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  1. The New Coffee Brand: Bili Hu and its Growth Trajectory

    Authors: Kaul, Asha; Singla, Chitra; Chaudhri, Vidhi ;

    Reference No: STR0487 Pages: 24 Published on: 30, December, 2024

    Abstract: Bili Hu, a premium coffee brand, was founded by Bharat Singhal in 2016. Born out of passion for premium coffee and the accompanying coffee experience, Bili Hu targeted elite customers, without losing sight of Gen Z customers, who wanted an experiential tryst with coffee. In a crowded market of multiple players ... More

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  2. Crafting a Vision and Mission Statement for the Competition Commission of India

    Authors: Sharma, Sunil; Varkkey, Biju;

    Reference No: BP0392 Pages: 11 Published on: 31, March, 2016

    Abstract: The Government of India established Competition Commission of India (CCI hereafter) through an act promulgated in 2002 to shift regulatory focus from curbing monopolies to promoting competition. The organization became fully functional in 2009 and gained recognition for its proactive stance when it slapped a penalty of Rs. 6400 crore on eleven cement ... More

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  3. CURRYiT: Searching for the Right Recipe for Success

    Authors: Roy, Subhadip; Dandge, Priyanka;

    Reference No: MAR0555 Pages: 12 Published on: 26, February, 2025

    Abstract: Richa Sharma (Richa) the cofounder of CURRYiT, a brand of Indian cooking pastes was pondering over the future of her newly found venture in early 2024. The company had to overcome quite a few challenges to sustain itself and grow over time. First and one of the major challenges was managing ... More

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  4. IT Portfolio Planning for Luminous India

    Authors: Verma, Sanjay;

    Reference No: IS0143 Pages: 6 Published on: 14, December, 2023

    Abstract: The case delineates a scenario in which the chief information officer (CIO) of a manufacturing company must prioritise IT applications. There are a total of 15 applications, each with associated costs, durations and risk profiles. These applications are intended to support various functions and processes within the organisation. However, their selection ... More

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  5. CAQM and GRAP: Public Policy and Judiciary: A Technical Note

    Authors: Agarwal, Anurag K;

    Reference No: JSW0003TEC Pages: 11 Published on: 20, March, 2025

    Abstract: The role of the Supreme Court in formulating a policy to ameliorate air quality control in Delhi is an example of judicial activism. It can be said to be necessary due to lack of effective action by the legislature and the executive. The creation of the Commission for Air Quality ... More

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  6. ONDC: Catalysing Digital Transformation in India's E-Commerce Landscape

    Authors: Tiwari, Tara; Setia, Pankaj;

    Reference No: CDT0003 Pages: 17 Published on: 10, October, 2025

    Abstract: Open Network Digital Commerce (ONDC) is a Government of India initiative aimed at democratising e-commerce in India by encouraging fair competition and eliminating platform monopolies. It leverages open protocol to allow businesses of all sizes and industries to join its network, consistently adding new categories and participants since its launch. ... More

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  7. The Piano Man

    Authors: Karna, Amit; Jain, Anchal; Narayanan, Anaka; Haldipur, Amrita ;

    Reference No: CIIE0029 Pages: 17 Published on: 5, December, 2024

    Abstract: This case describes the journey of Arjun Sagar Gupta, a restaurateur and music lover who brought the worlds of jazz music and dining together. In 2015, Gupta started The Piano Man, Delhi’s first dedicated jazz club. Delhi was already home to a variety of bars and restaurants, but options for ... More

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  8. Performance Management at IRD Corporation (A)

    Authors: Gupta, Vishal;

    Reference No: P&IR0227(A) Pages: 16 Published on: 27, January, 2015

    Abstract: The Performance Management at IRD Corporation case series is designed to be an in-depth study of performance appraisal in the R&D context. The case series can be used as a platform for discussing the rationale of performance appraisal system, system design and implementation, the differences between R&D and ... More

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  9. Delhi Metro Rail Corporation's Communication with the Media

    Authors: Sharma, Meenakshi;

    Reference No: COMM0009 Pages: 31 Published on: 27, August, 2012

    Abstract: As a new corporation, the Delhi Metro (DMRC) began its relationship with the media, with a clean slate, and its care with the public relations function made for the establishment of a very cordial relationship with the print media and led to positive image building in the public eye. However, ... More

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  10. Koala Kabs: Trouble In Transportation Terrain?

    Authors: Roy, Subhadip; Singh, Jyoti; Choudhary, Shruti;

    Reference No: MAR0540 Pages: 12 Published on: 17, April, 2024

    Abstract: This case is on cab service run exclusively by women drivers (Koala Kabs) founded by Shailja Mittal (Shailja) and Anmol Gupta in Delhi in 2016. The journey was not easy, as Shailja faced challenges in developing a cost-effective value proposition and convincing parents to pay more for the service. However, the ... More

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  11. Toward Purity in Indian Jewellery Markets: Hallmarking Initiatives by BIS

    Authors: Kaul, Asha; Singla, Chitra;

    Reference No: STR0479 Pages: 18 Published on: 29, December, 2023

    Abstract: Set in 2021, the case presents the challenges faced by the Bureau of Indian Standards (henceforth BIS) in its journey of hallmarking gold in India - from voluntary hallmarking in 2000 to mandatory hallmarking in 2021. As a government organisation, BIS was tasked with the responsibility of protecting consumer interest and increasing export ... More

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  12. DMRC–DAMEPL Dispute

    Authors: Agarwal, Anurag K. ;

    Reference No: PSG0147 Pages: 21 Published on: 21, July, 2025

    Abstract: In 2024, the Supreme Court of India decided a long-pending dispute between the Delhi Metro Rail Corporation (DMRC) and the Delhi Airport Metro Express Private Limited (DAMEPL) in favour of the former by setting aside an arbitral award of about ₹8,000 crores. Later, it issued contempt notices to the DAMEPL and Axis ... More

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  13. The Case of Khanjawala

    Authors: Gupta, Ranjit;

    Reference No: CMA0668 Pages: 3 Published on: 1, January, 1988

    Abstract: The case deals with inter-group conflicts inherent in a highly differentiated village power structure. It is centred on the village grazing land leased out to low castes (Dalit) in the village, who are dominated by Jats or upper castes. The conflict manifested itself when the two groups (lower and upper ... More

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  14. The Delhi Electric Supply Undertaking (B)

    Authors: Goyal, R C; Verma, K K;

    Reference No: P&IR0025(B) Pages: 5 Published on: 1, January, 1969

    Abstract: Cases (B) P&IR0026(B) and (C) P&IR0026(C) are about fixation of working hours and workload and payment of overtime for the technical supervisory staff. They also lead to an examination of some aspects of bureaucracy in the organization. Case (C) P&IR0026(C) is given for discussion ... More

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  15. The Delhi Electric Supply Undertaking (C)

    Authors: Goyal, R C; Verma, K K;

    Reference No: P&IR0026(C) Pages: 2 Published on: 1, January, 1969

    Abstract: Cases (B) P&IR0026(B) and (C) P&IR0026(C) are about fixation of working hours and workload and payment of overtime for the technical supervisory staff. They also lead to an examination of some aspects of bureaucracy in the organization. Case (C) P&IR0026(C) is given for discussion ... More

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