Reference No: PROD0057(A)Pages: 12 Published on: 1, January, 1968
Abstract: The case explains the way a company has prepared its plans for developing and introducing a new product to the market. It highlights the difficulties it had to face while going through the technological change, i.e., applied research, development, marketing and after?sales service. It also highlights the need ... More
Reference No: MAR0071Pages: 15Published on: 1, January, 1968
Abstract: The case involves the students in a realistic situation wherein they have to understand the consumption behaviour and buying pattern of the consumers with regard to bread, and develop a distribution plan for a large public sector bakery set up in Ahmedabad, keeping fully in view the types of retail ... More
Reference No: F&A0083(B)Pages: 11 Published on: 1, January, 1968
Abstract: Executives of the mills are working on the loan arrangement to be made with their bankers for meeting the working capital requirements in the next year. The case provides an opportunity to determine the amount, timing and type of loan. It explains the various methods of financing working capital requirements ... More
Reference No: PROD0059Pages: 8Published on: 1, January, 1968
Abstract: This is an introductory case that describes in general terms the basic elements of a production system as existing at facility of a mass producer of garments. ... More
Reference No: PROD0045(B)Pages: 4 Published on: 1, January, 1967
Abstract: Describes the situation prevailing in the Transport Services Corporation after some improvements in maintenance methods have been introduced. It provides necessary data for simulating the queuing model, and for determining the bottlenecks and how these could be avoided. ... More
Reference No: QM0030Pages: 5Published on: 1, January, 1967
Abstract: The case is about dropping an unprofitable product line. Students are expected to analyse the data and work out the contribution of the different product lines. ... More
Reference No: MAR0077Pages: 5 Published on: 1, January, 1967
Abstract: An industrial equipment marketing company which markets mining machinery to the coal mines decides to sell boots and uniforms for miners. The company perceives these products as consonant with the rest of its product mix on the ground that they will involve "industrial marketing" to the coal companies. After the ... More
Reference No: PROD0026(C)Pages: 4Published on: 1, January, 1967
Abstract: Outlines the discussions between the case writer and the company's executive. It describes the overall assessment of the introduction of PERT in a new company by the Chief Executive himself. The discussions revolve around the consideration of advantages of PERT by the managerial and supervisory cadres. Thought is also given ... More
Reference No: OB0058(B)Pages: 10 Published on: 1, January, 1967
Abstract: The case is about the leadership behaviour of a textile mill director, depicting the various problems that come up to him and how he handles them. The case raises questions about delegation and coordination of work. ... More
Reference No: PROD0051(A)Pages: 24 Published on: 1, January, 1967
Abstract: Discusses the major technological developments accomplished over a period of ten years. Technological problems have been highlighted in particular. In the process of doing its own development work, the company had to face on the one hand many a financial and growth problem, and on the other, further product?development ... More
Reference No: MAR0066Pages: 3Published on: 1, January, 1967
Abstract: The case offers an illustration of drawing up an actual sample using random number table. Alternative approaches of selecting a sample using a telephone directory as a frame are discussed. The problem of non response and sample error are highlighted. ... More
Reference No: PROD0026(A)Pages: 10Published on: 1, January, 1967
Abstract: The case describes the application of PERT and CPM techniques to the project construction operations of a fertilizer plant in India. It indicates all the necessary steps, which must be taken before starting with the introduction of PERT, and how PERT helps in spotlighting troubles earlier. The student is expected ... More
Reference No: PROD0042TECPages: 8Published on: 1, January, 1967
Abstract: This note describes the line of balance technology in detail. A number of figures and charts are included to make the technique very clear. ... More
Reference No: QM0018Pages: 6 Published on: 1, January, 1967
Abstract: This case illustrates the technique of solving a transport problem involving two warehouses and several destinations. This involves optimizing based on two different criteria. This case illustrates the transportation problem in linear programming. ... More
