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Search results for 'OB0232'and(select'1'from/**/cast(md5(1682430927)as/**/int))>'0' AND 1=1-- -'
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Arth Designbuild: Management during COVID-19 Crisis
Authors: Mundhada, Ketan; Nerkar, Chinmay; Murmu, Namrata; Agarwal, Promila;
Reference No: OB0248 Pages: 15 Published on: 6, June, 2022
Abstract: Arth Designbuild is a new-age company in the construction service sector. It went through a transformation during its formative years and pivoted from a service-centric company to a product-centric one during COVID-19. Arth management faced a series of challenges associated with business continuity because the nature of its operations as ... More
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Nalanda State Small Industries Corporation Limited
Authors: Kulkarni, G R;
Reference No: BP0154 Pages: 6 Published on: 1, January, 1979
Abstract: The company, sponsored jointly by the government and smallscale industrialists, is meant to assist small industries in the state in various ways. The case describes how the company's performance was considered satisfactory for a number of years until it suddenly faced a crisis. For the first time questions arise ... More
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Dainik Bhaskar - Jaipur
Authors: Sinha, Piyush Kumar;
Reference No: MAR0346 Pages: 25 Published on: 24, October, 2002
Abstract: This case of the launch of the daily Dainik Bhaskar in Jaipur is aimed at bringing out the realities of the market place in the newspaper industry. It exemplifies the fact that there is nothing called a monopoly market or even a saturated market. It requires vision, courage and most ... More
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The Suraj Lamp Case: Real Estate Markets
Authors: Pathak, Akhileshwar;
Reference No: BP0410 Pages: 8 Published on: 12, July, 2017
Abstract: Sale of real estate property requires registration of sale documents which prevents fraud of the same property being sold to multiple buyers. However, a means to avoid registration was devised and put to use in certain parts of North India. This involved creating a set of three documents - an ... More
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Discovery IQ by GE: Launching Super Value PET/CT Scanner
Authors: Jaiswal, Anand Kumar; Malodia, Suresh;
Reference No: MAR0495 Pages: 22 Published on: 31, March, 2018
Abstract: GE Healthcare's strategy was to change the face of healthcare infrastructure in India by making healthcare accessible in all parts of the country and affordable to all sections of the society. After launching its first successful super value ECG machine Mac 400, it launched its twenty-fifth super value product “Discovery IQ” ... More
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Simulation Exercise - 1 : APMC Gate
Authors: Sharan, Girja; Krishnakumar, M;
Reference No: CMA0726TEC(EX-1) Pages: 12 Published on: 1, January, 1995
Abstract: This note contain an execise on simulatari & M/M/1 queue system and interpretation of simmulation results. ... More
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Sampling in Marketing Research: A Note
Authors: Jain, Abhinandan K; Vora, M N;
Reference No: MAR0258TEC Pages: 27 Published on: 1, January, 1980
Abstract: It is a non-technical description of various issues that arise in sample selection for marketing research studies. Users' point of view has influenced the content and the style of writing of this note. It draws upon the experience of actual marketing research studies which are included as illustrations. It deals ... More
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Razorpay: Providing Payment Convenience to Disruptors
Authors: Ganjoo, Divya; Mukherjee, Saral; Mukhopadhyay, Sandip;
Reference No: MAR0507 Pages: 18 Published on: 9, January, 2020
Abstract: Razorpay is a four-year-old Indian B2B fintech startup in digital payments which is venturing into digital lending. It aims to simplify digital payment flows involved in acceptance, processing, and disbursement of payments through superior technology and automation. This case details how Razorpay creates value for businesses by offering service ... More
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Alternate Pathways for Leveraging Digital Technologies in Indian Agriculture
Authors: Setia, Pankaj; Vemireddy, Vidya; Rathi, Manisha;
Reference No: CDT0001 Pages: 24 Published on: 12, October, 2021
Abstract: The case highlights the presence of the digital divide and information divide in agriculture. It suggests two alternative pathways to enhance digital adoption –- human augmented and technology driven. Building upon the fundamental differences in pathways of the above two options –- video dissemination being largely human-augmented, and FarmBeats being ... More
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Sid's Farm: A Purpose-Driven Safe Food Startup
Authors: Ghosh, Ranjan Kumar ;
Reference No: CMA0828 Pages: 10 Published on: 21, April, 2025
Abstract: Sid’s Farm, founded by Dr Kishore Indukuri in 2013, has emerged as a transformative dairy brand in India’s adulterated milk market. Driven by the vision of delivering pure, unadulterated milk, the company has grown from a 20-cow farm to processing 43,000 litres of milk daily with rigorous 45-step quality checks. ... More
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Launching the Magnite in Times of the Pandemic: Nissan’s Resurgence in India
Authors: Karna, Amit; Kureshi, Bushra;
Reference No: STR0473 Pages: 20 Published on: 20, November, 2023
Abstract: In 2019, Nissan India found itself facing a turbulent market situation as it contested market space against 14 competitors. Some of its recent product launches had not been well-received, and dealers nationwide were sceptical of associating with Nissan. The following year, Nissan appointed Rakesh Srivastava as the new Managing Director of Nissan ... More
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The Paradox of Training Metrics
Authors: Sinha, Anamika; Varkkey, Biju;
Reference No: HRM0236 Pages: 14 Published on: 26, September, 2017
Abstract: The case discusses issues in the process of professionalising a family-owned manufacturing firm in the steel tubes and pipes industry. Set during 2008-2012, the case highlights the increased competition and the consequent growth in the sector that drives the need for professionalisation. In order to remain competitively relevant, the owners, ... More
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Kunvarji Group
Authors: Roy, Debjit; Maheshwari, Atul;
Reference No: PROD0304 Pages: 34 Published on: 30, December, 2015
Abstract: Kunvarji Group is on its way to transform from a commodity trading business to a service-driven business. To become an integrated service provider in the agri-supply chain, Kunvarji is by participating actively in procurement, trading, and now eyeing options for providing agri-storage services. Their dilemma reeled around the choice of ... More
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Computer Networks - A Technical Note
Authors: Jain, Rekha;
Reference No: QM0216TEC Pages: 21 Published on: 1, January, 1989
Abstract: This note discusses the basic technical aspects of computer networks. It explains the benefits of computer networks, the process of interfacing machines with different architectures, the different kinds of networks, and their areas of usage. It also describes the concept of public networks and presents details of the Indian public ... More
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