Reference No: IMG0015EXPages: 7Published on: 31, July, 1998
Abstract: Asian Toys faces the unfortunate situation of closing down its operations owing to injuries caused by the use of its products, by children, and the resultant adverse publicity. However, the key issues are product recall, compensation to victims, and the extent of information to be released to Public. Asian Toys ... More
Reference No: OB0204(B)Pages: 37Published on: 19, August, 2008
Abstract: In May 2005, the Wilh Wilhelmsen (WW) group took the decision of acquiring Unitor. The price was settled at 73.5 NOK. Despite obvious complementarity, it wasn't an easy decision. The acquisition had posed major challenges due to diversity in geographies, systems, products and markets. It was anticipated that this move would, mainly, ... More
Reference No: MAR0503Pages: 39Published on: 7, May, 2019
Abstract: Mahindra Trucks and Bus Division (MTBD) of Mahindra & Mahindra is at an interesting stage of its evolution. Having gone through a bad patch with a product that was not quite up to the mark, it appears to have got the product right by early 2018 and truck sales had been going ... More
Reference No: IMG0017(C)Pages: 14Published on: 14, July, 2008
Abstract: Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, skill set differences across offices. ... More
Reference No: IMG0017(B)Pages: 6Published on: 14, July, 2008
Abstract: Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, skill set differences across offices. ... More
Reference No: IMG0017(A)Pages: 6Published on: 14, July, 2008
Abstract: Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, skill set differences across offices. ... More
Reference No: MAR0520Pages: 28Published on: 26, November, 2020
Abstract: The Tashkent Files (TTF) disrupted the whole movie trade by defying the predictions. Made on the “political conspiracy” genre in Bollywood, TTF, rejected by major critics of the nation, became one of the most successful movies of 2019. The movie, made off a budget of INR 60 million, grossed INR 250 million at ... More
Reference No: MAR0553Pages: 16Published on: 5, June, 2025
Abstract: This case is centred on Prega News, a brand owned by Mankind Pharma in India. Prega News began as a pregnancy testing kit but later diversified into a wide range of products catering to every stage of a woman’s pregnancy journey. By 2024, the brand offered a portfolio of products ... More
Reference No: MAR0465TECPages: 8Published on: 30, March, 2015
Abstract: As celebrity endorsements are becoming popular, sports persons are increasingly being used to endorse products. This note is aimed at providing guidelines for using celebrity endorsements more effectively. It summarizes various models that have been used to explain how celebrity endorsements work. It also lists and explains various advantages and ... More
Reference No: QM0213Pages: 21 Published on: 1, January, 1988
Abstract: Computerization of the Passenger Reservation System (PRS) is a key strategy in the corporate plan (1985- 2000) of the Indian Railways. As a part of this strategy, computerized PRS had been implemented in Delhi, Madras, Bombay and Calcutta by the end of 1988. The PRS in the second level cities of Hyderabad, ... More
Reference No: CMHS0038TECPages: 17Published on: 1, April, 2016
Abstract: Medical errors do happen in health care service delivery, like errors in any service industry or manufacturing industry. But, how serious are medical errors?. The seminal article "To Err is Human, Building a Safer Health System" (IOM, 1999) reported that preventable medical errors accounted for the death at least 44,000 people, and ... More
Reference No: IITCOE0005(A)Pages: 31Published on: 19, January, 2015
Abstract: Case A uses the context of unfair, non-transparent process of spectrum allocation by the Indian government to private operators that led to Supreme Court (SC) cancel 122 licenses. It gives scope to discuss the relationship between policy and regulatory agencies and their effectiveness, role of other institutes outside telecom sector such ... More
Reference No: QM0230Pages: 44Published on: 1, January, 1992
Abstract: This case describes the project identification formulation and implementation aspects of the computer based freight Operations Information System (OIS) being planned on Indian Railways (IR). This system is expected to bring about improved efficiency through modernization in information handling and decision-making processes, as well as a qualitative change in the ... More
Reference No: BP0274Pages: 19Published on: 23, July, 2002
Abstract: This case presents the initiatives of Mr. Rastogi, the first managing director of Clariant India Limited, in building a performing culture and shaping the strategy of the company. On March 23, 1995, Sandoz International Limited announced the worldwide demerger of its chemical business and spun off an independent chemicals company called Clariant ... More
Reference No: COMM0013(A)Pages: 16Published on: 15, June, 2016
Abstract: The case describes the Maggi debacle faced by Nestle in India. On May 21, 2015, the Food and Drug Administration (FDA) ordered Nestle India to recall Maggi after confirming presence of high levels of lead and Mono Sodium Glutamate (MSG) in the product. The case traces the events in the Maggi crisis ... More
