Reference No: CMA0663TECPages: 8Published on: 1, January, 1988
Abstract: The note elaborates concepts of power and leadership. Power is the person's (a) ability to influence another person, (b) because A possess certain qualities which are his source of power and B values A's power resources. These provide motive bases of power. There are two components of the sources of ... More
Reference No: CIIE0023Pages: 17Published on: 25, October, 2021
Abstract: The case on Moodcafe captures the journey of the start-up and its entrepreneurs from the beginning till the fund-raising stage. The case brings forth critical decisions that each entrepreneur or the team of co-founders have to address during their start-up journey. This short case gives opportunity to delve into two ... More
Reference No: CMA0270TECPages: 14Published on: 16, August, 1974
Abstract: This note explains the concept of performance budgeting, steps in the formulation of the performance budget and its applications in government operations. The illustrative performance budget of an irrigation project in Maharashtra is also presented. ... More
Reference No: F&A0232Pages: 18Published on: 1, January, 1973
Abstract: Mr. Krishnan, a technician entrepreneur, started Sharma Founders and Engineers to manufacture iron cylpebs on a job order basis. When the manufacture of cylpebs proved uneconomical, he took to production of ferrous ground castings by cupola and pit furnace processes. The case describes how the unit is faced with a ... More
Reference No: RJMC0019Pages: 23Published on: 28, March, 2012
Abstract:
The case describes changes brought about in academic and administrative aspects of the Directorate of Education, Delhi, after Ms. Rina Ray, a new secretary of education, took over. When she joined office, the overall enrolment in government schools, numbering more than 900, had been declining and less than 50% of children were ... More
Reference No: COMM0007Pages: 20Published on: 9, September, 2011
Abstract: The case discusses the initiation of Sampoorna Parivartan (Total Transformation) at Brigade Enterprises Limited (BEL) which operates in the real estate and construction sector in south India. In 14 years, BEL had grown to become a conglomerate of five companies generating business worth Rs. 500 crore in 2010. Given the growth in business ... More
Reference No: BP0234Pages: 10Published on: 4, October, 1995
Abstract: The case deals with the event of kidnapping of the general manager of Indian Oil Corporation's Guwahati Refinery in 1990, the accompanying effect on the Company, and the actions required by the Company. The case focuses on how the external political and economic environment that affects a company and what kind ... More
Reference No: MAR0414Pages: 13Published on: 26, March, 2010
Abstract: The case deals with Allegiance Corp Bank's Private Banking Function. Allegiance Corp Bank is a Private Sector bank operational in India since early 90's. Private Banking, at Allegiance Corp Bank is a function that caters to High Networth Individuals and cross sells investment products to them. Services include free of ... More
Reference No: BP0235(A)Pages: 44Published on: 19, February, 1996
Abstract: Electronics Corporation of India Limited, a public sector undertaking under the Department of Atomic Energy, faces the problem of formulating product market strategy and evolving an overall corporate strategy. Consideration has to be given to the needs of the planned nuclear programme, cash generations, opportunities of growth, and the needs ... More
Reference No: MAR0317(A)Pages: 15 Published on: 18, August, 1998
Abstract: A-One Starch Products Limited was established in the late thirties. It was a member of a large business group, and had been manufacturing starch and its derivatives for many diverse industries. It was the acknowledged industry leader for its "technology and product quality". The case describes the corn wet milling ... More
Reference No: STR0491Pages: 9Published on: 27, March, 2025
Abstract: In 2016, Mankastu, an Indian company, entered into a memorandum of understanding (MoU) with Hong Kong–based AirVisual. The MoU would allow Mankastu to distribute AirVisual’s air quality monitors and purifiers in India. However, when the Swiss company, IQAir, took control of AirVisual, it decided to not honour the existing ... More
Reference No: PSG0017Pages: 11Published on: 1, January, 1977
Abstract: The Shivpur Urban Centre was the poorest performing centre. The authorities of FPAI wanted to know the reason for poor performance and asked two doctors to investigate the cause. This case describes the visit of these doctors to the centre and their interviews with the staff. They also visit one ... More
Reference No: MAR0388Pages: 32Published on: 20, August, 2007
Abstract: This case is about the evolution of a parent brand and its subsequent extension into different product categories. Dettol as a brand has received immense trust and loyalty from consumers. Since the 1930s when Dettol was introduced in India, it has steadily created a deep entrenched position in the mind ... More
