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  1. Hindustan Gum, Jodhpur

    Authors: Rana, R.; Nachiappan, G.; Raghuram, G;

    Reference No: CMA0818 Pages: 15 Published on: 13, October, 2017

    Abstract: Hindustan Gum is an agro-processor in Jodhpur, Rajasthan. It is primarily in the business of processing guar gum. The market volatility in demand and prices have shot up due to the need of guar gum in the new and growing shale gas fracking, primarily in the US. Hindustan Gum has ... More

  2. Madura Accessories

    Authors: Raghuram, G; Nilakantan, S;

    Reference No: PROD0238 Pages: 12 Published on: 3, July, 1997

    Abstract: Madura Accessories (MA), a division of Coats Viyella India Limited, was in the tailoring accessories business. MA had sales of Rs 75 crore with a profit before interest and tax of Rs 9 crore. MA supplies interlinings, zips, needles, etc. This case focuses on the supply chain management of the interline business ... More

  3. Break-Even Charts

    Authors: Balakrishnan, K;

    Reference No: F&A0047TEC Pages: 15 Published on: 1, January, 1967

    Abstract: Explains the significance and usefulness of presenting business situations in the form of breakeven charts, and illustrates all known variations in presentation. It describes the concept behind constructing breakeven charts and defines the various terminologies connected with them. ... More

  4. Shradhanjali.com: New Address for Memories of our Ancestors

    Authors: Ghura, Amarpreet Singh; Abhishek;

    Reference No: BP0399 Pages: 10 Published on: 10, October, 2016

    Abstract: This case describes a situation in which Vivek Vyas and Vimal Popat conceive an idea to start an online obituary advertising platform while returning from a sales call. Vyas and Popat then discuss the ways to start the online obituary advertisement platform. The purpose of this case is to provide ... More

  5. Shiv Industries: Facing the challenge of Globalization

    Authors: Banerjee, Arindam; Muzaffar, Jamal; Awasthy, Dheeraj;

    Reference No: MAR0355 Pages: 31 Published on: 28, June, 2004

    Abstract: The case details out issues on the challenges faced by the organization in a dynamic liberalized economy where auto manufacturers of the world are entering the Indian market. Challenges such as customer focus, process efficiency, and organization structure redesign are described. Four specific (not mutually exclusive) options are set forth ... More

  6. Enercon India: Project Planning

    Authors: Mukherjee, Saral; Raghuram, G;

    Reference No: PROD0265 Pages: 32 Published on: 23, April, 2004

    Abstract: Enercon India Limited (EIL) is involved in setting up Wind Energy Converters (WECs) in several states of India. EIL offers customers a hassle free investment opportunity in the wind energy business through its "from concept to commissioning and beyond" strategy. In the backdrop of impressive growth, EIL is facing difficulties ... More

  7. North Avenue: Selecting a Brand Name

    Authors: Gokhale, Srikant; Sinha, Piyush Kumar;

    Reference No: CFR0006 Pages: 16 Published on: 31, March, 2013

    Abstract: Branding and selecting a proper brand name is one of the major tasks after business plan and retail concept is ready. The case discusses North Avenue’s brand name selection process for its proposed retail electronics chain. It narrates the various processes the selected task force went through at every ... More

  8. Vora and Company

    Authors: Borden, Neil H;

    Reference No: MAR0018 Pages: 4 Published on: 1, January, 1964

    Abstract: In 1959, Mr. Vora's family, which has been in grain business, entered the business of processing and selling quick-cooking oats under the brand name Blossom. Even after effective improvements, sales remained sluggish and average below plant capacity. In spite of the losses, Mr. Vora was determined to succeed in this business. ... More

  9. Airfreight Limited

    Authors: Manikutty, S; Raghuram, G;

    Reference No: BP0294 Pages: 29 Published on: 1, May, 1998

    Abstract: The vision of Airfreight Limited (AFL) was to be an acknowledged leader in providing world class "Integrated Logistics Solutions" (ILS). The company was a family business involving clearing and forwarding, dating from 1867. AFL came formally into existence in 1945. In 1979, a tie-up with DHL Worldwide Express permitted AFL to introduce in ... More

  10. The Market for Electives

    Authors: Basant, Rakesh;

    Reference No: ECO0340TEC Pages: 5 Published on: 30, June, 2000

    Abstract: The note uses the concept of demand and supply, of elective courses in a business school, to bring out the conditions under which market failures may take place, requiring institutional co-ordination and interventions. The case exemplifies how imperfections in access to information and foresight, absence of future markets and externalities ... More

  11. Prakash Plastics Company **

    Authors: Balachandra, R; Parameswaran, K V;

    Reference No: PROD0063 Pages: 11 Published on: 1, January, 1968

    Abstract: This is an integrated case about a small business enterprise that manufactures plastic consumer items. It provides sufficient scope for improving the company's production operations as well as for developing the strategy that should be followed by this company. ... More

  12. Sharat Kinariwala Private Limited

    Authors: Wadhva, C D;

    Reference No: ECO0277 Pages: 9 Published on: 1, January, 1981

    Abstract: This case deals with the evolution and growth of the export business of a smallscale unit within the context of the overall business policy of the organization. It focuses on the costs and benefits of the exporting activity and also on the organizational aspects of splitting up the family ... More

  13. AuthBridge Research Services Pvt. Ltd

    Authors: Agarwal, Promila; Karna, Amit;

    Reference No: CIIE0013 Pages: 15 Published on: 22, March, 2019

    Abstract: AuthBridge is a leading Background Screening & Risk Assessment Company. Founded in 2005, its mission is to be among the top and dominant in every line of business it undertakes with its creative, continually improving solutions. AuthBridge has 200 clients in 2015, and wishes to grow to serve 2000 clients by 2020. The case outlines the ... More

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