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  • Authors: Nirmal

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  1. Ferox and Xel Business (B)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0322(B) Pages: 6 Published on: 5, May, 1999

    Abstract: Bedi Ferox Limited, the Indian joint venture of Ferox Corporation, operated in the areas of business products and systems, which handled document processing and related business. Plain paper copiers had been the main product of company. Over the years, the company had expanded business into areas such as document-processing workstations, ... More

  2. Ashok Desai Subscribes to News Today (A)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0329(A) Pages: 4 Published on: 28, October, 1999

    Abstract: The case describes Mr Ashok Desai's experience and the problems he faced as a subscriber to News Today, a weekly news magazine. ... More

  3. Ashok Desai Subscribes to News Today (B)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0329(B) Pages: 1 Published on: 28, October, 1999

    Abstract: This case adds to the data presented in "Ashok Desai Subscribes to News Today (A)" (MAR0329) case. Students should have read the previous case "Ashok Desai Subscribes to News Today (A)" (MAR0329case. ... More

  4. Comfort in Steam

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0331 Pages: 4 Published on: 28, October, 1999

    Abstract: The case describes the experience of a customer who visited Shop India, one of the largest and most popular consumer goods stores in Ahmedabad, to purchase an iron. After reaching home, he noticed that the maximum retail price printed on the carton was less than the amount he paid. In ... More

  5. New Look (A)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0332(A) Pages: 3 Published on: 28, October, 1999

    Abstract: The case describes how and why Professor Ramakant decided to subscribe to a new weekly news magazine, Newlook. ... More

  6. New Look (B)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0332(B) Pages: 2 Published on: 28, October, 1999

    Abstract: The case describes the experience of Professor Ramakant who subscribed to Newlook, a newsmagazine. It highlights the concerns he had and the problems he faced as a customer. ... More

  7. New Look (C)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0332(C) Pages: 4 Published on: 28, October, 1999

    Abstract: The case adds to the data presented in Newlook (A), and Newlook (B) cases. ... More

  8. New Look (D)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0332(D) Pages: 2 Published on: 28, October, 1999

    Abstract: The case describes the experience of Professor Ramakant as a subscriber to a weekly news magazine, Newlook. Students should have read the Newlook (A), (B), and (C) cases. ... More

  9. Ashok Desai Subscribes to News Today (C)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0329(C) Pages: 2 Published on: 29, May, 2003

    Abstract: The case describes experience of Mr. Ashok Desai as a Subscriber of News Today. This case adds to the data presented in "Ashok Desai Subscribes to News Today (MAR0329(A))" and "Ashok Desai Subscribes to News Today (MAR0329(B))" cases. Students should have read the previous "Ashok Desai Subscribes to ... More

  10. Music to Ears

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0364 Pages: 4 Published on: 30, May, 2005

    Abstract: A customer was disappointed to find a defective music audio cassette soon after opening the wrapper of a newly bought set. On taking this set back to the retail shop from where the purchase was made, customer was denied the replacement of defective product. Customer was also badly treated by ... More

  11. An Evening in Habibabad

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0369 Pages: 7 Published on: 1, January, 2003

    Abstract: A group of colleagues went out for dinner at a restaurant, which was part of one of the top hotel chains. They were disappointed with their entire experience at this restaurant. The case provides details about the incident and what had followed thereafter. In the process, the case highlights issues ... More

  12. Quick Photo (A)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0370 Pages: 10 Published on: 13, February, 2006

    Abstract: Rohit had an expensive camera that had developed a technical problem. He decided to get his camera repaired and gave his camera at the Quick Photo shop for an estimate for repair. What had followed became a nightmare. The case describes his experience and the sequence of events that had ... More

  13. Quick Photo (B)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0371 Pages: 3 Published on: 13, February, 2006

    Abstract: The case adds to the data presented in the case “Quick Photo (A)" (MAR0370). Students should have read case (A) before proceeding to (B). Rohit had an expensive camera that had developed a technical problem. He decided to get his camera repaired and gave his camera at the Quick Photo ... More

  14. Packers, Movers & Shakers (A)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0373(A) Pages: 6 Published on: 3, September, 2006

    Abstract: A consumer was disappointed with the experience he had with a company that he had hired to pack and shift his household belongings from one city to another. The case describes the problems he and his wife faced and the experience they had with the company. In the presence the ... More

  15. Packers, Movers & Shakers (B)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0373(B) Pages: 11 Published on: 3, September, 2006

    Abstract: This case adds to the data presented in case titled, "Packers, Movers & Shakers (A)" (MAR0373). A consumer was disappointed with the experience he had with a company that he had hired to pack and shift his household belongings from one city to another. The Case (A) describes the problems he ... More

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