Reference No: PSG0020TECPages: 4 Published on: 1, January, 1977
Abstract: The note outlines the steps that a branch of the Family Planning
Association of India would need to take in formulating a branch
study. This would require: 1) Defining the broad goals and objectives
of the branch in terms of services to be provided, client
segments, regional coverage, and channels to ... More
Reference No: PROD0133TECPages: 2Published on: 1, January, 1977
Abstract: Deals with the use of the time study technique for setting up time standards of repetitive and reasonably short?cycle operations. The specific operation in question is a core?making operation in a foundry. ... More
Reference No: F&A0312(A)Pages: 3Published on: 1, January, 1977
Abstract: An introductory problem in process costing, covering four processes and three products. Introduces the concepts of transferred-in costs and equivalent units. Excludes treatment of opening work-in-process and losses. ... More
Reference No: ECO0243Pages: 8Published on: 1, January, 1977
Abstract: This case presents the problems in business policy of a small scale manufacturer of the hubs for bicycles. The problems faced in export marketing by this unit are treated in the framework of the total market for the product. Special focus is put on the linkages between allocating the output ... More
Reference No: BP0100TECPages: 15Published on: 1, January, 1977
Abstract: The note contains edited excerpts from thirteen interviews on managerial effectiveness with chief executives and senior departmental heads of private and public enterprises. It raises several issues for discussion, including questions such as: (a) What constitutes managerial effectiveness? (b) How to appraise effectiveness? (c) Perceptions and opinions on the effectiveness ... More
Reference No: MAR0160TECPages: 69Published on: 1, January, 1977
Abstract: The note gives details of the cotton textile industry in India, relating to the product profile, industry structure, manufacturing process, distribution of textiles and the cost profitability and financial structure of the cotton textile industry in India. ... More
Reference No: MAR0167Pages: 7 Published on: 1, January, 1977
Abstract: The case deals with product line evaluation of a medium sized distributor of consumer durables. Performance of the product lines carried is evaluated using three different criteria, namely, gross profit, percentage profit margin, and return on investment. An attempt is made to demonstrate the superiority of ROI criterion over the ... More
Reference No: MAR0181(A)Pages: 6Published on: 1, January, 1977
Abstract: This is basically an illustrative note dealing with the development of marketing information system for a product like agricultural chemicals. The case is intended to stimulate concepts and ideas on evolving a marketing information system for a product which has the characteristics of both industrial and consumer products, as far ... More
Reference No: MAR0197(B)Pages: 9 Published on: 1, January, 1977
Abstract: The case raises issues concerning organization of the marketing function. It describes the evolution of the marketing organization, and discusses the experience with recent organizational arrangements. A novel form of organization, involving parallel organizations for new products and established products, adopted by the company is discussed. ... More
Reference No: QM0117(B)Pages: 11Published on: 1, January, 1977
Abstract: The professors send a proforma in which data should be collected. The dalal expresses some doubts about the usefulness of the data requested. The professors clarify these doubts, and receive the data needed for the analysis. The case ends with all the information needed to make product- wise decisions for ... More
Reference No: OB0148EXPages: 6Published on: 1, January, 1977
Abstract: This is a training exercises based on the In basket method. The exercise gives the participants a simulated experience of decision making with limited data generalizations are then made by way of feedback to help improve one's decision making ability, especially in the personnel field. ... More
