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Authors: Bhat, Ramesh; Dixit, M R; Jain, Abhinandan K; Maheshwari, Sunil Kumar;
Reference No: F&A0477 Pages: 9 Published on: 14, July, 2006
Abstract: The case describes the situation faced, in 2004, by a sales officer of a public sector undertaking, in helping a retail dealership (of petrol, diesel, and lubricating oils) to grow. The dealership retails in a growing suburb of a metro. He wants to help the dealership of the filling station to ... More
Authors: Vasavada, Mukul; Chand, Vijaya Sherry;
Reference No: RJMC0038 Pages: 9 Published on: 17, November, 2015
Abstract: The case describes the follow-up action taken by Lukhdhirji Engineering College, Morbi, after the principal and a few faculty members of the college had attended two management development programmes at the Indian Institute of Management Ahmedabad, with sponsorship from TEQIP-II (Technical Education Quality Improvement Programme), Government of Gujarat. The case ... More
Authors: Mukherjee, Saral; Abichandani, Anjali;
Reference No: MAR0536 Pages: 26 Published on: 25, September, 2023
Abstract: magicpin was a multisided platform that enabled users to discover online and offline offers from merchants and brands through the magicpin app, and to earn rewards and cashback. magicpin facilitated an increase in the sales of partner merchants and brands by diverting consumer traffic, and was paid by the merchants ... More
Authors: Jain, Abhinandan K;
Reference No: MAR0493(A) Pages: 14 Published on: 13, October, 2017
Abstract: Case presents the reflections of Mr Deepak Kumar, Chairman and Managing Director of MakeMyTrip (MMT) about a meeting he had called for assessing the need and defining the problem for re-designing the home page of MMT, a leading on line travel organisation. The responsibilities and views of Heads of Technology, ... More
Authors: Jain, Abhinandan K; Raghuram, G;
Reference No: PROD0228(D) Pages: 15 Published on: 1, January, 1995
Abstract: This case deals with the despatch policy of Lotus Thread Company Limited (LTCL). It focuses on the optimum shipment size and routing decisions. It examines the effect of smaller shipment and/or combining shipments and single/multiple destination despatches. Decisions in this regard is very critical as supply to different ... More
Authors: Sreenivas, Nagini; Ali, Ifzal;
Reference No: ECO0251TEC Pages: 23 Published on: 1, January, 1978
Abstract: The changing structure of industries has been analyzed. ... More
Authors: Sharma, Baldev R;
Reference No: OB0130(A) Pages: 3 Published on: 1, January, 1968
Abstract: 0 ... More
Authors: Sahay, Arvind; Tiwari, Tara;
Reference No: MAR0513 Pages: 19 Published on: 19, May, 2020
Abstract: HSBC (The Hong Kong and Shanghai Banking Corporation Limited) Holdings Plc. is a part of various trade finance consortia which aimed to digitise the traditional paper-based trade finance process. It had successfully executed multiple trade finance pilots using a blockchain based platform Voltron and was launching its Contour blockchain trade ... More
Authors: Ramachandran, K; Priyan, P K;
Reference No: BP0248 Pages: 5 Published on: 4, February, 1998
Abstract: Novelty Bread narrates the success story of a bread manufacturing company belonging to a diversified group of medium sized family business. It can be used to illustrate the role of innovation in various aspects of business. The choice of the product mix itself is innovative. While the market leader, Modern ... More
Authors: Abhishek; Mukherjee, Saral; Patra, Yogita;
Reference No: MAR0512(A) Pages: 21 Published on: 16, May, 2020
Abstract: UrbanClap was setup in October 2014 to address the opportunity of bringing the workforce from the unorganised sector into the mainstream using the power of technology. It was an on-demand marketplace for services available through a mobile app. In the initial years, UrbanClap, developed as horizontal marketplace, saw intense competition from ... More
Authors: Mukherjee, Saral; Patra, Yogita; Abhishek;
Reference No: MAR0512(B) Pages: 3 Published on: 16, May, 2020
Abstract: UrbanClap was setup in October 2014 to address the opportunity of bringing the workforce from the unorganised sector into the mainstream using the power of technology. It was an on-demand marketplace for services available through a mobile app. In the initial years, UrbanClap, developed as horizontal marketplace, saw intense competition from ... More
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