Abstract
The case describes experience of Mr. Ashok Desai as a Subscriber of News Today. This case adds to the data presented in "Ashok Desai Subscribes to News Today (MAR0329(A))" and "Ashok Desai Subscribes to News Today (MAR0329(B))" cases. Students should have read the previous "Ashok Desai Subscribes to News Today " -- (A) and (B) cases.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | MAR0329(C) |
| Title | Ashok Desai Subscribes to News Today (C) |
| Pages | 2 |
| Published on | May 29, 2003 |
| Year of Event | 1998-1999 |
| Authors | Gupta, Nirmal; Gupta, Parvinder; |
| Area | Marketing (MAR) |
| Discipline | Operations Management, Organizational Behaviour |
| Sector | Manufacturing |
| Country | India |
| State | Gujarat |
| City | Ahmedabad, Delhi |
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