Reference No: F&A0019Pages: 23Published on: 1, January, 1966
Abstract: Deals with the control and reporting system in Hindustan Lever Limited. The relative contribution approach to management reporting is brought out in the case. ... More
Reference No: MAR0031(A)Pages: 21Published on: 1, January, 1966
Abstract: Evolution of the advertising problem for a detergent soap on the basis of the analysis of the product, and reports of the company's marketing research department and its advertising officer. ... More
Reference No: F&A0052Pages: 16Published on: 1, January, 1966
Abstract: The case relates to long range planning in an engineering company. It is used to discuss the objectives and mechanics of longrange planning and the problems encountered in implementing such plans. ... More
Reference No: MAR0052Pages: 8 Published on: 1, January, 1966
Abstract: This is an exercise case for training students in framing survey questionnaires. It is in two parts. Part I, depicting the problem as well as identifying needed information, is to be distributed in advance. Students are asked to submit a prepared questionnaire. Part II is the actual questionnaire used by ... More
Reference No: ECO0045TECPages: 23Published on: 1, January, 1966
Abstract: This is an account of the leading political parties in India, with an exhaustive analysis of their economic policies and their relevance to business decision making. ... More
Reference No: QM0001(I)Pages: 7Published on: 1, January, 1966
Abstract: Describes the procedures followed for deciding the selling price of a job order. What price should the company quote for getting the business? ... More
Reference No: PROD0036Pages: 6Published on: 1, January, 1966
Abstract: The plant engineer proposes to set up an internal maintenance workshop. The case provides ample material to consider this proposal against the company's existing method of operations that is mostly contractual. ... More
Reference No: ECO0134TECPages: 13Published on: 1, January, 1966
Abstract: Deals with the implications of the goal of self?reliance for defense and economic development, two major requirements of the country, at the time of the Indo?Pakistan war. A national income forecast is attempted to indicate the pressures likely to operate on the economy. The impact of a step-up ... More
Reference No: P&IR0017(C)Pages: 1Published on: 1, January, 1966
Abstract: The case deals with the problems of succession in an expanding organization, the way the Chairman handles the problem, and the reorganization involved. At another level, it deals with problems of authority and peer relationships. ... More
Reference No: CMA0085Pages: 5Published on: 1, January, 1966
Abstract: This case is on one of the aspects of functional management in dairying organisations viz. procurement. The specific aspect covered in this case is chilling of milk and its effect on reduction of sourage. An example of a village-level milk producers cooperative society is quoted. The incremental expenses of cooling ... More
Reference No: OB0001(B)Pages: 2Published on: 1, January, 1966
Abstract: The case deals with problems of expansion of a company in Baroda, i.e. finding appropriate land, and negotiations with the government for acquiring this land. It raises questions regarding the government's industrial development policy. ... More
Reference No: P&IR0066(A)Pages: 7 Published on: 1, January, 1966
Abstract: Labour problems arising out of the closing down and shifting of one of the plants of a factory to a new location, issues pertaining to the union's objection to the discharge of surplus workmen and the company's legal position are discussed. ... More
Reference No: ECO0005(B)Pages: 7Published on: 1, January, 1966
Abstract: Deals with the AMTS pricing policy. Students are to prepare a proposal for revising its fare policy using the guidelines given in the case. ... More