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  1. Case (26)
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Search results for 'information systems st'

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  1. Ahmedabad Textiles Limited

    Authors: Mehta, S C;

    Reference No: MAR0091 Pages: 11 Published on: 1, January, 1971

    Abstract: This case brings out the basic aspects of the marketing concept and can be used to illustrate the major differences between marketing and selling. The company gives the impression that it is selling almost everything it can produce; but a deeper analysis brings out the lack of marketing concept, absence ... More

  2. Solo Company

    Authors: Patel, Nitin R;

    Reference No: QM0060 Pages: 4 Published on: 1, January, 1975

    Abstract: This case describes the strategy for introducing a computer- based management information system in a large firm producing a single major product at several factories. ... More

  3. Empire Leaf Spring Company (A) **

    Authors: Varshneya, K L; Haynes, Warren W;

    Reference No: QM0035(A) Pages: 6 Published on: 1, January, 1969

    Abstract: The case deals with the suitability of a costing system for a small manufacturer who needs costing information on practically all types of business decisions. However, an elaborate costing system is expensive and involves a lot of record-keeping. The case facilitates discussion on installing the costing system. ... More

  4. Urmi Pharmaceutical Company (G)

    Authors: Vora, M N;

    Reference No: MAR0285(G) Pages: 7 Published on: 1, January, 1985

    Abstract: The case presents a review of past research studies carried out for examining doctors' prescription behaviour and for determining promotional mix. It also gives a brief review of the company's marketing information system. It is useful for discussing alternative research methodologies/studies for the phenomenon of doctor's prescription behaviour. The ... More

  5. Note on Information System and Computers

    Authors: Kaul, Mohan;

    Reference No: QM0053TEC Pages: 6 Published on: 1, January, 1975

  6. Union Carbide India Limited (A)

    Authors: Manendra Mohan;

    Reference No: MAR0181(A) Pages: 6 Published on: 1, January, 1977

    Abstract: This is basically an illustrative note dealing with the development of marketing information system for a product like agricultural chemicals. The case is intended to stimulate concepts and ideas on evolving a marketing information system for a product which has the characteristics of both industrial and consumer products, as far ... More

  7. Materials Management System at IPCL (B)

    Authors: Bhatnagar, S C; Kaul, Mohan;

    Reference No: QM0137(B) Pages: 22 Published on: 1, January, 1978

    Abstract: Describes information requirements and reporting formats for the situation described in Case (A) QM0137(A). The rationale for some reports is discussed, and some changes in documents and their flows are suggested. The computer configuration available for implementing the new system is provided for a detailed design of the new ... More

  8. Urmi Pharmaceutical Company (D)

    Authors: Vora, M N;

    Reference No: MAR0285(D) Pages: 52 Published on: 1, January, 1975

    Abstract: Case (D) describes the marketing information system of the company. It also describes the company's annual marketing planning process. Various forms used for the purpose of reporting, collating and disseminating information are included. Roles and functions of various marketing executives are described. ... More

  9. Mumbai Widget Limited: Supply Chain Efficiency and Improvement Initiatives

    Authors: Ravichandran, N;

    Reference No: PROD0289 Pages: 17 Published on: 22, June, 2006

    Abstract: The case presents the details of logistics operations of a consumer durable product in India. Based on the description related to forecasting, production, planning, dispatches and Information Systems, the participants are encouraged to understand the existing logistics system and identify areas of improvement. ... More

  10. XYZ Minerals Company

    Authors: Issac, Akkanad M;

    Reference No: PROD0107 Pages: 18 Published on: 1, January, 1976

    Abstract: This comprehensive case deals with all aspects of materials planning and control in a medium?sized public sector manufacturing organization with an annual sales turnover of over Rs 3 crore. The emphasis is on spare parts management. The case raises the following issues: fixing of targets for investment in inventories; inventory ... More

  11. A.B.C. Tyre Company (D) **

    Authors: Nambudiri, C N S;

    Reference No: PROD0021 Pages: 10 Published on: 1, January, 1965

    Abstract: The case deals with decisions to be taken for drawing up a wage payment plan for a proposed tyre manufacturing plant. The focus is on the types of policy decisions that must be made and the systems and types of information required for determining wage levels and wage rates for ... More

  12. Implementing Enterprise Resource Planning Package at Group Ashima

    Authors: Jain, Rekha;

    Reference No: CISG0051 Pages: 13 Published on: 11, March, 1999

    Abstract: Implementing an integrated information system such as Enterprise Resource Planning (ERP) promises tremendous benefits to the organization. However, there are several challenges and issues that organizations face while attempting to implement such a package. Examples include review of adoption of new business processes, integration of business processes across different departments, ... More

  13. Logit Modelling: A Note

    Authors: Banerjee, Arindam;

    Reference No: MAR0336TEC Pages: 5 Published on: 14, March, 2000

    Abstract: This case describes logit analysis in an applied framework. It is specifically designed for a session in marketing research and information systems module. The note also compares the use of logistic regression/MNL vis-?-vis discriminant analysis. ... More

  14. ERP: Strategic Transformation at Erhardt + Leimer India Limited

    Authors: Madhavan, S Kaushika;

    Reference No: CISG0052 Pages: 18 Published on: 6, April, 1999

    Abstract: This case describes the evolution of information system in a medium scale engineering company. This poses the problem of should the company decide to go in for an ERP solution or not. The case describes the setting that may lead to formulation of an IT strategy, the gaps in the ... More

  15. Co-optex: Budgetary Control Systems

    Authors: Balakrishnan, K;

    Reference No: F&A0323 Pages: 18 Published on: 1, January, 1978

    Abstract: The second of the set, this case describes the sales, stock, and production budgets and their final translation into a cash budget. Also describes the marketing information system being introduced to facilitate the budgetary control systems. ... More

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