Quasar Corporation (A)

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Abstract

Case (A) deals with the problem of deciding how much emphasis to put on dealer network vis-a-vis company's own salesmen. It also describes the commission structure of salesmen and related problems.

Additional Information

Product Type Case
Reference No. MAR0130(A)
Title Quasar Corporation (A)
Pages 11
Published on Jan 1, 1974
Year of Event 1971
Authors Saleem, P A;
Area Marketing (MAR)
Discipline Organizational Behaviour
Sector Manufacturing
Country India

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