Search results for 'Management'

Authors: Abhishek;

Reference No: MAR0450 Pages: 12 Published on: 11, March, 2015

Abstract: This case traces the turn of events when Neha Tomar, a resident of Gurgaon, posted a complaint about Amul milk on Facebook. The post got over 100,000 shares and was liked by close to 10,000 users on Facebook. This created a flutter as Amul, India’s largest food brand, was known to ... More

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Authors: Nambudiri, C N S; Raman, K S;

Reference No: BP0058 Pages: 20 Published on: 1, January, 1974

Abstract: Focuses on a pioneer garment-manufacturing companys failure to consolidate its position due to its inability to take advantage of an early entry into the industry. Failure to evolve a clear product-market strategy and to follow up on a national distribution system developed earlier; organizational problems of family enterprise management; and ... More

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Authors: Gupta, Tirath; Ahuja, Vinod;

Reference No: CMA0687TEC Pages: 18 Published on: 1, January, 1989

Abstract: The note presents some facts and observations pertaining to natural, synthetic, and reclaimed rubber production, marketing, and processing. Issues on demand-supply management, pricing policy, marketing organizations, etc. have been raised. ... More

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Authors: Raghuram, G;

Reference No: PROD0235 Pages: 5 Published on: 9, August, 1996

Abstract: This case deals with the decision of centralizing warehousing and distribution across three divisions of a company versus the statuesque of a decentralized distribution. Specific decision issues, criteria for analysis and a plan for a study have to be arrived at, in the form of a proposal. ... More

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Authors: Dholakia, Nikhilesh;

Reference No: MAR0286 Pages: 2 Published on: 1, January, 1985

Abstract: Deals with the situation where a major retailer of consumer products is obtaining supplies through unauthorized channels. The problem is to motivate the retailer to deal with the authorized salesman and distributor. The case can be used for introducing issues pertaining to distribution channels and sales management. ... More

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Authors: Moulik, T K;

Reference No: CMA0451 Pages: 6 Published on: 4, November, 1977

Abstract: This case is based on field observations about marketing of wool by the growers to an organized sector run by the Khadi and Gramodhyog. It brings out the problems of price negotiations, quality control, and related marketing problems which need to be solved for efficient management. ... More

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Authors: Ahmed, Bashir; Patel, G A;

Reference No: CMA0550 Pages: 8 Published on: 1, January, 1981

Abstract: The article reviews the technological dimension, marketing, distribution channels, and market development of veterinary products. The other areas covered are target estimation, pricing of products, and market personnel management. ... More

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Authors: Patel, S M;

Reference No: CMA0041 Pages: 11 Published on: 1, January, 1965

Abstract: The farmers of a village under comm area of a canal irrigation project discuss the problems concerned with utilization of canal water need for efficient planning and water management. ... More

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Authors: Gupta, Vishal; Gupta, Deepali;

Reference No: OB0246(A) Pages: 23 Published on: 29, March, 2023

Abstract: This case highlights the loopholes in succession planning and issues of corporate governance at the multinational conglomerate Tata Group headquartered in Mumbai, India. This is a three-part case which highlights the dramatic removal of Cyrus Mistry from the chairmanship of Tata Group. The case is based on excerpts from the ... More

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Authors: Koshy, Abraham; Venkiteswaran, N;

Reference No: BP0253 Pages: 17 Published on: 2, March, 2000

Abstract: The case discusses the evolution and growth of a start-up entrepreneurial venture in ice cream manufacture. It examines the overall corporate strategy and the consistency or otherwise of the functional strategies pursued by the company management. ... More

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Authors: Gupta, Nirmal; Vora, M N;

Reference No: MAR0294 Pages: 5 Published on: 1, January, 1988

Abstract: Highlights the working of a small retail shop (pan house), covering the starting of the shop, present status, products handled, and return on investment with different margins earned on various product categories. This case helps in understanding the functioning of a retailer and the various issues involved in retail management. ... More

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Authors: Verma, Pramod;

Reference No: P&IR0147(A) Pages: 8 Published on: 1, January, 1981

Abstract: Refers to the preparations made by a union for negotiating a new wage agreement. Case (A) deals with collection of data by the union. Case (B) P&IR0147(B) shows how the union obtains the help of a group of academicians in analyzing and interpreting the data with a view ... More

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Authors: Verma, Pramod;

Reference No: P&IR0147(B) Pages: 10 Published on: 1, January, 1981

Abstract: Refers to the preparations made by a union for negotiating a new wage agreement. Case (A) P&IR0147(A) deals with collection of data by the union. Case (B) shows how the union obtains the help of a group of academicians in analyzing and interpreting the data with a view ... More

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