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Latest published cases

List of Latest Published Cases

  1. Small Farmers Development Agency, Cannanore **

    Authors: George, P S;

    Reference No: CMA0338 Pages: 15 Published on: 8, August, 1975

    Abstract: Describes the plans developed by the Small Farmers Development Agency, Cannanore. The case can be used to illustrate the relationship between objectives the activities included in the plan. It can also be used to highlight the importance of quantitative targets for any evaluation process. ... More

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  2. Travancore Cochin Prawn Curer's Cooperative Society Limited **

    Authors: George, P S;

    Reference No: CMA0325 Pages: 9 Published on: 8, August, 1975

    Abstract: Describes a society whose main activity was selling dried prawns in Burma. When this market closed down it was necessary to change over to freezing. Consequently, the society was not able to run on a viable basis. The case tries to answer the following questions: 1) What are the factors responsible ... More

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  3. Vypeen Regional Fish Marketing Cooperative Society Limited (A)

    Authors: George, P S;

    Reference No: CMA0324(A) Pages: 9 Published on: 8, August, 1975

    Abstract: This case is based on plans drawn up for developing fisheries in a promising area. The case can be used to identify steps involved in planning. The following issues are raised: 1) analysis of factors responsible for the present state of affairs of the society; 2) are the activities planned consistent with ... More

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  4. Organizational of ICAR (A) **

    Authors: Gaikwad, V R; Chowdhry, Kamla; Bhattacharyya, S K;

    Reference No: CMA0291(A) Pages: 10 Published on: 29, August, 1975

    Abstract: Gives the historical development of ICAR, its organizational problems and the organizational structure. ... More

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  5. Classification of Cooperative Societies: Its Utility for Decision Making

    Authors: Vyas, V S;

    Reference No: CMA0352TEC Pages: 5 Published on: 1, October, 1975

    Abstract: Discusses the rationale behind different systems of classification of cooperative societies, the systems followed by the Reserve Bank of India, some of the states in India. It illustrates the uses of information by the managers of the cooperative societies and the cooperative department officials. ... More

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  6. Raising Level of Use of Agricultural Inputs: Past Growth and Future Needs **

    Authors: Desai, G M; Singh, Gurudev;

    Reference No: CMA0384TEC Pages: 8 Published on: 11, October, 1975

    Abstract: This is a factual note providing information on the growth in the levels of use of some market-purchased inputs. It also provides information which indicates scope for further growth in the use of these inputs. It aims at providing material for discussion on raising the levels of use of agricultural ... More

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  7. Harijan Development Cooperatives in Cuddapah **

    Authors: Srivastava, U K;

    Reference No: CMA0379 Pages: 9 Published on: 15, December, 1975

    Abstract: The case deals with the linkages between the programme objectives and activities. The case illustrates a situation in which there was no precise linking between the programme objectives and activities. Consequently all the follow up was done only in terms of activities and thereby each activity became an end in ... More

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  8. Nature of Agri-business in India**

    Authors: Chauhan, K K S;

    Reference No: CMA0417TEC Pages: 33 Published on: 17, December, 1975

    Abstract: The note discusses the agri-business system prevalent in India. Important agricultural commodities are specifically dealt with to highlight their importance in the overall system. ... More

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  9. Indian Airlines (C)

    Authors: Balakrishnan, K;

    Reference No: BP0076(C) Pages: 15 Published on: 1, January, 1976

    Abstract: Gives extracts from the recommendation of a study committee on Indian Airlines which submitted its recommendations in 1971. Only recommendations dealing with reorganization are highlighted. ... More

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  10. Predicting Long Run Market Share By Markov Process

    Authors: Dholakia, Nikhilesh; Manrai, Ajay K;

    Reference No: MAR0149TEC Pages: 3 Published on: 1, January, 1976

    Abstract: This note is a part of the "Techniques for Marketing Decisions" series. It describes how Markov analysis can help in predicting longrun market shares based on elementary brand switching data. A short, selfadministered exercise is included. ... More

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  11. Leadership

    Authors: Parikh, Indira J; Garg, Pulin K;

    Reference No: OB0086TEC Pages: 8 Published on: 1, January, 1976

    Abstract: The note attempts to highlight some of the definitions, theories, functions and the emergence of a leader. The issue whether the leader and leadership is a property of the group or is the characteristic of an individual is discussed. Fourteen functions that a leader can perform and its relationship with ... More

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  12. CARE-India (A)

    Authors: Gupta, Subroto Sen; Sethna, Beheruz;

    Reference No: MAR0180(A) Pages: 11 Published on: 1, January, 1976

    Abstract: In 1969, CARE India executives were interested in selling the idea of proper nutrition for a healthier life to the rural population. They believed that the same marketing principles, style of advertising and media strategy used in urban commercial sales campaigns could be applied to a rural noncommercial campaign. A ... More

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  13. Steel Authority Limited (A)

    Authors: Murthy, K R S;

    Reference No: BP0087(A) Pages: 26 Published on: 1, January, 1976

    Abstract: The case describes the setting up Steel Authority of India Limited as a holding company for steel and associated input industries. It contrasts the various forms of organizations for government administration of indusry - joint stock company form, departmental undertaking, and the statutory corporation. ... More

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  14. Phillips Transistor Radios

    Authors: Gupta, Subroto Sen;

    Reference No: MAR0169 Pages: 23 Published on: 1, January, 1976

    Abstract: There had been a great deal of similarity in the advertising for transistor radios. Early in 1972, the agency for Phillips wanted to break new ground in campaigning. But the company managers asked if a distinctive treatment would make sense to the less sophisticated target consumers in semiurban markets. Besides ... More

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  15. State Bank of India (G)

    Authors: Bhattacharyya, S K; Singh, A K;

    Reference No: F&A0263(G) Pages: 11 Published on: 1, January, 1976

    Abstract: The planning manager wonders how effective the budgetary control and performance-reporting system has been in terms of its original objectives. Operational and managerial issues relating to environmental scanning, target setting, potential identification, etc., and an inadequate effort on the part of head office officials to guide their branch managers in ... More

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