Reference No: MAR0160TECPages: 69Published on: 1, January, 1977
Abstract: The note gives details of the cotton textile industry in India, relating to the product profile, industry structure, manufacturing process, distribution of textiles and the cost profitability and financial structure of the cotton textile industry in India. ... More
Reference No: QM0128TECPages: 9Published on: 1, January, 1977
Abstract: Gives a description of the Statistical Package for Social Sciences (SPSS). Section 1 describes the control card preparation for accessing the SPSS system. Sections 2 and 3 explain the various facilities the system offers to the user. Finally, Section 4 gives a description of some of the statistical capabilities of the system. ... More
Reference No: F&A0298Pages: 5 Published on: 1, January, 1977
Abstract: A comprehensive case in cost analysis for management decisions in a joint cost situation. This is a modified version of the "Co co Seed Oil Company"F&A0254 case on the same topic.Unlike the earlier version where the price needs to be computed from a given set of cost ... More
Reference No: ECO0243Pages: 8Published on: 1, January, 1977
Abstract: This case presents the problems in business policy of a small scale manufacturer of the hubs for bicycles. The problems faced in export marketing by this unit are treated in the framework of the total market for the product. Special focus is put on the linkages between allocating the output ... More
Reference No: MAR0167Pages: 7 Published on: 1, January, 1977
Abstract: The case deals with product line evaluation of a medium sized distributor of consumer durables. Performance of the product lines carried is evaluated using three different criteria, namely, gross profit, percentage profit margin, and return on investment. An attempt is made to demonstrate the superiority of ROI criterion over the ... More
Reference No: BP0087(B)Pages: 15Published on: 1, January, 1977
Abstract: This is a complementary case to the SAIL (A) case. While the (A) case describes the organization structure and systems of the holding company, (B) case describes the concerns of Parliament. (B) case can either be used along with the (A) case or in a separate session after the (A) ... More
Reference No: MAR0181(A)Pages: 6Published on: 1, January, 1977
Abstract: This is basically an illustrative note dealing with the development of marketing information system for a product like agricultural chemicals. The case is intended to stimulate concepts and ideas on evolving a marketing information system for a product which has the characteristics of both industrial and consumer products, as far ... More
Reference No: BP0104TECPages: 8Published on: 1, January, 1977
Abstract: This note enumerates questions that a writer needs to internalize for improving his ability to write persuasively. Part I explains the process of communication a writer goes through and the characteristics of written communication. Part II raises the questions the writer should answer while writing his notes or reports. Part ... More
Reference No: MAR0197(B)Pages: 9 Published on: 1, January, 1977
Abstract: The case raises issues concerning organization of the marketing function. It describes the evolution of the marketing organization, and discusses the experience with recent organizational arrangements. A novel form of organization, involving parallel organizations for new products and established products, adopted by the company is discussed. ... More
Reference No: OB0148EXPages: 6Published on: 1, January, 1977
Abstract: This is a training exercises based on the In basket method. The exercise gives the participants a simulated experience of decision making with limited data generalizations are then made by way of feedback to help improve one's decision making ability, especially in the personnel field. ... More
Reference No: F&A0283Pages: 4Published on: 1, January, 1977
Abstract: A caustic soda manufacturer was considering several alternatives for improving the firm's profitability. The company had faced a severe power-cut and the consequent under utilization of capacity and rise in unit cost. The case enables analysis of cost data for short term and long term pricing. Students will be expected ... More
Reference No: ECO0225TECPages: 15 Published on: 1, January, 1977
Abstract: Gives a broad picture of the objectives and targets set in each Plan and the corresponding achievements of each Plan. It shows how the objectives and targets have changed from Plan to Plan and the degree of achievement in each Plan. It is to understand how the objective and target ... More
Reference No: F&A0306Pages: 2 Published on: 1, January, 1977
Abstract: Presents a problem in sales variance analysis. Total sales variance can be analyzed into price, quantity, and mix variances. Raises a special problem concerning quantity variance when the sales department sells more than what is produced. The variances can be worked out in three different units? revenue, profit, and contribution. ... More
