Search results for 'Management or'

Authors: Jaiswal, Anand Kumar; Palan, Harit;

Reference No: MAR0400 Pages: 27 Published on: 8, August, 2008

Abstract: Radio Mirchi is the flagship brand of Entertainment Network India Limited (ENIL). ENIL is the largest private FM radio broadcaster in India. ENIL was able to gain a stronghold in the market due to its strengths of innovativeness and creative content, large operating network, reach among listeners, high quality studio ... More

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Authors: Abhishek;

Reference No: MAR0466 Pages: 10 Published on: 23, September, 2015

Abstract: Parle Agro entered the salted snack market with launch of baked wheat snack, branded as Hippo. Inspite of serious competition from players like PepsiCo, ITC, and Marico, Hippo was a success due to its offbeat positioning and marketing communication which involved social message and fun. Hippo’s successful launch created ... More

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Authors: Goyal, R C; Verma, K K;

Reference No: P&IR0078(C) Pages: 8 Published on: 1, January, 1968

Abstract: Case (C) describes the union strategy of pressurizing the management, and the management's counter strategy to eliminate the union's influence upon the workers. The workers ultimately change their loyalty in favour of the management. Case (D) P&IR0078(D) describes how the management concludes an agreement with the workers' representatives, ... More

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Authors: Desai, D K;

Reference No: CMA0538(C) Pages: 39 Published on: 1, January, 1981

Abstract: This case deals with the sub-project of establishing rubber processing factories in the cooperative sector in Kerala to improve the economic conditions of small farmers. It shows how project management becomes helpless as action is delayed by authorities which have entered into an agreement with the World Bank. It also ... More

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Authors: Chand; Vijaya Sherry;

Reference No: RJMC0037 Pages: 23 Published on: 1, January, 2015

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Authors: Singh, Kunwar Milind; Trivedi, Shekhar; Jaiswal, Anand Kumar;

Reference No: MAR0535 Pages: 21 Published on: 13, April, 2023

Abstract: In 2007, Ranjit Singh and Ravi Shankar Bose founded Fugumobile, a digital marketing firm, in Shanghai, China’s financial hub. Fugumobile served a wide range of clients, including multinational companies (MNCs) and domestic Chinese businesses, by providing various digital marketing services such as e-commerce, customer relationship management (CRM), digital transformation, digital ... More

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Authors: Menon, C D;

Reference No: P&IR0120EX Pages: 3 Published on: 1, January, 1977

Abstract: Covers the situation where the management is forced to evolve alternative strategies in profit sharing, combining improved productivity incentive payments and annual bonus payments. ... More

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Authors: Srivastava, U K; Dholakia, Bakul H; Nair, Ramachran G;

Reference No: CMA0636 Pages: 25 Published on: 1, January, 1987

Abstract: This is a comprehensive case for teaching the applications of all important concepts in financial and economic analysis of an agro-industrial project. The brackish water aquaculture development project consists of four components: 1) site selection for and construction of and management of ponds in each site; 2) site selection for and construction ... More

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Authors: Roy, Subhadip; Sharma, Pretty;

Reference No: MAR0529 Pages: 12 Published on: 18, January, 2023

Abstract: The case describes the dilemma faced by Phalgun in Dice Toy Labs, where he has to make a decision about his future marketing strategy, i.e., whether to stick to his original marketing strategy of retail consumers or shift to business markets in the given market conditions. This company found ... More

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Authors: Agarwal, Anurag K;

Reference No: JSW0003TEC Pages: 11 Published on: 20, March, 2025

Abstract: The role of the Supreme Court in formulating a policy to ameliorate air quality control in Delhi is an example of judicial activism. It can be said to be necessary due to lack of effective action by the legislature and the executive. The creation of the Commission for Air Quality ... More

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Authors: Camillus, J C;

Reference No: F&A0193(C) Pages: 17 Published on: 1, January, 1973

Abstract: The case focuses on top management's attitude to management control systems. System design considerations, which need to be borne in mind, to ensure that the system is understood and used by top management are hinted at. The impact of top management's personal inclinations and preferences, on the design of the ... More

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Authors: Seshan, Suresh A; Ramanathan, K V;

Reference No: F&A0125 Pages: 3 Published on: 1, January, 1964

Abstract: The company has adopted a profit-sharing scheme for its top management executives. The case discusses the accounting policy and procedures to be adopted for incorporating the results of this scheme in the financial statements. ... More

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Authors: Camillus, J C;

Reference No: F&A0193(B) Pages: 19 Published on: 1, January, 1973

Abstract: The case focuses on the administration of management control systems. The impact of a variety of factors, such as organizational structure, top management commitment, individual personalities, interpersonal relationships, plus the role and organizational location of the controller are highlighted. ... More

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Authors: Vijaya Sherry Chand; Ravi, Jayanti S;

Reference No: RJMC0022 Pages: 18 Published on: 13, June, 2012

Abstract: The Commissionerate of Higher Education had motivated 55 science colleges to take up the Soil Health Card Project, a project of the Agriculture Department, under which 740,000 soil samples were tested in 2010. In 2011, there was a delay in obtaining approvals. The Commissionerate took some remedial steps and is about to obtain an ... More

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