Most Popular cases

Authors: Gupta, V K; Bhatnagar, G S;

Reference No: CMA0198 Pages: 7 Published on: 11, December, 1970

Abstract: The case depicts the problem in the formation of a cooperative society setting up a cold storage its utilization. It tells about the behaviour of different caste groups in relation to the running the uses of the cold storage. Students can led to identify the group problems in setting up ... More

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Authors: Mehta, S C;

Reference No: MAR0091 Pages: 11 Published on: 1, January, 1971

Abstract: This case brings out the basic aspects of the marketing concept and can be used to illustrate the major differences between marketing and selling. The company gives the impression that it is selling almost everything it can produce; but a deeper analysis brings out the lack of marketing concept, absence ... More

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Authors: Shah, B G; Varshneya, K L;

Reference No: F&A0187 Pages: 8 Published on: 1, January, 1972

Abstract: The management of Brown (India) Private Limited, a wholly-owned subsidy of the Brown Group, UK, was considering various alternatives for raising additional funds for expansion, either by borrowing or by an issue of shares to the Indian public. If the shares are issued to the Indian public, what should ... More

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Authors: Prahalad, C K;

Reference No: BP0046 Pages: 22 Published on: 1, January, 1972

Abstract: The focus here is on the Director Degsnate's desire to reformulate his organizations strategy following the financial stringency being experienced by the institution. A historical perspective of this missionary hospital has been provided, together with organizational, financial, cost, technological and activity data. The issues which arise are: 1) Has there been ... More

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Authors: Camillus, J C;

Reference No: F&A0179(B) Pages: 12 Published on: 1, January, 1972

Abstract: Describes the changes made in the formal planning system introduced in the International Division of the bank in response to the reactions and experience of the executives as also the planning system developed and used by the International Division itself. ... More

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Authors: Camillus, J C;

Reference No: F&A0158 Pages: 14 Published on: 1, January, 1972

Abstract: Focuses on the introduction of formal strategic planning in the organization. The mechanics of the first strategic planning exercise are dealt with in detail. The issue of the linkages between this exercise and the other planning and control activities in the organization is raised. ... More

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Authors: Mehta, S C;

Reference No: MAR0090 Pages: 14 Published on: 1, January, 1972

Abstract: The case outlines the information needs of a company in planning the introduction of any product. The investigation process used by the company's marketing research executive for meeting the various information needs is given. Students are expected to evaluate the investigation process and the information generated by the research. On ... More

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Authors: Prahalad, C K; Thomas, Philip S;

Reference No: BP0044 Pages: 20 Published on: 1, January, 1972

Abstract: Describes the pressures and problems faced by a man with a PhD in Organizational Behaviour from abroad, and consulting experience in India, when he decides to get involved in his family business. Dr C.A. Narayanan takes charge of Kannagi Mills, a unit of the Alagappa Group headed by his ... More

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Authors: Varshneya, K L;

Reference No: F&A0181 Pages: 4 Published on: 1, January, 1972

Abstract: Deals with the valuation of security offered for a loan from a financial institution. The various methods of valuation and their effect on securing the loan can be discussed. ... More

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Authors: Camillus, J C;

Reference No: F&A0179(A) Pages: 19 Published on: 1, January, 1972

Abstract: Relates to the introduction of a formal planning system in the international division of the bank. Includes issues of the process of selling and introducing the system and technical design considerations. For maximum effectiveness, this case should be followed in the next class session by Case (B),F&A0180 which ... More

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Authors: Gupta, V K; Gopalaswamy, T.P.;

Reference No: CMA0113 Pages: 8 Published on: 1, January, 1972

Abstract: The case discusses a typical position where a Block Development Officer operates as an ex-officio chairman of a marketing society which has an operating capital of over two lakhs of rupees. It shows the kinds of political social problems that such a chairman has to face and the kind of ... More

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Authors: Desai, D K;

Reference No: CMA0215 Pages: 8 Published on: 15, February, 1972

Abstract: Having understood the importance of the new seed industry, the chairman of National Bank Limited was thinking of developing a project on hybrid seed production. In the meantime, the National Seed Corporation, which had undertaken hybrid seed production in Mysore State, approached the bank with a suggestion that the bank ... More

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