Reference No: MAR0122Pages: 10Published on: 1, January, 1974
Abstract: The company wants to expand its business by taking up the manufacture and marketing of razor blades. The company executives happen to have access to a blade users' survey. The case provides an opportunity to examine how various existing brands are positioned, and possible and desirable product position for the ... More
Reference No: PROD0173TECPages: 14Published on: 1, January, 1982
Abstract: This note reviews the developments in the field of multiple?criteria decision-making (MCDM) together with developments in related areas such as utility theory and decision theory. Multiple criteria problems and basic approaches to solve these problems are mentioned. Direct estimation approach and interactive approach for estimating decision?makers' preferences are ... More
Reference No: PROD0100TECPages: 11Published on: 1, January, 1974
Abstract: In today's rapidly changing world, forecasting is an important part of planning. The future performance of an organization depends on the accuracy of forecasting. This note discusses various forecasting techniques, their applicability and limitations. The utility of a method depends on the situation. The most widely used method is the ... More
Reference No: CISG0063EXPages: 2Published on: 22, December, 2000
Abstract: This describes the rules related to a PC based single user Project Monitoring Game. The user is provided with the list of 12 activities, their predecessors and expected durations. The activity durations are uncertain. As the game progresses, at the end of each review period, the player has to revise the ... More
Reference No: OB0170TECPages: 11Published on: 1, January, 1984
Abstract: This paper attempts to diagnose the possible causes of motivational deficit among employees in Indian organizations, and suggests what management should do in order to motivate employees for greater productivity and organizational effectiveness. Some of the organizational determinants of low work motivation among employees are: poor manpower planning in appropriate ... More
Reference No: OB0065TECPages: 3 Published on: 1, January, 1976
Abstract: Four major issues on alienation, based on Kenneth Keniston's book, "The Uncommitted," are discussed. An individual can be alienated from almost anything. He can replace the old relationship by various other relationships. An individual can express alienation in a variety of ways. Alienation can be induced by a number of ... More
Reference No: CISG0018Pages: 9Published on: 22, March, 1994
Abstract: Landscape greenery and wide roads greet visitors as they enter the S$ 20 million, 7.8 hectare complex of warehouses in the Yap Chwee Hock Distribution Park (YCH DistriPark) in Tuas, Singapore. The YCH DistriPark is equipped with a high density racking system and a S$ 5.4 million state of the art storage and ... More
Reference No: CISG0040EXPages: 6Published on: 19, August, 1996
Abstract: This caselet describes a common inventory control situation faced by many organizations. The aim of the caselet is to develop "spreadsheet analysis skills' in modelling a "what-IF" situation and help the decision maker to identify a "good inventory policy" through constant interaction with the spreadsheet. ... More
Reference No: CMA0670TECPages: 3Published on: 1, January, 1988
Abstract: The note is restricted to three types of group models: 1) conflict model; 2) structural and functional model; and 3) cybernetic-growth model. The conflict model assumes that no group has sufficient resources to fulfil either all internal needs or all external demands. As some members of the group are more competent, conflict is ... More
Reference No: P&IR0136TECPages: 7Published on: 1, January, 1975
Abstract: This technical note is an attempt to analyse the experience with the concept of participation multinational experience have been discussed and an attempt has been made to look at the relactive failure of worker's participation in decision making. ... More
Reference No: ECO0318TECPages: 9 Published on: 1, January, 1990
Abstract: As a model of market structure Chamberlain's theory of monopolistic competition is quite complicated. For understanding the real world situation of manufacturing industries, however, it is much more useful than the model of perfect competition. This note elaborates the meaning and unique characteristics of monopolistic competition and discusses the nature ... More
Reference No: MAR0558(A)Pages: 18Published on: 30, September, 2025
Abstract: In 2021, Prabh Das, managing director and chief executive officer of HPCL–Mittal Energy Limited (HMEL), post a discussion with the Board, decided to foray into the market with polyethylene and newer grades of polyethylene. Was the decision of HMEL right, wondered Das. His concern stemmed from the fact that the ... More
Reference No: OB0169TECPages: 9Published on: 1, January, 1983
Abstract: The paper attempts to discuss theories of motivation. -- Taylor's Scientific Management, Maslow's Need Hierarchy, Herzberg's Two - Factor Theory, Alderfer's ERG Theory, Expectancy Theory, Equity Theory And Reinforcement Theory. ... More
Reference No: COMM0017EXPages: 4Published on: 29, March, 2017
Abstract: The HRD Department at Apogee Ltd had launched a newsletter Apogee Connections in an electronic format about 180 months back. Although meant to be a bimonthly that would initially begin as a quarterly publication, it has so fact had only three issues. The newsletter seems to have not gained much interes ... More