Vypeen Regional Fish Marketing Cooperative Society Limited (A)

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Abstract

This case is based on plans drawn up for developing fisheries in a promising area. The case can be used to identify steps involved in planning. The following issues are raised: 1) analysis of factors responsible for the present state of affairs of the society; 2) are the activities planned consistent with the objectives?; 3) coordination among the different activities planned; and 4) the possibility of achieving availability and continued growth of the society through the planned activities.

Additional Information

Product Type Case
Reference No. CMA0324(A)
Title Vypeen Regional Fish Marketing Cooperative Society Limited (A)
Pages 9
Published on Aug 8, 1975
Year of Event 1973
Authors George, P S;
Area Centre for Management in Agriculture (CMA)
Discipline Marketing, Organizational Behaviour, Strategic Management
Sector Cooperatives

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