Latest published cases

List of Latest Published Cases

  1. Arvind Hunt the Word Contest**

    Authors: Mehta, S C; Parekh, Jayshree;

    Reference No: MAR0226 Pages: 5 Published on: 1, January, 1979

    Abstract: This case presents a promotional contest organized by a textile mill and gives the response data. Students are required to evaluate the contest in light of its objectives, and suggest feasible alternatives. They are also required to develop a scheme of analysis for the results. ... More

  2. Working as a Change Agent-a self Test

    Authors: Ganesh, S R;

    Reference No: OB0160TEC Pages: 2 Published on: 1, January, 1979

    Abstract: This is a self-test containing statements intended to provide insights into the behaviour of people as change agents. It is an aid to identify participant's strength and areas for developments as change agents. It should be used in conjunction with a key for its analysis. ... More

  3. Laxmi Steel Tubes: Market Research for Stainless Seamless Tubes

    Authors: Parekh, Jayshree; Khurana, Rakesh;

    Reference No: MAR0242 Pages: 11 Published on: 1, January, 1979

    Abstract: Describes the market research carried out by the company to estimate demand for stainless seamless tubes. Students are required to evaluate this market research and suggest their own method of doing research. ... More

  4. Elements of Scheduling

    Authors: Murthy, B S R; Korgaonker, M G;

    Reference No: PROD0150TEC Pages: 12 Published on: 1, January, 1979

    Abstract: The note deals with various aspects of scheduling problems in a job, such as technology, criteria for scheduling, scheduling single machine systems, and simulation results obtained using heuristic rules. ... More

  5. Relative Roles of Direct and Indirect Rural Credit in Promoting Fertilizer Use

    Authors: Desai, Bhupat M; Patel, M S;

    Reference No: CMA0483 Pages: 3 Published on: 1, January, 1979

    Abstract: The case raises several questions about how to prioritize the relative importance of credit and non-credit factors in promoting fertilizer use. It also discusses the relative importance of two types of short-term agricultural credit - direct and indirect. These questions are posed with a view to understanding the contribution of ... More

  6. Power Maps and Traps

    Authors: Ganesh, S R;

    Reference No: OB0094TEC Pages: 2 Published on: 1, January, 1979

    Abstract: This note discusses four concepts, viz. power maps, traps, modes of managing dependency and uneasy detachment. Using these concepts, the note attempts to sensitise a new organizational entrant to problems of power relationships and their implications for his career. ... More

  7. Consumer Promotion

    Authors: Mohan, Manendra;

    Reference No: MAR0216TEC Pages: 6 Published on: 1, January, 1979

    Abstract: Consumer incentives play an important part in sales promotion. They are primarily intended to boost the sales of the product or service in question. Consumer premium is probably the most important incentive technique. There are direct consumer premiums and conditional consumer premiums. Refill packs, deferred payment schemes and guarantee for ... More

  8. Industrial Policy in India**

    Authors: Pathak, H N; Hermon, Rajender R;

    Reference No: ECO0260TEC Pages: 14 Published on: 1, January, 1979

    Abstract: The note discusses industrial policy in India with reference to the three policy resolutions (1948, 1956 and 1977). Industrial policy is examined against the background of economic policy and its broad objectives. Towards the end, questions are raised in the area of evaluating industrial development. Statistical tables relating to industrial development in India ... More

  9. Why Saraspur is Performing Poorly ?

    Authors: Murthy, Nirmala;

    Reference No: PSG0013TEC Pages: 8 Published on: 1, January, 1979

    Abstract: Saraspur PHC, under the control of the District Health Officer (DHO), was showing poor performance in all programmes. Moreover, its performance was deteriorating every month. This surprised the DHO, for so far Saraspur had registered average performance. Recently, it had been taken over by the regional training centre as a ... More

  10. Universal Publishers

    Authors: Bhattacharya, C D;

    Reference No: F&A0331 Pages: 3 Published on: 1, January, 1979

    Abstract: Deals with the preparation of the statement of sources and application of funds and a statement of changes in working capital, along with all the supporting schedules. ... More

  11. Monitoring a Pilot Silvi-Pastoral Project in a Hot Arid Area

    Authors: Gupta, Tirath; Maslekar, A R; Deepinder, Mohan;

    Reference No: CMA0490 Pages: 11 Published on: 1, January, 1979

    Abstract: Deals with a hot arid region where a shift in land use from annual to tree crops could be advantageous to the individual land owners and to the community as a whole. Six tree species suitable for the region have been identified. Grasses are also proposed to be raised in ... More

  12. Dangs Forest: Waghai Timber Sales Depot

    Authors: Mehta, S C; Thomas, Philip S; Maslekar, A R;

    Reference No: CMA0507 Pages: 15 Published on: 1, January, 1979

    Abstract: The problem here is to introduce a rudimentary marketing orientation in a forest service operation which is already engaged in logging and sale activities. A variety of sales arrangements - auctions, long term contracts, transfers to a sister unit (saw mill) "retail" sale of firewood etc are described in the ... More

  13. Tez Micro Computers (A)

    Authors: Parekh, Jayshree; Khurana, Rakesh;

    Reference No: MAR0207(A) Pages: 13 Published on: 1, January, 1979

    Abstract: The case concerns the positioning of a new micro computer. The problem is where to position the new computer in the existing range of computers. ... More

  14. Interface Between Government and Public Undertakings: An Overview (A)

    Authors: Bhatt, Anil;

    Reference No: BP0158TEC(A) Pages: 3 Published on: 1, January, 1979

    Abstract: This and the subsequent four notes discuss the issues and processes in the area of interface between government and public undertakings. This note takes an verview of the interface and discusses the philosophy and the rationale behind government undertaking of economic enterprises. The possible areas of interface are listed. ... More

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