Reference No: PSG0012TECPages: 14Published on: 1, January, 1979
Abstract: This note describes the MIES that was designed for monitoring PHC performance. A study was carried out on the monthly performance of 80 PHCs in six districts in Uttar Pradesh. One significant factor influencing performance of a PHC was the quality and quantity of supervision by district authorities. On the basis ... More
Reference No: F&A0330(B)Pages: 6 Published on: 1, January, 1979
Abstract: Introduces, in a very general fashion, specific price-level accounting. The case series can be used to give an introduction to inflation accounting and how conventional financial statements can mask the true state of affairs. ... More
Reference No: ECO0259TECPages: 10Published on: 1, January, 1979
Abstract: Examines the case for the small scale industry in relation to the problems of unemployment in India. It evaluates various arguments for and against growth of small enterprises. The emphasis of the note is largely to find out what may be described as the true place of small industries in ... More
Reference No: MAR0222Pages: 6Published on: 1, January, 1979
Abstract: This short case is an exercise in problem formulation when the collection of basic data relating to a variety of decisions in the field of marketing is evolved. ... More
Reference No: BP0158TEC(E)Pages: 5Published on: 1, January, 1979
Abstract: The forms of parliamentary control are discussed in this note. It lists the various channels through which Parliament exercises its control. The effectiveness of various channels, including the Committee on Public Undertakings, is brought out. The discussion of parliamentary control is in the context of the autonomy and accountability of ... More
Reference No: MAR0230TECPages: 15Published on: 1, January, 1979
Abstract: How advertising affects the economic development of a country in various ways is explained here. Advertising may shift the demand curve for a class of products. It also brings about product differentiation between various brands of a product and helps in improving the quality of a product by inducing the ... More
Reference No: BP0169Pages: 23Published on: 1, January, 1979
Abstract: The case combines the SAIL (A) & (B) cases and provides some additional new information. The questions and answers in the Parliament on SAIL included in Case (B) along with the organizational details of the holding company in Case (A) help pose the question as to why the SAIL holding company ... More
Reference No: CMA0504Pages: 9Published on: 1, January, 1979
Abstract: Considerable forest lands have been deforested in the last couple of decades for various reasons. One of the most important causes of depletion has been unauthorized cultivation by local people. Periodically, considering the urgency of distribution of land to landless people, the government has been regularizing such encroachments. But, at ... More
Reference No: MAR0249TECPages: 16Published on: 1, January, 1979
Abstract: This note explains the different approaches to the measurement of effectiveness of advertising. Effectiveness can be measured through pre-testing, as well as post-testing, depending on the requirements. Certain important conditions necessary for estimating the effect of advertising on sales are also given. ... More
Reference No: F&A0321Pages: 4 Published on: 1, January, 1979
Abstract: Describes a controversy between the marketing manager, who instructs his department to dispose of the accumulated stock of sarees at a price discount of 15%, and the financial advisor, who asserts that the discount would result in a huge loss to the corporation. The controversy provides an opportunity for discussing the ... More
Reference No: PROD0147TECPages: 21 Published on: 1, January, 1979
Abstract: Discusses various aspects of the scheduling function. Discusses the basic structure, basic technology, and types of models relating to scheduling. The problem is then formulated in quantitative terms and Gantt chart representation is given. Various assumptions made in the analysis of scheduling problems are critically reviewed and measures of performance ... More
Reference No: BP0137TECPages: 8Published on: 1, January, 1979
Abstract: Presentation has become an integral part of any business organization and this need has led the organizations to include as much facility here as in case of any written communication. This note covers three aspects that is essential and would help make the presentation achieve its ultimate purpose with the ... More
Reference No: BP0153TECPages: 12Published on: 1, January, 1979
Abstract: The note describes the evolution of Government of India's policy towards foreign investment in the oil industry. It brings out the gradual change in public policy from recognition of one hundred per cent foreign investment to a gradual nationalization of oil-producing companies in India. The main objective is to discuss
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