Reference No: PSG0030(A)Pages: 2Published on: 1, January, 1974
Abstract: The first part of the case describes the remarkable growth of the oral contraceptive industry in China, which dates back to 1958. In China, It is estimated, 50 per cent of the contraceptive adopters may be using the pill. In India, too, the history of contraceptive pill research dates back to late 1950 ... More
Reference No: OB0066TECPages: 7Published on: 1, January, 1974
Abstract: Surveys various definitions of attitude and its relationship with or differentiation from such related concepts as values, knowledge and opinion. The thrust has been to see if various definitions agree on the elements that should go in finally understanding attitude. ... More
Reference No: MAR0158TECPages: 9Published on: 1, January, 1974
Abstract: This note is intended to provide a broad overview of the distribution system followed by one company each in machinery (industrial), textiles (consumer durables) and tea (consumer non durables) industry in India. It also describes the importance of distribution systems in India and broad characteristics of existing distribution systems in ... More
Reference No: BP0052Pages: 17Published on: 1, January, 1974
Abstract: Describes the history and growth of an Indian company that was the first to manufacture polystyrene in the country. Useful in identifying the strategies and policies followed by the company and the evaluation of their results; provides a comparison with the Synthetics and Chemicals Case (BP0040) in terms of product, ... More
Reference No: OB0101TECPages: 5Published on: 1, January, 1974
Abstract: This note deals with the following: group versus individual controversy, definition and clarification of groups, and a preliminary discussion on group dynamics. Published research studies have been discussed. ... More
Reference No: P&IR0027Pages: 13Published on: 1, January, 1974
Abstract: This case is a manpower planning exercise based on a cooperative dairy. It gives factual information about several variables like organization background, investment, sales, past manpower numbers and salary scales. The objective is to predict future managerial manpower requirements, suggest new positions and levels, and changes in the organization, if ... More
Reference No: F&A0237Pages: 5 Published on: 1, January, 1974
Abstract: Mr. Kanjibhai Jivabhai Malam was planning the operations of the society and was worried whether the bank loan would be sufficient to meet its requirements. He also wanted to know when funds would be surplus so that he could plan for their optimum use. The case involves the preparation of ... More
Reference No: PROD0101TECPages: 4Published on: 1, January, 1974
Abstract: Capacity planning is the step subsequent to forecasting the future sales pattern. The note discusses how to find out the plant sizes and their time phasing so that the demand is satisfied at minimum cost. The total cost is discounted to first period. ... More
Reference No: ECO0171TECPages: 13 Published on: 1, January, 1974
Abstract: Various methods of estimating the demand for steel in India, and the difficulties theoretical and practical inherent in such an exercise are discussed. The supplementary note discusses the latest attempt at estimating the demand with the help of the end-use method. ... More
Reference No: BP0040(B)Pages: 18Published on: 1, January, 1974
Abstract: Covers the history of Synthetics and Chemicals Limited between 1958 and 1961, and describes its plans for further expansion in synthetic rubber manufacturing in the wake of the developments in the Indian petro chemical industry since 1961. Provides scope for discussing the pros and cons of further expansion. ... More
