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Latest published cases

List of Latest Published Cases

  1. Motivation Research

    Authors: Arul, Assumptha; Mohan, Manendra; Vora, M N;

    Reference No: MAR0233TEC Pages: 10 Published on: 1, January, 1977

    Abstract: This note describes "motivation research" in some detail. The elements constituting the "why" of purchase and consumption behaviour are briefly explained. The techniques, i.e., projective and nonprojective, are illustratively explained. Finally, the note discusses the importance of motivation research in market research. ... More

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  2. Radiant Cosmetics Private Limited (A)

    Authors: Vora, M N;

    Reference No: MAR0252(A) Pages: 11 Published on: 1, January, 1977

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  3. Fruits and Vegetables Canning Project of the Gujarat Agro Industries Corporation Limited

    Authors: Vathsala, S; Moulik, T K;

    Reference No: BP0106 Pages: 16 Published on: 1, January, 1977

    Abstract: Focuses on: How does one evaluate a given strategy? How does an organization exploit different opportunities? What are the abilities of the organization to take risks? What are the critical areas in a given situation and how do these affect corporate performance? ... More

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  4. Use of PERT Technique in Educational Administration

    Authors: Malya, M Meenakshi;

    Reference No: QM0131TEC Pages: 10 Published on: 1, January, 1977

    Abstract: The note describes five applications of PERT techniques in planning for educational administration. ... More

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  5. Standard Tile Company

    Authors: Balakrishnan, K;

    Reference No: F&A0303 Pages: 1 Published on: 1, January, 1977

    Abstract: Deals with a problem in material cost variance. Requires computation of price, mix and yield variances. ... More

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  6. Larsen and Toubro Limited **

    Authors: Tripathi, D; Mehta, M J;

    Reference No: ECO0236 Pages: 19 Published on: 1, January, 1977

    Abstract: The case gives the history of Larsen & Toubro since its inception. ... More

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  7. Gangs on Chart

    Authors: Korgaonker, M G;

    Reference No: PROD0128TEC Pages: 1 Published on: 1, January, 1977

    Abstract: Deals with the use of a process chart called "gang process chart" for improving the method when a group of workers is involved. The gang process chart helps to identify avoidable delays and movements in the process and also examine the possibilities of elimination/ combination of operations. The process being ... More

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  8. Lodhi Family Planning Association

    Authors: Murthy, Nirmala;

    Reference No: PSG0025 Pages: 17 Published on: 1, January, 1977

    Abstract: The case is based on an interview with the organizing secretary of the Lodhi branch of Family Planning Association where he relates his functions, the methods of data collection and record keeping, the evaluation system for the branch, the flexibility the branches enjoy vis-a-vis selection of projects, the criteria of ... More

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  9. The Success Story of Navsynth Chemicals **

    Authors: Rao, T V;

    Reference No: OB0055 Pages: 6 Published on: 1, January, 1977

    Abstract: Life story of an entrepreneur, with emphasis on the process of establishing the enterprise and its management. Illustrates several behavioural dimensions of entrepreneurs. ... More

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  10. Ranchi Refractories Company Limited (A)

    Authors: Mote, V L; Saha, Jahar;

    Reference No: QM0096(A) Pages: 13 Published on: 1, January, 1977

    Abstract: The case starts with the questions of product profitability and increases price of certain products. The questions arise because the company was consistently using money. The problem therefore is how to improve the profitability of the company. It is unviable without price increase. If, 'no' what should be the product ... More

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  11. Capacity Tangle

    Authors: Kalro, A H; Issac, Akkanad M; Narayanan, N;

    Reference No: QM0104 Pages: 8 Published on: 1, January, 1977

    Abstract: Deals with the problem of establishing the aggregate production capacity of a small ceramics shop which manufactures a variety of ceramic articles. The case describes the production process, including the equipment used, and details of the various products manufactured (such as the number of articles per set, sizes, weights, number ... More

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  12. Tape Sorting

    Authors: Patel, Nitin R;

    Reference No: QM0121TEC Pages: 5 Published on: 1, January, 1977

    Abstract: Describes techniques of sorting a tape-based file on a computer where the file is too large to be resident in the computer's memory. Methods covered in detail are balanced merging and polyphase merging. ... More

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  13. Hindustan Photo Films (C)

    Authors: Prahalad, C K; Thomas, Philip S;

    Reference No: BP0111(C) Pages: 18 Published on: 1, January, 1977

    Abstract: Describes the progress made by HPF from 1972 to 1976 under the new part-time chairman. ... More

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  14. Hi-Sell Paperbacks Company

    Authors: Prasad, Keshav;

    Reference No: MAR0093 Pages: 16 Published on: 1, January, 1977

    Abstract: This case describes the situation where the company is concerned about a specific definition of marketing problems relating to both opportunities and threats. The discussion will lead to specification of information needs and an approach to solve sample design problems. ... More

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