Latest published cases

Authors: Gaikwad, V R;

Reference No: CMA0317 Pages: 8 Published on: 3, April, 1975

Abstract: This case points out the decision-making processes at the district level and below in government departments. It brings out the administrative problems involved in developing remote backward areas. ... More

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Authors: Gaikwad, V R; Tripathi, B L;

Reference No: CMA0318TEC Pages: 6 Published on: 18, April, 1975

Abstract: Reviews the literature on leadership with special reference to rural leadership. Various concepts pertaining to leadership are discussed. Certain characteristics of opinion leaders with reference to Indian rural communities are discussed. ... More

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Authors: Gaikwad, V R;

Reference No: CMA0321TEC Pages: 3 Published on: 7, June, 1975

Abstract: The note gives important criteria for distinguishing the rural society from an urban social setting. ... More

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Authors: Gupta, V K;

Reference No: CMA0344(A) Pages: 13 Published on: 24, July, 1975

Abstract: The case deals with policy problems in a state-level cooperative organization. It looks in particular at the administrative structure in relation to its objectives, suggests areas of concern for the chief administrator. The case particularly concentrates on factors involved in relation with the member societies. ... More

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Authors: George, P S;

Reference No: CMA0324(A) Pages: 9 Published on: 8, August, 1975

Abstract: This case is based on plans drawn up for developing fisheries in a promising area. The case can be used to identify steps involved in planning. The following issues are raised: 1) analysis of factors responsible for the present state of affairs of the society; 2) are the activities planned consistent with ... More

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Authors: Gaikwad, V R;

Reference No: CMA0323 Pages: 19 Published on: 19, August, 1975

Abstract: This case gives against of the communication processes involved in the rabi production campaign. It brings out 1) the complex administrative problems involved in planning implementing a development programme, especially in planning supplying various inputs in a coordinated manner within a specified period, 2) the role functions of functionaries operating at various ... More

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Authors: Gaikwad, V R; Chowdhry, Kamla; Bhattacharyya, S K;

Reference No: CMA0291(A) Pages: 10 Published on: 29, August, 1975

Abstract: Gives the historical development of ICAR, its organizational problems and the organizational structure. ... More

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Authors: George, P S;

Reference No: CMA0363 Pages: 5 Published on: 4, October, 1975

Abstract: Examines the feasibility of establishing apple orchards in a block in Meghalaya. The case is used to illustrate the stages in investment decisions the analysis required for determining the viability. ... More

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Authors: Dholakia, Nikhilesh; Manrai, Ajay K;

Reference No: MAR0150TEC Pages: 3 Published on: 1, January, 1976

Abstract: This note is a part of the "Techniques for Marketing Decisions"(Ref No) series. It describes a method of retail site selection based on the gravitational mode. A simple self-administered exercise is also provided. ... More

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Authors: Ranade, Ashok; Malya, M Meenakshi;

Reference No: QM0100(B) Pages: 7 Published on: 1, January, 1976

Abstract: Illustrates the problems of Arun Deshpande, a young entrepreneur who held various patents of agricultural machines. He started developing his products, financed entirely by a nationalized bank. Later, he procured bridge finance from another bank, awaiting the sanction of a long term loan from a financial institution. Since this was ... More

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Authors: Dholakia, Nikhilesh;

Reference No: MAR0148TEC Pages: 5 Published on: 1, January, 1976

Abstract: This note is part of the "Techniques for Marketing Decisions" series. It describes a simple technique for breaking down the main product benefit into several associated benefits. The "benefit tree" so generated can be used for market segmentation, product differentiation, promotional strategy, etc. ... More

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Authors: Jagannathan, V K; Satia, J K;

Reference No: PROD0044TEC Pages: 8 Published on: 1, January, 1976

Abstract: Defines method study, and outlines the objectives and the basic procedures to be followed. ... More

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Authors: Saiyadain, M S;

Reference No: OB0076TEC Pages: 4 Published on: 1, January, 1976

Abstract: This note deals with conforming behaviour and expectations. Having defined conformity and described the profile of a conformer, it goes into the relevance of the two for managerial actions like selection, promotion and placement. ... More

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Authors: Misra, Sasi B; Arul, M J;

Reference No: OB0095TEC Pages: 4 Published on: 1, January, 1976

Abstract: This note reviews the literature on psychographic variables as they affect consumer behaviour. The review mainly draws upon an article by wells (1975). The review specifically draws the psychographic profile of the heavy user of shotgun ammunition. It also by way of example, shows how market segmentation of stomach remedy users ... More

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