Abstract
Describes the history and growth of an Indian company that was the first to manufacture polystyrene in the country. Useful in identifying the strategies and policies followed by the company and the evaluation of their results; provides a comparison with the Synthetics and Chemicals Case (BP0040) in terms of product, technology, and customers served; and serves to identify different competitive factors that might have accounted for the differences in performance of the two companies.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | BP0052 |
| Title | Polychem Limited** |
| Pages | 17 |
| Published on | Jan 1, 1974 |
| Year of Event | 1971 |
| Authors | Nambudiri, C N S; Raman, K S; |
| Area | Strategy (STR) |
| Discipline | Innovation and Entrepreneurship, Strategic Management |
| Sector | Manufacturing |
| Country | India |
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