolio and future course of action. Shemaroo was founded in 1962 by Buddhichand Maroo as a book circulating library in Mumbai that moved into the Video Home System (VHS) space and went ... More

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Authors: Singh, Kunwar Milind; Singh, Sukhpal;

Reference No: CMA0822 Pages: 15 Published on: 31, May, 2021

Abstract: Kapila Krishi Udyog Limited, a Kanpur-based cattle feed manufacturer, was the market leader in the organised cattle feed market in North India. The organised cattle feed market was estimated at around 17–18% of India’s cattle feed market. The product was commodity type and had demand mainly in rural and semiurban ... More

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Authors: Shukla, Hitesh;

Reference No: BP0320(A) Pages: 10 Published on: 23, April, 2007

Abstract: The case presents the history and managerial initiatives of a rapidly growing organisation in the machine tool and home appliances business. Mr. Harkishore Baracha and his family members are required to review the strategy of their business group and develop recommendations for the future. It provides details on the imperatives ... More

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Authors: Jacob, Joshy; Varma, Jayanth R;

Reference No: F&A0580 Pages: 12 Published on: 7, February, 2025

Abstract: Azooka, a biotech company, had achieved a fair degree of success by relying solelyon seed funding and grants. But as the company contemplated its future growth trajectory, it had to review its financing options. The case outlines three strategies that Azooka could adopt over the next 3-5 years. First, it ... More

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